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Rangers’ new front-of-shirt sponsorship with Kindred Group cements British football’s longest running partnership

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  • The Rangers-Kindred relationship first began 10 years ago in 2014
  • Unibet and Zero% Mission branding are the primary front of shirt sponsor for all four kits – with sister brand 32Red supporting the club as the Training and Warm Up Kit Sponsor
  • EPIC Risk Management Gambling and money management workshop made available to all Rangers players.
  • Unibet continues to be the only operator to include a responsible gambling message on its front-of-shirt branding
  • As part of the agreement, Kindred has renewed its funding of men’s mental health initiative – Team Talk – which will be delivered by the Rangers Charity Foundation

Kindred Group – home to Unibet and 32Red brands in the UK – has agreed a substantial new front-of-shirt sponsorship deal with Rangers FC, cementing the partnership as the longest running in British football.

Kindred have already partnered with Rangers for 10 seasons, significantly investing into the club’s outreach work in the local community. The partnership will continue to fund Rangers Charity Foundation’s delivery of Team Talk – a men’s mental health initiative. Team Talk leverages the club and its players, manager and staff as a mechanism to engage with men about their mental well-being.

The Group’s Unibet brand will adorn first team shirts while 32Red – which was the previous front-of-shirt sponsor – will continue to support the club as Training and Warm Up Kit Sponsor.

“Zero% Mission”, which is Kindred’s Responsible gambling message, will also appear on the new shirts which are available now. Kindred remains the only gambling operator to feature safer gambling messaging on front-of-shirt advertising in the UK.

Part of the company’s ‘Journey towards Zero’, Kindred’s Zero% Mission represents the brand’s ambition to reach 0% of its revenue derived from harmful gambling. It is based on educating fans and players about the tools available to keep gambling safe and enjoyable – and to signpost where to go if there are problems.

Sam Mead, General Manager UK, Kindred Group, said: “Kindred’s partnership with Rangers is British football’s longest running and one of the most impactful. Rangers are a club with a rich history, who have a passionate and loyal fanbase – so we are delighted to be partnering with the team once again.

We join the supporters in wishing the team the very best in the ongoing season – together, we hope we can make it another successful one.

“We recognise that we are in the privileged position to support clubs and their communities – a responsibility we take very seriously. That’s why since we began working with Rangers, the basis of the partnership has always been to showcase the Rangers Charity Foundation’s wide-ranging work that is so important – including the men’s mental health initiative Team Talk. This fantastic work will continue over the course of our latest partnership.”

Rangers Chief Commercial Officer, Karim Virani, commented: “Everyone at the club is absolutely delighted to extend our longstanding partnership with the Kindred Group. This partnership is the longest running of its kind in British football – and has helped the club enormously over what will be 15 years at the end of the deal we’ve announced today.

“Most importantly, we’d like to thank them for continuing their vital support of the club’s Foundation – especially through the Team Talk mental health initiative. The health and wellbeing of our local community is very important to ourselves and Kindred. We are all looking forward to the opportunity to continue driving forward new initiatives that will benefit both our supporters and the people of Glasgow.”

The post Rangers’ new front-of-shirt sponsorship with Kindred Group cements British football’s longest running partnership appeared first on European Gaming Industry News.

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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SOFTSWISS Launches Bug Bounty Program to “Hack the System”

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SOFTSWISS, a leading software supplier in the iGaming industry, has announced the launch of its private Bug Bounty Program to boost cybersecurity. The program invites white hat hackers and independent security researchers to identify vulnerabilities, offering rewards for their findings and ensuring the highest level of security for SOFTSWISS clients.

To ensure that only significant cases that meet specific requirements are reported, SOFTSWISS launched a private program with invitation-only access. Invitation-only programs encourage white hat hackers to pay close attention to their terms and requirements, resulting in higher-quality reports. While public programs can offer broader perspectives but tend to generate more irrelevant reports, the private launch ensures that the focus remains on critical security issues. 

The Bug Bounty Program offers financial incentives of up to 3,500 euro, depending on the severity and complexity of the discovered vulnerabilities. This program serves as an additional layer of defence, providing external, unbiased assessments from highly skilled security experts. 

“We care about the security of our clients and their players, which is why it is important for us not only to pay close attention to protecting the products we develop but also to constantly recheck our applications with the help of skilled external experts and enthusiasts. In collaboration with the expert community, we can ensure a reliable level of data protection and uninterrupted operations for all our clients,” said Evgeny Zaretskov, Group Chief Information Security Officer at SOFTSWISS. “SOFTSWISS is proud to set a new standard for cybersecurity by leveraging crowdsourced expertise. In this ever-evolving landscape, even a minor bug can lead to significant losses for operators. The Bug Bounty Program is an extra measure to protect our existing and future clients.”

The program has started with two products: the SOFTSWISS Casino Platform and the SOFTSWISS Sportsbook. It is conducted in a dedicated test environment, which operates independently of live casino systems, ensuring no disruption to player experience or platform performance.

“Cybersecurity is an ongoing battle,” adds Artyom Buchkov, Deputy CSO. “No company can discover all vulnerabilities on its own. This program enables talented hackers to legally hack an online casino, helping us anticipate and defend against potential threats. It strengthens our commitment to providing the most secure software and platforms in the iGaming industry.”

