Latest News
Cross-Selling and Upselling in Poker Stores: How to Increase the Average Check
Revenue optimization has emerged as one of the key success factors in the highly competitive online poker industry. With the growing costs of acquiring players and the challenge of retaining them, poker operators need more ways of generating revenue. In this light, the In-Store feature developed by EvenBet Gaming has brought a new change in the industry: boosting the operator’s revenue while offering engaging game perks for the players.
The mechanics of online poker rooms
Historically, online poker rooms have been able to attract a variety of players with diverse games, starting from the more common Texas Hold’em to the less known Razz. In the past, poker platforms have depended on rake, which is a small percentage of every pot, or tournament fees as their main sources of income.
However, nowadays, these models have become less dependable as poker operators face a number of challenges. They are always torn between the need to meet regulatory requirements, maintain their profit margins, and keep the players happy. This has led to the need to increase the average revenue per user (ARPU) without losing customers in this competitive environment.
Welcome cross-sell and upsell — two effective techniques successfully implemented in niches like e-commerce and are now actively used in the poker segment. These strategies have been effective in increasing the LTV and customer retention rates. For poker rooms, this could mean the difference between going bust and holding out for the long term.
Cross-selling in poker
Cross-selling is the practice of selling related products or services to existing customers. In the poker context, this could take several forms:
- Basic cross-sell: advertising casino games to sports bettors and the other way around. For example, a poker room may recommend slot games to the players who frequently play Texas Hold’em.
- Intermediate cross-sell: the use of player data to develop more specific campaigns. For instance, if data reveal that poker tournament players like to play blackjack, the room may target blackjack to tournament players.
- Advanced cross-sell: a more complex approach that employs dynamic and data-driven models to provide the player with customized suggestions. For example, when a player’s activity and their preferences are used to recommend new games or tournaments that may be interesting.
Upselling in poker
Upselling persuades the customer to choose a better version of the product they are already using. In poker rooms, this might involve:
- Providing VIP tournament seats to the ordinary cash game participants.
- Offering higher risk and reward tables to players who play at lower limits.
- Offering additional services such as higher level statistics or time bank top-up.
Through these strategies, poker operators can develop multi-players — customers who interact with several products. Multi-players have higher retention rates and an average future value of 50% higher than that of single-product players.
For poker room operators, understanding these cross-sell and up-sell strategies might be the only way to not only survive but prosper in the highly saturated online gaming market. It’s about the long-term perspective and the audience that will provide constant revenues.
Applying cross-selling and upselling to poker platforms
The poker industry is one of the most suitable for cross-sell and upsell strategies. The EvenBet Gaming In-Store feature is a game-changer for operators as it provides a range of virtual items that can improve the players’ experience.
Items available for cross-selling include:
- Play money packages: for those who wish to play or warm up with other games without staking their real money.
- Time bank extensions: allowing the players to spend more time making strategic moves over the course of the game.
- Rabbit hunting feature: enabling the players to see the cards that would have been dealt in the next round once a round is over.
- Opponent game statistics: informing the players about the actions and strategies of their opponents during the game.
Upselling opportunities in the store include:
- VIP cards with bundled perks: EvenBet store offers customisable sets of benefits that come at a lower price when bought together.
Yet another option are loyalty programme incentives that can come in different styles:
- Premium tournament entries: as players accumulate cash game points or achieve a certain hand count, they can unlock access to exclusive tournaments.
- Exclusive game access: higher-tier loyalty members might gain entry to special cash games or tables not available to the general player base.
These features are beneficial for the platform’s revenue, and they also boost the gaming experience and bring greater satisfaction to the players.
Strategies for increasing the cash flow
To optimize revenue in online poker stores, operators should implement a comprehensive strategy that encompasses several key elements:
- Strategic offer placement: display relevant promotions in the lobby and during the game, so that they do not interfere with the gameplay. This approach keeps the audience interested in your offer without being annoying.
- Personalized marketing: use player data to create specific promotions that will appeal to the players’ preferences and activities.
- Value-driven bundles: offer appealing promotional offers like “two for the price of one” and combo packages. Such offers have high perceived value for the players, as in a bundle they receive more than each separate item’s worth.
