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Parents first line of defence in teenage gambling prevention

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The NSW Government is enlisting parents in its efforts to protect children from gambling harm in light of statistics showing parental behaviour strongly influences teenage gambling attitudes.

The Office of Responsible Gambling has launched a public awareness campaign in response to research that highlighted risks of adolescent gambling harm, from parental influences through to everyday gambling advertising.

The research was funded by the NSW Responsible Gambling Fund (RGF), with The Role of Parents in Youth Gambling report finding almost 70 per cent of parents who gambled during the previous year did so in the presence of their children.

Other key risk factors were playing gambling-like video games, poor parental monitoring, and less positive parent-adolescent relationships.

More than a quarter of the 947 parents surveyed (27 per cent) reported that their adolescent had participated in at least one form of gambling during the past 12 months, with the most common being instant scratchies and lottery tickets.

The NSW Youth Gambling Study supported previous findings that young people’s gambling attitudes and behaviours were shaped through the influence of parents, peers, gambling advertising, sport, gambling opportunities, and monetary and simulated gambling products.

The new GambleAware campaign, which includes social and other media advertising, aims to encourage discussions about the potential dangers of exposing minors to gambling.

It includes videos for parents and carers about how to minimise young people’s exposure to gambling, as well as additional information, fact sheets and contact details for support services on the GambleAware.nsw.gov.au page.

The campaign addresses three significant factors that drive young people’s perception of, and participation in, gambling:

The role parental influence plays in a child’s attitudes to gambling
The convergence of gaming and gambling, and how parents and carers can create a safer environment for their children
Gambling advertising and its effects on children, and how parents and carers can reduce their children’s exposure.

If you or someone you care about needs support or advice, call GambleAware on 1800 858 858 for free and confidential help and support 24/7.

Director of the Office of Responsible Gambling Alison Parkinson said:

“Young people are now, more than ever, exposed to gambling via video games, advertising, watching sports and through social media so it’s vital we educate children and young people about gambling risks.

“Parents and carers have the greatest influence on youth gambling and their children’s attitudes towards it and I encourage them to monitor their children’s exposure to gaming and gambling, and to talk to them about the risks.

“Things you can do include not gambling in front of your children or teenagers, not helping them to gamble, talking to them about the risks of gambling and supervising them online.”

Gamble Aware Community Engagement Officer South-Western Sydney, Kaitlyn Sturges said:

“It is important for parents and carers to be curious about the games children play and what they contain. Gaming can have a positive role in the young person’s life, but the games they play can also expose them to gambling and gambling-like activities.

“Many parents and carers haven’t reviewed their own attitudes towards gambling, chance and luck, and how that might trickle down to young people.

“A lot of young people are ill-informed about the concepts of randomness and chance, but I firmly believe that they can make informed decisions if we provide them with the necessary education.”

The post Parents first line of defence in teenage gambling prevention appeared first on European Gaming Industry News.

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Arena Racing Company awarded United Arab Emirates Gaming-Related Vendor License

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Arena Racing Company (ARC) has been granted a Gaming-Related Vendor license from the United Arab Emirates’ General Commercial Gaming Authority (GCGRA), an independent entity of the UAE Federal Government with exclusive jurisdiction to regulate, license, and supervise all commercial gaming activities.

The license, operational with immediate effect, affords ARC the opportunity to provide its products and services to licensed operators in the region. Notably, the Racing1 Markets service, an all-in-one horse and greyhound racing solution delivered in conjunction with Racing1 alliance media rights partners at 1/ST CONTENT, Racecourse Media Group (RMG), and Tabcorp, alongside technical partner Pythia Sports. ARC has been added to the list of licensed vendors as per the GCGRA website.

Jack Whitaker, Commercial Manager at ARC, said: “Obtaining this license is a great achievement for ARC and its Racing1 partners. The emerging regulated UAE market is incredibly exciting, and we look forward to showcasing our innovative products and services in the region.”

The post Arena Racing Company awarded United Arab Emirates Gaming-Related Vendor License appeared first on Gaming and Gambling Industry Newsroom.

