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Bj88 Becomes Front-of-shirt Partner for AFC Bournemouth

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AFC Bournemouth has announced bj88 as the club’s front-of-shirt partner for the 2024/25 and 2025/26 seasons.

An official Asian sports betting partner and a now Principal Partner of the club, the company was founded in 2021 and is an established firm in Asia, soon to be present in the UK under the domain name bj-88.co.uk. The organisation also operates in Latin America and South Asia, among other regions.

Following a record-breaking season for AFC Bournemouth, which saw Andoni Iraola’s side finish on 48 points in the Premier League, the commercial investment made by bj88 is the largest in club history and will help with its objectives of being competitive in the Premier League.

As part of their commitment to the club, bj88 will make a financial donation towards community projects delivered to adults that improve health, wellbeing and promote inclusion.

The partnership with AFC Bournemouth will see bj88 incorporating dedicated messaging within its partner inventory to promote responsible and safer gambling.

bj88 have a proud history of working in sport, with notable brand ambassadors such as Kevin Pietersen, while they are also an official betting partner with Bologna FC in Serie A. In addition, they are front-of-shirt sponsor for Twenty20 cricket teams Sunrisers Eastern Cape in South Africa and the Quetta Gladiators, who play in the Pakistan Super League.

The club can confirm that retail prices for the 2024/25 kits, set to be unveiled in the coming weeks, will remain unchanged. As per previous seasons, adult and youth kits will continue to be sold without the sponsor logo.

AFC Bournemouth commercial director Rob Mitchell said: “The club is excited to be partnering with bj88 for in what is a record-breaking deal. Their investment will have huge significance to help us compete in the Premier League both on and off the pitch.”

A spokesperson for bj88 said: “We are truly excited and honoured to agree this important and mutually beneficial partnership with such a historic and globally respected footballing brand as AFC Bournemouth. We have been very impressed throughout with the club’s determination and ambition, and we look to working with the club in supporting them with some exciting innovations moving forward.”

The post Bj88 Becomes Front-of-shirt Partner for AFC Bournemouth appeared first on European Gaming Industry News.

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Soft2Bet Invest Wins the “Outstanding Contribution to Gaming 2024” Award at SiGMA East Europe

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Soft2Bet is delighted to announce that its Soft2Bet Invest venture has won the Outstanding Contribution to Gaming 2024 award at this year’s SiGMA East Europe taking place this week in Budapest, Hungary.

The award celebrates executives and organisations that make significant impacts on the industry through technical innovation, advocacy or mentoring and investments. Winning the “Outstanding Contribution to Gaming 2024” award for this category is therefore fantastic recognition of Sof2Bet’s work and efforts in the field.

Soft2Bet Invest launched a €50m iGaming Innovation Fund to support innovative iGaming and casual gaming companies and provide financial and business support to entrepreneurs. It reaches across the corporate spectrum and is open to growth-stage and/or mature companies that are harnessing pioneering technologies in casual gaming, AI, traffic differentiators or behavioural-UX analytics.

Launched in 2024, Soft2Bet Invest has already attracted major interest from iGaming startups and visionaries wanting to innovate and revolutionise the sector. Its investment bracket ranges from €500K to €1m per individual project, with the investment strategy to be discussed on a case-by-case basis.

Martin Collins, Chief Business Development Officer at Soft2Bet, commented: “Winning this award is highly rewarding since we launched Soft2Bet Invest just this year. It shows the hunger there is among our industry peers for a specialist investment fund that can harness the energy within iGaming and turn entrepreneurial dreams into realities. Soft2Bet’s focus has always been innovation, of spirit, business and technology, and this award recognises those qualities. We’re truly delighted to have won it!”  

The post Soft2Bet Invest Wins the “Outstanding Contribution to Gaming 2024” Award at SiGMA East Europe appeared first on European Gaming Industry News.

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Tusk Casino Celebrates Trace’s R2.3 Million Jackpot Victory

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Tusk Casino proudly announces another thrilling win for one of its players, Trace, who secured an impressive R2.3 Million on the Secrets of Cleopatra slot, crafted by PG Soft. This notable win is proof of the exciting potential of Tusk Casino, supported by www.SouthAfricanCasinos.co.za, the leading online gambling guide for South African players.

Trace’s Winning Moment at Tusk Casino

Trace’s victory highlights the engaging and lucrative nature of Tusk Casino’s extensive game selection. Secrets of Cleopatra, renowned for its captivating gameplay, proved to be a game-changer for Trace. His winning journey began with SouthAfricanCasinos.co.za, South Africa’s top portal for mobile casinos and gambling insights, which has consistently guided players to secure and enjoyable online gambling experiences since 2003.

