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ESIC and MOONTON Games Enter into Strategic Partnership

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The Esports Integrity Commission (ESIC) and MOONTON Games, the publisher behind the popular mobile game Mobile Legends: Bang Bang, have entered into a strategic partnership to bolster integrity within the esports ecosystem. This collaboration marks a significant step towards ensuring fair play and ethical standards across mobile esports, a rapidly growing sector of the global gaming industry.

Through this Memorandum of Understanding (MoU), ESIC and MOONTON Games will work together on a range of initiatives aimed at safeguarding the integrity of esports. The partnership encompasses activities such as information sharing, educational campaigns, policy development, risk management and the identification of emerging threats in the esports environment. MOONTON Games will also join ESIC’s Publisher Committee, actively participating in shaping integrity policies and providing industry insight.

“MOONTON Games has long been the leader in the global mobile esports space, and we are excited to welcome them as a partner in our ongoing efforts to protect the integrity of esports. Through this partnership, we aim to promote a fair and secure competitive environment, ensuring that mobile esports can continue to thrive,” said Stephen Hanna, CEO of ESIC.

Lucas Mao, Managing Director of Global Esports at MOONTON Games, said: “Professionalism and integrity have always been cornerstones of Mobile Legends: Bang Bang competitive esports. By working together with ESIC, we are setting a new standard for fairness in esports and reaffirming our commitment to building a transparent and ethical gaming environment where excellence and integrity go hand in hand.”

Additionally, both ESIC and MOONTON Games will explore joint opportunities to develop policies that address the unique challenges of mobile esports. This includes identifying potential risks in the growing mobile esports ecosystem and working collaboratively to mitigate them through industry-leading practices.

This collaboration reflects the growing importance of mobile gaming in the esports world and reaffirms both organisations’ commitment to fostering transparency, fair competition and ethical behaviour.

The post ESIC and MOONTON Games Enter into Strategic Partnership appeared first on European Gaming Industry News.

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Everything Announced at the Mobile Gaming Show

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The Mobile Gaming Show, presented by Ben Starr (Clive Rosfield in Final Fantasy XVI), aired on Thursday, September 26th at 10am PT, 1pm ET, 6pm BST and 7pm CEST.

The 30 minute show spotlighted some of the best mobile games of 2024 and beyond and featured exclusive reveals, developer interviews, studio visits, trailers and more. You can rewatch the show now here: https://youtu.be/PJTXvN2ZIts

Here is a round-up of all the key moments from the show:

Eve Galaxy Conquest – World Premiere:  Developer CCP Games confirmed that Eve Galaxy Conquest will be released for Android and iOS devices on October 29, 2024. This brand new free-to-play strategy game is set to take the player-driver action that made Eve Online so legendary and shift it onto mobile devices, ensuring that you’re never too far from connecting with New Eden. Pre-registration is open now.

Age of Empires Mobile: Developer TiMi Studio Group treated viewers to a brand new look at Age of Empires Mobile and provided some additional context for this ambitious undertaking, with senior game designer Peter Hu promising that the “building, gathering, expanding, and battling” elements that helped make the series so iconic will be kept in-tact for this pocket-sized tactical venture. The game is set to launch on October 17 on Android and iOS, and pre-registration is now open.

Songs of Conquest – World Premiere: Developers Lavapotion shared a new look at Songs of Conquest, the turn-based strategy experience which is coming to mobile in 2025, following its successful launch on PC and console. The game is heavily inspired by ’90s classics like Heroes of Might and Magic 3 and looks exceptionally promising – a perfect fit for smaller pick-up-and-play sessions.

Warframe Mobile: Warframe has gone from strength-to-strength since its launch in 2013, with the beloved MMO finally landing on iOS earlier this year. Digital Extremes shared an updated look at the game in action, showcasing the parity the studio is striving for between platforms – key, given that there’s full crossplay and cross-save support. The studio also announced that Warframe 1999 will land for Warframe Mobile as a free update this winter, a new campaign questline which will star MGS host Ben Starr!

Hello Kitty Island Adventure: Following its launch onto Apple Arcade in 2023, this delightful cozy adventure has been absolutely swallowing all our spare time. Well, there’s no chance of walking away from Hello Kitty Island Adventure anytime soon, with its appearance in the Mobile Gaming Show acting as a reminder that the newly released 2.0 update adds new events, characters, and a City Town region.

UsTwo Games: When UsTwo launched Monument Valley in 2014, the studio established itself as one of the most important developers working in the mobile space. From Assemble with Care to Alba: A Wildlife Adventure and beyond, UsTwo has constantly pushed boundaries. The team is hard at work on Monument Valley 3 right now, which is set to land later this year, and joined the Mobile Gaming Show to talk through the philosophy which guides its approach to making absorbing, imaginative mobile experiences.

Dunk City Dynasty: An exceptionally energetic trailer for Dunk City Dynasty hit the Mobile Gaming Show, a fresh look at the first street basketball mobile game officially licensed by the NBPA. It’s free-to-play, offering up 3v3 street basketball where you can take control of some of the most famous faces from basketball. This new offering from NetEase Games is hitting iOS and Android devices in 2025, and you can pre-register now.

