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ComeOn Group launches betting game “MILLEN” in collaboration with Splash Tech
Tier 1 operator ComeOn Group is thrilled to announce the launch of ‘MILLEN’, a groundbreaking betting game, where players can win a million SEK by making nine correct betting selections on the most popular games of the week. ‘MILLEN’, launched in Sweden on the group’s flagship brand ComeOn!, is supported by a renewed agreement with technology partner Splash Tech. The successful collaboration that began in 2022 is now being extended to include the Swedish market and further strengthens ComeOn Group’s focus on leveraging innovative technologies to continually improve and expand its sports offering.
ComeOn Group has invested strongly in its own proprietary sports betting platform and trading capability which was launched last year and is now making several additions to further enhance the sportsbook player experience with more markets to bet on, more personalisation features and the new exciting betting game ‘MILLEN’.
‘MILLEN’ invites players to win up to 1 million SEK by answering nine questions related to goals, cards, and corners in upcoming football matches, promising to captivate a vast audience of football enthusiasts.
Sherwin Jarvand, Chief Data Officer at ComeOn Group said: “The introduction of ‘MILLEN’ will enhance our product portfolio and will strengthen our commitment to providing secure and first class gaming experiences to our players. Our partnership with Splash Tech goes from strength-to-strength and we are excited to engage with the football community and offer a fun, dynamic way to enjoy sports betting.
Adam Wilson, CEO of Splash Tech said: “We are delighted to partner once again with ComeOn Group for the launch of ‘MILLEN’. Our collaboration underscores our shared commitment to innovation and delivering cutting-edge experiences for sports fans. ComeOn Group has been a pleasure to partner with since our initial launch in 2022 and we look forward to many years of continued success.”
The post ComeOn Group launches betting game “MILLEN” in collaboration with Splash Tech appeared first on European Gaming Industry News.
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Kambi Group plc withdraws its 2027 financial targets
Kambi Group plc’s Board of Directors has decided to withdraw its 2027 financial targets.
In February, Kambi commenced a review of the underlying assumptions that formed its 2027 financial targets, which were first communicated in January 2023. Kambi’s 2027 financial targets were: revenue of 2-3x FY2022 levels (i.e. approximately €330 – €500 million) and EBIT in excess of €150 million.
The Board concluded that Kambi has made progress in areas within its control, however, slower than expected progress towards regulation in certain key markets would likely delay revenue from such markets.
Earlier this week, Kambi announced the appointment of a new CEO, Werner Becher. The Board will now focus its attention on providing Becher with its full support in executing on the Company’s long-term strategy and extending Kambi’s lead as the world’s leading sports betting provider.
The Board believes that Kambi should have in place long-term financial targets. Such targets will be evaluated with the new CEO and communicated when appropriate.
The post Kambi Group plc withdraws its 2027 financial targets appeared first on European Gaming Industry News.
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Fast Track wins big at MiGEA 2024
Leading iGaming CRM platform takes home Best B2B Solution Provider for Casino Operators, Best Innovative Product Company of the Year, Best Player Engagement Partner of the Year and Best Gaming CEO of the Year – Simon Lidzén during the awards ceremony.
Sliema, Malta – 4th July, 2024 – Fast Track, a leading CRM platform in the iGaming industry, has been named a major winner at the Malta iGaming Awards 2024 (MiGEA). The event, held at the Hilton Malta, brought together industry leaders, innovators and influencers to celebrate outstanding contributions and achievements within the sector. Fast Track took home four prestigious awards: Best B2B Solution Provider for Casino Operators, Best Innovative Product Company of the Year, Best Player Engagement Partner of the Year and Best Gaming CEO of the Year, presented to Simon Lidzén. Recognition that further highlights Fast Track’s commitment to digitalising the iGaming industry with cutting-edge technology and exceptional leadership.
Simon Lidzén was quick to praise the team, stating, “We’re immensely proud of this achievement, which truly reflects the hard work and dedication of our team. Their unwavering commitment to setting new standards and solving complex industry challenges has been the driving force behind our innovations. We’re excited to continue delivering a platform that drives success and leads the way in our industry. This milestone coincides with our highest ever NPS rating of +85, underscoring our commitment to deliver a world-class experience to our partners.”
Fast Track, recognised as the Best B2B Solution Provider for Casino Operators, stood out by tackling scalability challenges and seamlessly integrating with third-party providers, leveraging real-time data and AI to deliver personalised player experiences efficiently. Winning the Best Player Engagement Partner award underscores Fast Track’s cutting-edge Singularity Model, which enables real-time player profiling to deliver truly personalised content at the right time and through the right channels, setting new industry standards for CRM personalisation.
Fast Track’s proprietary AI technology, in addition to its deep integration with OpenAI, which won Best Innovative Product of the Year, further streamlines operations and increases operator efficiency and player engagement. Simon Lidzén, co-founder and CEO, was named CEO of the Year for his visionary leadership, effective communication and ability to build high-performing teams that have solidified Fast Track’s position as a leader in the iGaming industry.
For more information about Fast Track and their award-winning solutions, visit Fast Track.
The post Fast Track wins big at MiGEA 2024 appeared first on European Gaming Industry News.
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PopOK Gaming Unveils Thrilling New Game: “First Balloon” in the Crash Series
PopOK Gaming is excited to announce the release of an exhilarating new addition to their Crash series: “First Balloon.” This high-flying adventure game promises to take players on a breathtaking journey through the skies, with increasing excitement and enticing rewards as the balloon ascends.
Prepare for an adrenaline-pumping journey with “First Balloon,” the ultimate crash game that challenges players to test their limits and elevate their gaming experience. As the balloon rises, the multiplier increases, offering the potential for incredible rewards. But beware—timing is everything!
“First Balloon” is a game of skill, timing, and nerve, where rewards can be as high as 10,000x the initial bet!
The post PopOK Gaming Unveils Thrilling New Game: “First Balloon” in the Crash Series appeared first on European Gaming Industry News.
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