- Time-sensitive promotions: take advantage of the FOMO effect by offering time-sensitive products or services. This creates urgency, which in turn leads to faster buying decisions.
- Integrated loyalty schemes: integrate cross-selling and upselling opportunities in the loyalty programme. This helps retain the players for a long time and makes them use the platform more frequently.
By implementing these strategies, poker room operators can create a more engaging and profitable store environment. This holistic approach not only drives revenue but also enhances the overall player experience, fostering loyalty and sustained growth in the competitive online poker market.
Seizing the opportunity
Well-adopted cross-sell and upsell strategies can greatly improve both the cash flow and the players’ experience. This way, operators can increase their user lifetime value while enhancing the quality of the game. If you want to transform your poker platform’s monetisation model, learn more about EvenBet Gaming’s advanced store options and find out how these enhancements can help you increase player worth and involvement. The operators able to balance the revenue targets and player satisfaction will be in good standing to succeed in this competitive market.
The post Cross-Selling and Upselling in Poker Stores: How to Increase the Average Check appeared first on European Gaming Industry News.
Welcome to our weekly roundup of American gambling news again! Here, we are going through the weekly highlights of the American gambling industry which include the latest news and new partnerships. Read on and get updated.
Latest News
Fennica Gaming has announced that it has been granted a gaming supplier license in Ontario, Canada. This milestone marks a significant step in the company’s expansion strategy, allowing it to offer its cutting-edge gaming experiences to gaming operators in one of North America’s most dynamic regulated markets. The supplier license, granted by the Alcohol and Gaming Commission of Ontario (AGCO), enables Fennica Gaming to introduce its portfolio of entertaining and high-quality games to gaming operators across the province. This registration empowers Ontarian operators, whether online or land-based, to access the omnichannel offerings developed in the Nordics.
PrizePicks announced it has received Internet Compliance Assessment Programme (iCAP) accreditation from the National Council on Problem Gambling (NCPG). PrizePicks is the first and only fantasy sports operator to receive the recognition. iCAP certification is granted to operators that meet the NCPG’s high standards for responsible gaming and consumer protection practices. Developed by the NCPG, iCAP is the leading online responsible gaming assessment Programme in the US. The rigorous certification process involves an independent, comprehensive review of an operator’s responsible gaming policies and practices, spanning Know Your Customer (KYC) protocols, staff training programmes, work culture, consumer protection measures, RG tool offerings, customer service standards and regulatory compliance.
The Public Health Advocacy Institute (PHAI) at Northeastern University School of Law supports Congressman Paul D. Tonko (NY-20) and Senator Richard Blumenthal (D-CT) as they reintroduced the SAFE Bet Act, which addresses the risks associated with legalised gambling. As of 2025, 39 states and the District of Columbia have legalised sports betting, but the necessary safeguards are not in place to address the public health risks that legalising sports betting creates. The SAFE Bet Act, first introduced in September 2024, addresses those public health concerns. The SAFE Bet Act establishes federal standards while preserving the opportunity for anyone who wishes to participate in legal sports betting. These standards will address advertising, affordability and artificial intelligence issues.
Partnerships
The NCAA and EPIC Global Solutions announced an extension of their gambling harm education programme collaboration. This extended collaboration reinforces the NCAA’s long-standing commitment to protecting student-athlete well-being and the integrity of college athletics. Educating student-athletes on the dangers of sports betting continues to be a key priority for the Association. EPIC’s sessions have been a crucial piece of this education since January 2022. The NCAA and EPIC Global Solutions have partnered to educate over 80,000 student-athletes through in-person, experiential sessions at more than 270 campuses nationwide across all three divisions, making it the largest programme of its kind globally.
SCCG Management has announced a strategic partnership with Boosted Bets. This collaboration will focus on business development, capital-raising support, and global distribution, connecting Boosted Bets with strategic partners across SCCG’s ecosystem, including sportsbook platforms, operators, data providers, CRM and gamification partners. Boosted Bets introduces a new way for sports bettors to prove their skills through a contest-based wagering model. Players enter a paid challenge, receiving a simulated betting account with a larger bankroll—giving them the ability to place bets as if they were high-stakes bettors.
The post Gaming Americas Weekly Roundup – March 10-16 appeared first on European Gaming Industry News.
