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BetMGM announces partnership with Tottenham Hotspur

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LeoVegas Group’s newly launched international sportsbook brand BetMGM has entered into a new three-year partnership with Tottenham Hotspur Football Club, branding the Premier League club’s training wear. The partnership, LeoVegas Group’s third Premier League partnership deal in just a week, will significantly boost the Group’s visibility and showcase its hero sportsbook brand BetMGM to millions of football fans across the world.

LeoVegas Group and Premier League club Tottenham Hotspur F.C. have today announced their new 3-year partnership deal that will see the Group’s newly launched sportsbook brands BetMGM become the men’s and women’s club’s Official Betting Partner, as well as the Official Front of Training Wear Partner of Tottenham Hotspur Football Club. As Official Partner, BetMGM will prominently feature on media backdrops and the men’s training kit during Premier League, domestic cup, and European fixtures. Additionally, the brand will be regularly highlighted on pitch-side LEDs at Tottenham Hotspur Stadium, the largest club stadium in London, on stadium big screens, and on IPTV.

The partnership will enable increased awareness and reach of the Group’s sportsbook brand BetMGM, which was recently launched in the UK and the Netherlands. Customers and fans can expect to be included in exciting partnership events, including unique experiences for fans and giveaways.

Sam Behar, UK Director BetMGM, said “We are very proud to launch this partnership with Spurs as their progressive spirit fully aligns with BetMGM’s ambitions. This is our third Premier League deal in just a week, and we look forward to kicking off this exciting season as we continue to grow BetMGM’s presence in the world of sports.”  

Ryan Norys, Chief Revenue Officer at Tottenham Hotspur, said “We are delighted to announce this partnership with BetMGM. The Club and BetMGM’s values align exceptionally well through a competitive spirit, whilst also continuing to strive for greatness.

“BetMGM has demonstrated it is putting its customers first by continuously developing its product offering to fans. Throughout this partnership, we are looking to help BetMGM further establish itself in the UK market, as well as enhancing customers’ knowledge around responsible gambling.

The new Premier League club deal marks LeoVegas Group’s third in a week, underscoring a significant milestone in the strategy to amplify its focus on sports. Over recent years, the Group has entered into several strategic partnerships, most recently with Wolverhampton Wanderers F.C. and Newcastle United F.C.

The post BetMGM announces partnership with Tottenham Hotspur appeared first on European Gaming Industry News.

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Kambi Group plc agrees long-term sportsbook partnership extension with Sun International

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This is the second contract extension between Kambi and Sunbet.co.za since the partnership was first established in 2017

Kambi, the world’s trusted sports betting partner, has announced a long-term extension to its multi-channel sportsbook partnership with Sun International, a leading African gaming and hospitality company and operator of South African betting brand Sunbet.co.za.

The latest agreement builds upon the successful collaboration in 2017 when the partnership was first established. The extension will see Kambi’s market-leading sports betting technology and services continue to power Sun International’s online sports operations. This will ensure continued support for the operator’s ongoing growth and expansion plans.

Through the extended partnership, Kambi will continue to provide Sun International with its comprehensive suite of cutting-edge sports betting technology and services, including its award-winning sportsbook platform, sophisticated pricing and trading capabilities, and its award-winning Bet Builder product. This will further empower Sun International’s Sunbet.co.za brand to maintain its position at the forefront of the South African online sports betting market.

Veena Dhesi, Kambi’s SVP Partner Success, said: “We are pleased to further extend our successful partnership with Sun International who have established themselves as one of the leaders in the African gaming industry. Since 2017, we have been proud to play a part in supporting their continued success and this long-term commitment is a testament to both the strength of our product and the level of service we can provide to our valued partners.”

Simon Gregory, Sunbet CEO, added: “Sunbet is delighted to continue our journey with Kambi. Their best-in-class sportsbook technology has been instrumental in our growth as one of South Africa’s leading online sportsbooks. This extended partnership will provide us with the technology and support we need to keep innovating while offering our customers a leading betting experience.”