Dungeon Clawler: Dungeon Clawler, which offers players a hybrid of roguelike systems, claw machine action, and in-depth deckbuilding is now on its way for mobile. While developer Stray Fawn is yet to announce a release date, you can head over to dungeonclawler.com/mobile to sign up for the beta.

Gordian Quest – World Premiere: A roguelite, party-based, deck-building RPG? Gordian Quest is saying all the right things as this Ultima-inspired experience finally makes its way to mobile devices. Following a successful PC release in 2022. The Mobile Gaming Show was graced with a new trailer, promising that the title will launch on iOS and Android this winter.

Blasphemous – World Premiere: When Blasphemous landed in 2019, the metroidvania was an indie hit – with players falling in love with its atmospheric style and challenging combat. Five years later, developer The Game Kitchen has answered our prayers with news that the game is coming to mobile devices. With support for touch-controls on a gamepad and the inclusion of all DLCs from day one, Blasphemous is sure to be one of those mobile games that decimates you!

Cassette Beasts: Cassette Beasts is an exceptionally fun adventure where you collect rad little monsters and send them out into turn-based battles in a lushly presented open world. Developer Bytten Studio announced that Cassette Beasts is coming to iOS and Android soon, and you can pre-order it now.

To keep up to date with news and announcements for the Mobile Gaming Show follow GamesRadar, X and Facebook using #MobileGamingShow.

 

The post Everything Announced at the Mobile Gaming Show appeared first on European Gaming Industry News.

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Industry Investments in Responsible Gaming Reach New High of $472 Million Annually, AGA Study Shows

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Research Reflects Heightened Responsibility Commitments as Industry Grow.

New research from the American Gaming Association (AGA), reveals a significant increase in responsible gaming (RG) investments from gaming industry companies, with total spending reaching $471.8 million annually—up from approximately $275 million (+72%) in 2017.

Conducted by a major international accounting firm, the research demonstrates a surge in industry-wide RG spending that has grown at a faster rate than gaming revenue over the past seven years. Several key program areas are seeing significant spending commitments as the industry expands, including:

  • Customer Service Interactions: $135.4 million.
  • Developing and Maintaining Responsible Gaming Programs: $122.4 million.
  • Consumer-Facing Responsible Gaming Education: $107.7 million.
  • Responsible Gaming Research and Other Non-Profit RG Organizations: $31.8 million.
  • Problem Gambling Supportive Services: $26.1 million.

“This impactful rise in RG spending demonstrates the legal industry’s dedication to fostering a safe and informed gaming environment,” said Joe Maloney, AGA Senior Vice President, Strategic Communications. “Beyond the considerable taxes gaming companies contribute to fund responsible gaming and problem gambling resources, the industry also proactively invests hundreds of millions of dollars more to ensure our customers have the tools, knowledge and safeguards to play responsibly.”

The new AGA research comes during Responsible Gaming Education Month (RGEM) 2024, during which industry stakeholders have demonstrated their commitments to responsible gaming through an array of activations and announcements. Earlier this September, the AGA released a first-of-its-kind Responsible Gaming Intervention Effectiveness Scale to provide academics, industry members and more with a research-based tool to evaluate responsible gaming messages.

“Our industry’s commitment to responsibility once again made RGEM a resounding success,” continued Maloney. “We look forward to seeing the work done throughout this past month provide a springboard for continued advancements in responsible gaming in the months and years to come.”

 

The post Industry Investments in Responsible Gaming Reach New High of $472 Million Annually, AGA Study Shows appeared first on European Gaming Industry News.

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Lucky Player MGA, the classic land-based slot game debuts online

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With this new game from MGA Games, a leading provider of casino games, players take a trip back in time to the bars and lounges of the 1980s and relive the excitement of old-school slot machine games. Launching in June, the original legendary Lucky Player from MGA was one of the first land-based fruit machines, marking the beginning of the slot machine industry in Spain.

With a classic screen design in which the focus is on the fruit symbols on the reels, the new release is a renewed version that incorporates the main game, an additional bonus game with 4 reels, and an upper-screen game, which is accessed when players have sufficient bonuses and credits. Advances, holds, Wild cards, vertical lines, accumulators, lucky mixes and 2 additional mini-games have also been added, which are accessed at random when certain prize lines are achieved.

In addition to all these new features, “Lucky Player MGA” offers the possibility of making a special type of bet that allows players to win up to €20,000 in prizes with a bet of only €20. This is the first MGA Games product to include this feature. As with the rest of the company’s catalogue, operators are guaranteed high profitability due to the popularity of the company’s games in the Spanish market.

This gem from the 1980s, which laid the foundations for the exciting world of slot machines in our country, now returns renewed in its online version so that players can enjoy playing it from the comfort of their mobile screen. “Lucky Player MGA” will be available at main online casinos in Portugal starting September 26th.

 

The post Lucky Player MGA, the classic land-based slot game debuts online appeared first on European Gaming Industry News.

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