Moving forward, the SOFTSWISS cybersecurity team plans to broaden the frames, adding more products and refining requirements to maintain the highest standards of security across all platforms.

Cybersecurity in iGaming, along with other key topics in the industry, can be discussed with our specialists and product teams at the SBC Summit Lisbon at stand B-160 from 24 to 26 September.

 

About SOFTSWISS

SOFTSWISS is an international technology company with over 15 years of experience in developing innovative solutions for the iGaming industry. SOFTSWISS holds a number of gaming licences and provides comprehensive software for managing iGaming projects. The company’s product portfolio includes the Online Casino Platform, the Game Aggregator with over 23,500 casino games, the Affilka affiliate Platform, the Sportsbook Software and the Jackpot Aggregator. In 2013, SOFTSWISS revolutionised the industry by introducing the world’s first Bitcoin-optimised online casino solution. The expert team, based in Malta, Poland, and Georgia, counts over 2,000 employees.

The post SOFTSWISS Launches Bug Bounty Program to “Hack the System” appeared first on European Gaming Industry News.

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Peter & Sons’ Unleashes ‘Evil Devil’ Slot

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Cutting-edge game studio Peter & Sons is about to unleash hell. The Barcelona-based outfit’s diabolical new slot, Evil Devil, will be released globally on 19th September, and it comes packed with wickedly innovative mechanics, such as sticky respins, power splits, increasing multipliers, and a thrilling Free Spins Game with a possible buy option.

This 6×7 high-volatility video slot with up to 117,649 ways to win immerses players in a cartoonish hellscape presided over by the fiery lord Satan Sama. With a devilish surf guitar soundtrack and chaotic but gripping gameplay, there’s nothing else quite like it on the market.

Winning combinations in the base game trigger the sticky respin feature, causing winning symbols to stick in place while the non-winning symbols respin. Wild symbols can appear on reels 2 to 6, increasing the chances of forming winning combinations.

But all hell breaks loose when 4 to 6 scatter symbols land on the reels, awarding 15 to 20 Free Spins. Here, winning symbols stick to their positions, triggering a respin of the non-winning symbols.

Collecting three or more skull symbols during Free Spins triggers a random multiplier. Meanwhile, power splits can randomly occur during the first respin, converting winning symbols into wilds, enhancing the chances for some big payouts.

Can’t wait to hit the bonus feature? The good news is you can buy straight into the Free Spins game for 100x the bet, instantly accessing 15 to 20 random free spins and the game’s most thrilling features.

Yann Bautista, Commercial Director and Founder at Peter & Sons said: “We’re always looking to push boundaries in everything we do, and we like to let our artists’ imaginations run wild. Too often with online slots you see the same tired themes and clichés. We think Evil Devil is an avant garde masterpiece – but it’s underpinned by solid mechanics and brilliant features.”

The post Peter & Sons’ Unleashes ‘Evil Devil’ Slot appeared first on European Gaming Industry News.

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Aston Villa launches Champions League campaign with Betano by its side

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The Villans and their principal partner celebrated the club’s return to topflight European football, in an event bringing togethers legends of the past and stars of today

Aston Villa FC has embarked on its first ever Champions League journey with a 3-0 victory over BSC Young Boys in Bern’s Stadion Wankdorf this past Tuesday. A few days earlier Aston Villa and their principal and front of shirt partner Betano, Kaizen Gaming’s premium online sports betting and gaming brand, celebrated the Villans’ historic first ever Champions League campaign with a special event hosted  at Aston Villa’s Bodymoor Heath training ground.

The event brought together legendary members of the 1982 European Cup winners, Nigel Spink and Kenny Swain, former player and Aston Villa ambassador, Ahmed Elmohamady and current stars, captain John McGinn, Ezri Konsa, Pau Torres and of course coach Unai Emery. Attendees had the opportunity to meet and hear directly from their favorite stars, while also participating in different activities, including an exclusive tour of Aston Villa’s training facilities and a behind the scenes look of the team’s training session. The club’s third kit was also unveiled for the first time ever during the event. The kit proved to be a lucky one as it was worn in a game for the first time in the Champions League match in Switzerland. For this match Betano donated its front-of-shirt space to Aston Villa, which in turn offered it to Acorns Children’s Hospice.

Julio Iglesias Hernando, Chief Commercial Officer at Kaizen Gaming, commented: “We are very honoured as Aston Villa’s official main shirt sponsor to stand alongside them in this next exciting chapter of their illustrious 150-year history. This is truly an exciting time to be a fan of Aston Villa, as we all share the club’s passion and determination to improve every day, to compete with the very best and to claim their place among the elite.”

Chris Heck, President of Business Operations at Aston Villa, added: “We are proud to have Betano join us as we embark on a new era for Aston Villa. They are a global brand engaging with millions of football fans across Europe and Latin America which matches our vision to globalise our club. Their passion for football and commitment to responsible gaming and giving back to society aligns perfectly with our own club values. The return to the top of European club football is an exciting moment for our fans, partners, and everyone involved at the club. ”  

The post Aston Villa launches Champions League campaign with Betano by its side appeared first on European Gaming Industry News.

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