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Play’n GO games now live with Ivy Casino in the UK

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Swedish gaming giant’s industry signals commitment to the UK regulated market by launching it leading portfolio of games with Ivy Casino 

Play’n GO, the world’s leading casino entertainment provider, has today announced that its industry leading portfolio of games is now live with Ivy Casino in the UK. 

Ivy Casino’s players in the United Kingdom can now access global smash hits from Play’n GO, including Book of Dead, Legacy of Dead, and Rise of Olympus 100 among many others. 

Ivy Casino is a UK-facing online casino brand that launched in 2024 with a focus on delivering a premium, player-centric experience tailored specifically for the UK market. 

The brand operates alongside two sister sites, Rose Casino and O’Reels, which also serve UK audiences and share the same commitment to high-quality entertainment, strong user experience and robust responsible gaming standards. 

Play’n GO has been one of the leading game suppliers in the UK for many years and is steadfast in its commitment to regulated markets globally. 

Magnus Olsson, Chief Commercial Officer of Play’n GO, said:

“We are delighted to launch with Ivy Casino in the UK who, like us, are focused on all the key elements of operating within a regulated market framework. I’m sure this is just the beginning of a long and fruitful partnership.” 

Mark Good, representing Ivy Casino, said:

“This partnership with Play’n GO forms part of Ivy Casino’s ongoing strategy to enhance its content offering for UK players by collaborating with leading studios known for creative, engaging gameplay.” 

Play’n GO is a proud sponsor of the Moneygram Haas Formula 1 team, and recently launched a fashion brand, Play’n GO Shop, to sit alongside its existing Play’n GO Music brand to give fans more ways to connect with Play’n GO. 

In October, Play’n GO set a world record by launching everyone’s favourite slot character, Garga, into space reaching a height of over 35,500m as part of the launch campaign for Reactoonz 100 which instantly became one of the biggest game launches of the year for the company. 

The post Play’n GO games now live with Ivy Casino in the UK appeared first on Gaming and Gambling Industry Newsroom.

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Esportes da Sorte strengthens brand presence during New Year’s Eve celebrations across four Brazilian capitals

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Esportes da Sorte, one of Brazil’s leading online betting platforms, will be the official sponsor of New Year’s Eve celebrations in four Brazilian capitals: Salvador, Recife, Natal and Maceió. The initiative reinforces the brand’s growing presence in the national cultural calendar and its strategy to connect with large-scale public celebrations beyond the digital environment.

New Year’s Eve is one of Brazil’s most significant annual moments, marked by intense domestic travel, international tourism and mass public participation. By supporting celebrations in four key destinations, Esportes da Sorte aligns its brand with tradition, culture and shared experiences that resonate deeply with local communities.

“Sponsoring New Year’s Eve celebrations in four capitals reflects our commitment to being present in moments that bring people together,” said Marcela Campos, Vice President of the Esportes Gaming Brasil Group, owner of the Esportes da Sorte brand. “Supporting these cities means valuing their cultural identity, strengthening local ecosystems and celebrating the people who keep these traditions alive year after year.”

Across all four capitals, the brand will activate its presence through immersive experiences, public-facing activations and the distribution of branded giveaways — a hallmark of Esportes da Sorte’s engagement strategy at major events. The activations are designed to enhance the festive atmosphere while reinforcing the brand’s connection with culture, entertainment and responsible enjoyment.

The New Year’s Eve sponsorships build on Esportes da Sorte’s broader cultural engagement strategy, which includes long-standing support for large-scale events such as Carnatal, in Rio Grande do Norte — a key fixture in the state’s tourism and cultural calendar. Together, these initiatives reflect the company’s commitment to expanding its footprint in cultural sponsorships nationwide.

Esportes da Sorte’s participation also mirrors a wider trend within Brazil’s regulated betting market, as operators increasingly diversify their sponsorship portfolios beyond football. Music, festivals and cultural celebrations have become strategic platforms for brands seeking broader visibility, deeper community ties and more sustainable engagement with the public.

The post Esportes da Sorte strengthens brand presence during New Year’s Eve celebrations across four Brazilian capitals appeared first on Gaming and Gambling Industry Newsroom.

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