Latest News
Better Collective Acquires AceOdds
In a strategic move to strengthen its foothold in the UK, digital sports media group Better Collective has acquired sports betting media AceOdds for a total consideration of 42 mEUR implying 4x last twelve months EBITDA.
AceOdds, a versatile multi-language sports betting brand, offers a comprehensive range of betting tools, odds, reviews and streaming schedules through its web and app based platforms. With a robust presence in the UK market, Better Collective’s global reach through local expertise aligns perfectly with AceOdds’s vision of expanding its influence outside the borders of the UK. Following the acquisition, Better Collective upgrades its 2024 full year financial targets.
Ian Bowden, Better Collective’s Senior Director for UK & Ireland, said: “I am thrilled to announce the addition of AceOdds to the Better Collective group. This strategic acquisition brings us a robust owned and operated sports betting media brand in the UK market, poised for global scalability. Aligned perfectly with Better Collective’s overarching strategy of acquiring leading sports media brands across various niches, the AceOdds brand fills a crucial gap by offering a vital sports betting affiliation brand in a pivotal growth market for the Better Collective group, along with an app benefiting from hundreds of thousands installs to further increase the reach we can provide our partners.”
Established in 2008, AceOdds was founded with the aim of providing UK sports enthusiasts with an easy-to-use betting calculator. Over the years, the brand has expanded, offering a well-regarded web platform featuring a range of betting tools, comparison features, live streaming schedules, an odds and parlay calculator, and more. Additionally, AceOdds has introduced a popular app.
The acquisition aligns with Better Collective’s strategy of owning the full range of sports media across key regions, spanning from traditional sportsbook comparison brands to general sports media, social media content creators, podcast producers and beyond.
The post Better Collective Acquires AceOdds appeared first on European Gaming Industry News.

Latest News
Former Entain exec Jez White joins BetComply
BetComply, iGaming’s most trusted technical and regulatory compliance firm, has hired the former Entain executive Jez White in a new role overseeing safer gambling and sustainability.
White joins BetComply as the firm’s first Safer Gambling & Sustainability Specialist, following more than eight years at Entain, where he served as Director of Player Protection Systems and Analytics. His expertise across responsible gaming, risk management, and player protection technology has been instrumental in shaping industry standards.
In his new position, White will design and implement safer gambling strategies, audit existing safer gambling models and design CRM strategies for BetComply clients.
Daniel Brookes, CEO of BetComply said: “We’re thrilled to welcome Jez, who has been at the very cutting edge of regulated online gaming for many years now. Few, if any, can match his level of expertise, and this is a major coup for BetComply and our partners. His insights and experience will be invaluable as we continue to set new benchmarks in compliance and sustainability.”
Jez White, Safer Gambling & Sustainability Specialist at BetComply, added: “I’m incredibly proud of the advancements made in player protection during my eight years at Entain, and I’m now excited to join BetComply. They have very quickly emerged as the leading compliance firm in our industry, and I’ll be contributing to their vision of creating a safer and more sustainable gaming sector.”
While at Entain, White led the implementation of an industry-leading safe gambling strategy that incorporated pattern recognition models and real-time interaction technology.
BetComply has been expanding its senior team over recent weeks. In February, Paola Menchem was brought in to lead its legal and regulatory compliance services.
The post Former Entain exec Jez White joins BetComply appeared first on European Gaming Industry News.
Latest News
Darts Player Prakash Jiwa Gets Eight-year Ban for Match Fixing
Darts player Prakash Jiwa has been banned from all Darts Regulation Authority (DRA) events for eight years after being found guilty of match-fixing and betting on darts.
The UK Gambling Commission’s Sports Betting Intelligence Unit (SBIU) supported the investigation by facilitating information gathered in the course of its enquiries.
Following a hearing before the DRA Disciplinary Committee on 21 January 2025, Jiwa was found guilty of fixing four matches and betting on darts. He was found not guilty of obstructing the enquiry.
The Committee has suspended him from playing in or being involved in any DRA-regulated events until 6 November 2031, provided he pays costs of £17,741.46 in full.
There is no suggestion that the other players in these matches were involved.
John Pierce, Commission Director of Enforcement, said: “All betting customers in Britain should have confidence that bets placed with licensed gambling businesses are on markets that are fair and free from betting-related corruption.
“Our Sports Betting Intelligence Unit works closely with partners such as the Darts Regulation Authority to support sporting integrity investigations and combat match-fixing. This decision sends a clear message that betting-related corruption in sport will not be tolerated.”
The post Darts Player Prakash Jiwa Gets Eight-year Ban for Match Fixing appeared first on European Gaming Industry News.
Latest News
HERO ESPORTS Asian Champions League: 6 Spots for Esports World Cup Up for Grabs in Teamfight Tactics Tournament
The HERO ESPORTS Asian Champions League (ACL), Asia’s premier multi-title esports tournament hosted by Asia’s leading Esports company Hero Esports, has announced that a total of six spots for the Esports World Cup are up for grabs in ACL Teamfight Tactics Tournament. Details regarding the tournament format, schedule and prize pool have also been unveiled.
The ACL Teamfight Tactics Tournament is set to commence on April 15 and will conclude on May 18. The total prize pool for the tournament amounts to $150,000, with six teams earning direct entry to the Esports World Cup.
Unlike previous Teamfight Tactics events, the ACL Teamfight Tactics Tournament features a 4V4 team battle format. This emphasis on teamwork will offer the audience a fresh and engaging viewing experience.
The ACL Teamfight Tactics Tournament is structured into three stages: Regional Qualifiers, Asian Challenge and ACL Grand Finals.
Registration for the tournament will open on March 23 and close on March 31. Teams must register in groups of four players. The Regional Qualifiers will be divided into APAC and CN regions. The eight highest-ranking teams from the APAC region and the seven highest-ranking teams from the CN region will qualify for the Regional Qualifiers. Team rankings are determined by the total points accumulated by the top three players in each team at the registration deadline. These points are calculated based on performance in the TFT Open, Tactician’s Crown and Regional Finals over the latest three seasons.
In the Regional Qualifiers, four teams from each region (APAC and CN region) will advance to the Asian Challenge through online competitions. The APAC Qualifier will take place from April 15 to 18, whereas the CN Qualifier is scheduled from April 24 to 27. Additionally, the top three teams from each region will secure spots in the Esports World Cup, while the fourth and fifth teams from each region will qualify for the Last Chance Qualifier of EWC.
In the Asian Challenge, which will take place from May 8 to 11, a total of eight teams from the Regional Qualifiers will compete for three spots in the Finals.
The post HERO ESPORTS Asian Champions League: 6 Spots for Esports World Cup Up for Grabs in Teamfight Tactics Tournament appeared first on European Gaming Industry News.
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