The post Kambi Group plc agrees long-term sportsbook partnership extension with Sun International appeared first on European Gaming Industry News.

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Continent 8 Technologies launches new managed services as part of the exclusive AWS Solution Provider Program

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Continent 8 Technologies, the trusted partner and provider of global managed hosting, connectivity, cloud and cybersecurity solutions to the regulated iGaming and online sports betting market, has expanded its partnership with Amazon Web Services (AWS), chosen as an official solutions provider in the Solution Provider Program (SPP) by AWS.

Over the past 25-plus years, Continent 8 has earned an unrivalled reputation for reliable infrastructure and connectivity, innovating, developing and providing customers with best-in-class managed and professional services to support the most demanding online requirements.

Now, as an SPP member, this enhanced AWS collaboration will enable Continent 8 to introduce a new range of services to simplify the management of AWS cloud environments and infrastructures. The new managed and professional services include:

Regul8 Guardrails: Regulatory compliance is non-negotiable in the betting and gaming industry. The tailormade Regul8 Guardrails solution provides customers with customised designs and configurations for easy-to-integrate compliance across cloud environments while accelerating time-to-market and expansion into new jurisdictions.

Kubernetes Everywhere: Migrating and managing Kubernetes across different cloud environments can be difficult. The Kubernetes Everywhere service makes it easy for customers to manage their containerised deployments, ensuring consistent, resource-friendly and cost-effective operation across cloud environments, data centers, edge computing infrastructures and within AWS regions using Elastic Kubernetes Service (EKS).

Managed Hybrid NetworkManaging hybrid and multi-cloud networks is a complex task. By integrating Continent 8 and AWS networks, the managed network services address the connectivity challenges between on-premises infrastructures, AWS Outposts, enterprise networks and AWS Regions. This ensures customers benefit from the most resilient and secure hybrid cloud connectivity path away from the public Internet.

Managed AWS Outposts: Continent 8 is the trusted advanced partner in delivering 90% of AWS Outposts to the biggest brands – including Fanatics, FanDuel and Hard Rock Digital – in the regulated betting and gaming market. Building upon this AWS Outposts portfolio, the new Managed AWS Outposts service streamlines the procurement, logistics, workload migration and ongoing management of AWS Outposts, allowing customers to focus on launch activities. Continent 8 continues to provide best-in-class connectivity and seamless access to all AWS Direct Connect (DX) on-ramp locations.

Complementing these new cloud offerings is a dedicated team of over 30 AWS-certified and AWS-trained experts available to deliver and support high-touch AWS solutions tailored to each customer’s unique requirements.

Edward O’Connor, Chief Technology Officer, Continent 8 Technologies said: “The AWS Solution Partner Program milestone underscores Continent 8’s commitment to continuing its position as the service and solutions provider of choice to the iGaming and online sports betting market. Whether it’s hyperscale, hybrid, public or private cloud management, Continent 8 remains steadfast in delivering trusted, bespoke, best-practice and value-added cloud experiences for our customers.”

 

Continent 8 rapid-fire webinar: 

Extending AWS capabilities for regulated betting and gaming environments

Join Continent 8 and AWS in a rapid-fire webinar to discover the key considerations and best practices for extending, optimising and reimagining AWS hybrid and multi-cloud architectures for betting and gaming operations.

Date: Thursday, July 11th

Time: 14:30 BST / 15:30 CEST / 09:30 ET

Duration: 30 minutes

The post Continent 8 Technologies launches new managed services as part of the exclusive AWS Solution Provider Program appeared first on European Gaming Industry News.

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Explore the mythic origins of Made-In-India Indus Battle Royale’s Avatars

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Indian games are now increasingly getting more recognition for seamlessly blending mythology and tradition, which offers players a culturally rich experience. These games weave together ancient narratives and art with modern gameplay, resonating deeply with players and elevating India’s standing in global game development.