SouthAfricanCasinos.co.za: Gateway to Winning Opportunities

As a premier guide for mobile casinos enthusiasts, SouthAfricanCasinos.co.za has earned the trust of countless players. Trace, after his significant win, commented, “Coming across Tusk Casino thanks to SouthAfricanCasinos.co.za was a turning point.” His experience mirrors that of many others who have benefited from the platform’s professional advice and well-researched recommendations.

 

About Tusk Casino

With its sophisticated design and user-friendly interface, Tusk Casino features an extraordinary collection of over 3000 online slot games from renowned developers worldwide. This online casino is dedicated to offering an outstanding gaming experience, highlighted by its impressive free no deposit casino bonus offerings and extensive game variety. Licensed by the Government of Curacao, Tusk Casino promises a safe, engaging, and highly rewarding online gaming environment for all South African players.

A Bright Future for Online Gambling in South Africa

Thanks to the support from SouthAfricanCasinos.co.za, Tusk Casino reaffirms its position as a leading venue for safe and exciting online gaming. This partnership provides players with the most up-to-date information and prime gambling opportunities, ensuring a secure and enjoyable experience for all participants.

About SouthAfricanCasinos.co.za

SouthAfricanCasinos.co.za, South Africa’s largest and most reputable online casinos south africa  and gambling guide has been offering top-notch casino recommendations and detailed gambling insights for ZAR casino players since 2003. It remains a vital resource for players looking for secure, high-quality, and rewarding online gambling experiences.

Trace’s impressive win at Tusk Casino not only transforms his life but also underscores the exciting possibilities available through SouthAfricanCasinos.co.za and Tusk Casino, marking a significant moment in the South African online gambling landscape.

The post Tusk Casino Celebrates Trace’s R2.3 Million Jackpot Victory appeared first on European Gaming Industry News.

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Atlaslive Celebrates Multiple Nominations for EIGE 2024, Including Best Marketing Campaign

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Atlaslive, a B2B software provider delivering high-quality solutions for the iGaming industry, has been shortlisted in all four of its nominated categories for the upcoming European iGaming Excellence (EIGE) Awards 2024. This recognition underscores Atlaslive’s commitment to innovation, excellence, and leadership in the iGaming industry.

 

The nominations include:

  1. Best Marketing Campaign: Our rebranding campaign has been recognized for its strategic approach and impact, reflecting Atlaslive’s dynamic evolution and our continuous efforts to connect more deeply with our partners.
  2. Best eSports Betting Provider: This nomination highlights our cutting-edge eSports offerings, which are designed to meet the growing demand for immersive and reliable eSports betting experiences.
  3. Innovation in iGaming Technology: At Atlaslive, we thrive on challenges and excel in high-pressure, high-traffic moments. Our peak performance technology, which ensures seamless operations even during the most demanding periods, has earned us a spot in this category.
  4. Best iGaming Supplier: Being recognized as one of the leading suppliers in the iGaming industry is a testament to our comprehensive and scalable solutions, which continue to set new standards for reliability and excellence.

 

The final vote for the EIGE 2024 Awards will take place during the European Gaming Congress, held on October 15-16, 2024, in Warsaw. Atlaslive is proud to attend as an industry leader, contributing its expertise in two key panel discussions:

 

  • The Future of Esports: Opportunities and Challenges – October 15
  • Optimizing Sportsbook Operations for Enhanced Performance – October 16

Atlaslive’s CEO, Maxim Slobodyanyuk, commented, “Our success is built on a foundation of relentless innovation and a deep understanding of the iGaming landscape. Every solution we develop is designed with our partners’ growth and success in mind, ensuring they have the tools they need to thrive in a competitive market. These nominations validate our strategic direction and the trust our partners place in us. We’re not just reacting to industry trends; we’re actively shaping the future of iGaming. By staying ahead of technological advancements and continuously refining our offerings, we aim to lead the industry in delivering exceptional value. Our vision is clear: to be the go-to partner for businesses seeking not only cutting-edge technology but also a collaborative and forward-thinking approach to long-term success.”

Join Atlaslive as the company shares insights and shapes the future of iGaming.

The post Atlaslive Celebrates Multiple Nominations for EIGE 2024, Including Best Marketing Campaign appeared first on European Gaming Industry News.

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