Nine Indian Players to Compete at APT Taipei 2025 for the Prestigious Lions Trophy: Natural8 India to Unveil its Biggest Poker Giveaway!
Natural8 India is back with yet another thrilling opportunity for Indian poker players to showcase their skills on an international stage. After an unforgettable journey to APT Manila, the platform is now setting its sights on APT Taipei 2025, offering nine Indian players a once-in-a-lifetime chance to compete live and vie for the prestigious APT Lions Trophy. Set to be the biggest APT Taipei series ever, this exclusive event promises high stakes, intense competition, and an unmatched poker experience in an all-new venue.
The road to Taipei begins with the highly anticipated Online MTT on March 23, 2025, at 8:30 PM IST, where players can secure their place in the top nine. With a buy-in of INR 5,500 and satellite tournaments starting at just INR 550, the event ensures that every poker enthusiast has a shot at glory. The stakes are higher than ever, with an additional INR 20 lakh in added benefits—a 33% increase from previous events—making this India’s biggest exclusive poker giveaway yet.
Winners will receive an all-expense-paid trip to APT Taipei, including flights and accommodation worth up to INR 1,20,000 each. The top four will also claim Main Event tickets worth INR 1,47,000, while the remaining five will secure Mini Main Event tickets valued at INR 67,000. The live final table, set for April 26, 2025, will be streamed directly from Taipei, ensuring an electrifying showdown as players battle for the coveted Lions Trophy.
Speaking about the event, Kunal Patni, Executive Director and Country Head of Natural8 India, stated, “This is a golden opportunity for Indian players to make history on the international poker circuit. We can’t wait to see the top nine take on Taipei and bring the trophy home!”
As the excitement builds, Natural8 India remains committed to elevating the poker experience for Indian players, ensuring that they get the best possible platform to compete globally. With thrilling action, unparalleled rewards, and a shot at poker glory, APT Taipei 2025 promises to be an event to remember.
The post Natural8 India Unveils Its Biggest Exclusive Poker Giveaway Yet! appeared first on European Gaming Industry News.
Latest News
Acer Refreshes Predator BiFrost and Acer Nitro Graphics Cards with New AMD Radeon RX 9000 Series GPUs
Six new models announced for AI-enhanced gaming, streaming, and creation with 8K visuals and optimized thermal design with triple FrostBlade 4.0 cooling fans.
Acer today unveiled its latest Predator BiFrost and Acer Nitro graphics cards, powered by the next-generation AMD Radeon™ RX 9000 Series GPUs. This cutting-edge line-up includes six models designed to elevate gaming and creative experiences with next-level performance and visual fidelity. The models include the Predator BiFrost Radeon™ RX 9070 XT OC 16GB, Predator BiFrost Radeon™ RX 9070 OC 16GB, and two Nitro graphics cards: Acer Nitro Radeon™ RX 9070 XT OC 16GB, Acer Nitro Radeon™ RX 9070 OC 16GB.
The new GPUs are engineered for ultra-fast gaming and demanding tasks, leveraging AMD RDNA™ 4 compute units and up to 16 GB of memory to deliver immersive 8K visuals. The advanced cooling technology, featuring three FrostBlade 4.0 fans, and reinforced designs ensures systems can be pushed to their limits while maintaining peak performance. DIY gamers will appreciate new software features such as Acer Intelligence Space, which offers intuitive AI system detection, and Acer Game Assistance’s adaptive aim system to give players a competitive edge.
AMD Radeon™ RX 9000 Series GPUs
The latest Predator BiFrost and Acer Nitro Radeon RX 9070 Series graphics cards are powered by up to the new AMD Radeon™ RX 9070 XT OC Graphics, featuring unified AMD RDNA™ 4 architecture with powerful raytracing capabilities, AI accelerators and up to 16 GB of memory. Gamers can enjoy the latest gaming displays and experience increased visual quality for video streaming and editing as these next-generation designs activate AMD HYPR-RX to instantly enable all supported performance-boosting and latency-reducing technologies across thousands of games. Expect deep immersion with higher quality and clarity thanks to AI-powered AMD FidelityFX™ Super Resolution 4 image upscaling with advanced frame generation technologies, which boost framerates in supported games. Players can showcase their skills with enhanced multimedia and streaming experiences using the AMD Radiance Display™ Engine.