One standout example is the highly anticipated Indus Battle Royale by Pune-based SuperGaming, which has garnered over 11 million pre-registrations on Google Play. The Indo-Futuristic game is set in the distant future on the island of ‘Virlok’, which was once home to an ancient race of intergalactic explorers, ‘the Yaksha’. Players assume the role of Mythwalkers in search of the rare resource ‘Cosmium’.

For any battle royale, Avatars are integral to providing immersive gameplay as they allow players to choose their unique styles and skills. In Indus, Avatars are inspired by Indian history, mythology, and culture, each with its own captivating backstory. Despite their standardized functions, they come in diverse forms, enabling Mythwalkers to select models that best fit their preferences. Here is a glimpse into the fascinating legends behind the Avatars of Indus:

1. Adi and Adya

Series: Challenger

Background: Adi and Adya are the inaugural standard-issue Avatars, crafted after billions of credits and countless hours of research and development. Designed to embody and cater to the competitive spirit of Mythwalkers, they represent the cutting-edge technology that defines the Indus Battle Royale experience. These Avatars are chosen by those looking to balance efficiency with style.

2. Null and Void

Series: Explorer

Background: Null and Void are the initial prototype models that successfully landed on Virlok. Their utilitarian design reflects their age. Despite the creation of more sophisticated models, their charm and reliability make them a common choice for Mythwalkers. They symbolize the call of the infinite void, daring Mythwalkers to venture into the deepest secrets of the Cosmos.

3. Diya

Series: Yaksha Vintage

Background: Diya represents a connection to the happier times on Indus. This vintage icon has been revived with the hope of rekindling the past’s joy and celebration. Her design serves as a tribute to the rich cultural heritage of the ancient Yaksha race.

4. Neo Yash

Series: Yaksha Culture

Background: Neo Yash showcases the cultural values and aesthetics that were integral to Yaksha life. This Avatar embodies the fashion and artistic expression native to Indus, providing a glimpse into the cultural richness of the Yaksha civilization.

5. Rana and Arya

Series: Yaksha Glamour

Background: Known as a celebrated entertainer and dancer, Rana was the headline act of a traveling dance troupe. However, classified documents reveal that his glamorous public persona masked his true role as an elite agent working covertly for the Yaksha Council.

Similarly, Arya was renowned as a performer and master thief who used her performances as a cover for infamous heists. Despite appearing to reform, her continued collaboration with Rana hints at ongoing involvement in clandestine activities.

6. Heena

Series: Indus Icon

Background: Modeled after India’s well-renowned Olympic shooter, Heena is the greatest living bounty hunter in the Indus universe. Frequently summoned by COVEN, an intragalactic syndicate, the sharpshooter is called upon when Mythwalkers need exceptional skill or more often than not, a miracle.

7. Mor-ni

Series: Yaksha Heroes

Background: A legend in exile of the Champions Conclave, Morni is the rare female representative of the Immortal Peacock. Her indomitable will, tenacity, and deadly grace in combat have made her one of the most formidable warriors in Indus.

8. Mech Balika

Series: Indus Automata

Background: Originally a marionette in a theater run by automatons, Mech Balika’s design is inspired by the Rajasthani “Kathputli” string puppet. It remains unclear how or why she became a renowned combat unit, considering the Yaksha’s reluctance to weaponize their robotic creations, viewing it as a loss of innocence.

9. Pokhran

Series: Indus Automata

Background: Developed by the famous Indian scientist Homi J. Bhabha, Pokhran units were rescued by the Yaksha and widely deployed across Virlok. They powered the planet’s most remote corners and facilitated progress. Eventually, their resilience caught the attention of a Mythwalker who captured an intact unit, leading to the creation of this Avatar.

10. Sir-taj

Series: Indus Automata

Background: Sir-Taj is a technological marvel, representing the Yaksha’s deep reverence for their heritage. Universally adored on Indus, he has regained celebrity status among Mythwalkers due to his antics and viral videos on the internet.

The post Explore the mythic origins of Made-In-India Indus Battle Royale’s Avatars appeared first on European Gaming Industry News.

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