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ReelPlay becomes Silver Bullet partner strengthening Relax Gaming collaboration
ReelPlay, a long-time aggregation partner of Relax Gaming has further strengthened its relationship with the leading supplier by transitioning to Silver Bullet.
Since agreeing to be a Powered By partner more than five years ago the duo have collaborated on over 70 game releases together, including El Dorado Infinity Reels and Hypernova Megaways.
ReelPlay was one of the first studio partners that released Dream Drop titles, including Hypernova Infinity Reels Dream Drop and Tsai Shen 10K Ways Dream Drop. These games have awarded over 150,000 jackpot wins, totalling more than €2.5 million.
This new deal will see ReelPlay benefit from additional commercial support as well as a whole host of contractual efficiencies such as unrivalled speed to market and access to players in popular and emerging markets, allowing the studio to hone its focus on creating top-quality content.
The first Silver Bullet release under this new agreement will be Pay Pig 10K WAYS which launches on 17th October.
Nicholas Hammon, Aggregation Business Director at Relax Gaming, said: “ReelPlay have been a trusted aggregation partner of Relax for many years now and we’re truly excited to take it to the next level as they join our Silver Bullet programme. We look forward to sharing their fantastic portfolio of games with leading operator partners worldwide.”
David Johnson, CEO at ReelPlay, said: “We are absolutely delighted to put pen to paper on an extended deal with Relax. We look forward to continuing our close work with the Relax team which has grown considerably since 2019 and leveraging our mutual strengths to extend the reach of ReelPlay games, and indeed those of close partner studios delivered by ReelPlay, to Silver Bullet operators.”
Established as one of the industry’s leading B2B suppliers, Relax Gaming was awarded GGA’s Product Launch of the Year in February 2023 for Dream Drop Jackpots. Money Train 3 named the 2023 CasinoBeats Game Developer Awards amongst its 6 Slot of the Year titles, while the brand also won the award for Skill Games Supplier at the 2023 EGR B2B Awards along with the Innovation in Mobile award at the 2023 SBC Awards.
Relax Gaming provides more than 4,000 online casino games, from its high-performing proprietary slots to a significant, varied library of content from hand-picked third-party studios via its partnership programmes.
The post ReelPlay becomes Silver Bullet partner strengthening Relax Gaming collaboration appeared first on European Gaming Industry News.

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Leadership, Culture & Innovation Conversations – Itai Zak Joins NEXT.io Valletta
Digicode is pleased to announce that Itai Zak, Executive Director of iGaming at Digicode, will participate as a speaker at the highly anticipated NEXT.io Summit in Valletta 2025, taking place from May 5 to 8.
Itai Zak will contribute to the panel discussion titled “Blood or Business?”, part of the summit’s dedicated Personal Development Hub, which focuses on leadership, mental wellbeing, and workplace culture across the iGaming industry.
Moderated by Emily Leeb, CEO of Saroca, the panel will address the complexities of professional relationships within the sector, examining how genuine leadership can foster healthy environments while maintaining essential boundaries. Zak will be joined by other prominent industry figures, including Peter Grech (CEO & Founder, BRND WGN), Claire Adamou (VP of Development, Saroca), and Fiona Ewins Brown (Executive Coach, Mondial Coaching).
Itai Zak will share insights into how evolving leadership styles can shape a safer, more sustainable industry, while promoting genuine care without compromising professionalism.
“The iGaming industry moves quickly, and leadership needs to keep pace – not just with innovation, but also with how we support our people. It’s time for real conversations about what a healthy, high-performing workplace looks like. I’m excited to be part of this important discussion at NEXT.io”, Zak added.
This year’s NEXT.io Summit is expected to attract over 6,000 participants, making it one of the largest and most impactful events on the global iGaming calendar. The event will feature open discussions, interactive workshops, and networking opportunities, bringing together the industry’s top minds to tackle its most pressing challenges.
Digicode’s involvement in the summit underlines the company’s commitment to industry leadership, innovation, and the advancement of positive workplace practices.
The post Leadership, Culture & Innovation Conversations – Itai Zak Joins NEXT.io Valletta appeared first on European Gaming Industry News.
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Springbok Casino Honours South Africa’s Strongest Mother’s in the Wild and Gives Away 25 Free Spins
SpringbokCasino.co.za, South Africa’s premier online casino, is celebrating Mother’s Day by honoring the fiercest and most devoted mothers in the animal kingdom. To mark the occasion, players will enjoy 25 Free Spins throughout May on new mystical slot, brimming with glowing gemstones and treasures — a fitting tribute to all the amazing moms out there!
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The post Springbok Casino Honours South Africa’s Strongest Mother’s in the Wild and Gives Away 25 Free Spins appeared first on European Gaming Industry News.
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Celebrating Innovation: ELA Games Finalists at 2025 WiG Diversity Awards
ELA Games, a dynamic game development studio in the iGaming industry, has been shortlisted for the “Innovator” category at the upcoming 2025 Women in Gaming Diversity Awards.
The studio’s founding philosophy of “For Players, By Players” has directed its production approach, creating titles that balance player experiences and casino-centric performance. By understanding the core needs of modern gamers, ELA Games has curated a portfolio of visually appealing, innovative games that assist with operator growth.
The WiG Diversity Awards are a prestigious event that recognises employers for their contributions to the industry and efforts in well-being and diversity. The “Innovator” category ELA Games prides itself on its contributions to the industry, championing a diverse workforce while creating memorable games that have a lasting impact.
Marharyta Yerina, ELA Games’ Managing Director,commented on the shortlisting, “Since our inception in 2021, we’ve made a concerted effort to create an inclusive and aspirational work environment, allowing us to produce trademark games. Being shortlisted for the ‘Innovator’ category at the 2025 WiG Diversity Awards reflects our commitment to diversity, excellence, and well-being, and we pledge to continue investing in our workplace culture to foster innovation at every level of the company.”
Final voting for the winner of the “Innovator” category, among others, will commence on the 5th of June, 2025, at the Savoy Hotel in London.
The post Celebrating Innovation: ELA Games Finalists at 2025 WiG Diversity Awards appeared first on European Gaming Industry News.
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