Predator BiFrost and Acer Nitro Radeon™ RX 9000 Series Graphics Cards
The Predator BiFrost Radeon™ RX 9070 XT OC 16GB graphics card boasts a boost clock of up to 3,100 MHz and game clock of up to 2,570 MHz, while the Predator BiFrost Radeon™ RX 9070 OC 16GB graphics card offers boost and game clock speeds of up to 2,700 MHz and up to 2,210 MHz respectively for ultra-smooth responsiveness.
The Acer Nitro Radeon™ Series provides gamers and creators the tools to enhance their digital experiences, featuring maximum boost clock speeds of up to 3,100 MHz and game clock speeds of up to 2,570 MHz for balanced performance and efficiency. All models come equipped with the latest advancements from AMD Radeon™ technology and 16 GB of GDDR6 RAM, pushing the graphics cards to their maximum processing prowess.
Advanced Cooling and Durability
These GPUs are equipped with Acer’s advanced cooling systems, which provide added support in reaching peak performance. Featuring state-of-the-art cooling technology with triple FrostBlade 4.0 fans, counter-spin designs for smoother airflow, and oxygen-free thermal pipes, the Predator BiFrost and Acer Nitro Radeon™ graphics cards maintain optimal heat dispersion to keep temperatures in check. Supported by dual-ball bearing systems and lubricating oil, the fans are engineered to reduce noise, withstand elevated temperatures, and minimize friction on the fan bearings.
These graphics cards are also built for lasting durability and dominance, crafted with an aluminum backplate and a metal anti-bending design, ensuring they can withstand the rigors of continuous use. Heat-dissipating vents and a reinforced copper base efficiently absorb heat from the GPUs, which is expelled quickly through oxygen-free heat pipes.
Intelligent Features
Acer Intelligent Space serves as the central hub for the device’s AI features, identifying system hardware, suggesting compatible AI applications to optimize performance, and helping players identify more gaming tools. Acer Game Assistance provides a competitive edge by automatically adjusting colors and offering a sniper mode for precise targeting in shooting games. Additionally, Acer ProCam automatically detects and records gameplay highlights to capture key moments in the game.
The multi-display capabilities allow users to connect to four displays, with each graphics card equipped with three DisplayPorts, one HDMI 2.1 port, and up to a PCIe 5.0 bus, providing a seamless and immersive experience across gaming, streaming, and creative applications.
Specifications
| Name | Predator BiFrost Radeon™ RX 9070 XT OC 16GB |
| Model | PB-RX9070XT-SOC |
| Graphics | AMD Radeon™ RX 9000 Series graphics |
| Interface | BUS: PCIe 5.0 x 16 |
| Memory | Size: 16 GB GDDR6
Bandwidth: 640 GB/s Speed: 20 GB/s |
| Graphics Clock | Boost clock: Up to 3,100 MHz
Game clock: Up to 2,570 MHz |
| Cooling | FrostBlade 4.0 ringed fans x 3, counter-spin design |
| Output | HDMI 2.1, DisplayPort 2.1 x3,
Digital Max Resolution: 8K Simultaneous display: 4 |
| Total Board Power | 340W |
| Dimensions | 295 (L) x 120 (W) x 49(H) mm, 2.5 slots |
| Name | Predator BiFrost Radeon™ RX 9070 OC 16GB |
| Model | PB-RX9070-SOC |
| Graphics | AMD Radeon™ RX 9000 Series graphics |
| Interface | BUS: PCIe 5.0 x 16 |
| Memory | Size: 16 GB GDDR6
Bandwidth: 640 GB/s Speed: 20 GB/s |
| Graphics Clock | Boost clock: Up to 2,700 MHz
Game clock: Up to 2,210 MHz |
| Cooling | FrostBlade 4.0 ringed fans x 3, counter-spin design |
| Output | HDMI 2.1, DisplayPort 2.1 x3,
Digital Max Resolution: 8K Simultaneous display: 4 |
| Total Board Power | 340W |
| Dimensions | 295 (L) x 120 (W) x 49(H) mm, 2.5 slots |
The post Acer Refreshes Predator BiFrost and Acer Nitro Graphics Cards with New AMD Radeon RX 9000 Series GPUs appeared first on European Gaming Industry News.
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