Latest News
INSPIRED LAUNCHES VIRTUAL SPORTS WITH COMEON GROUP
Inspired Entertainment, Inc., a leading B2B provider of gaming content, systems and solutions, is pleased to announce the launch of its Virtual Sports products in the Nordics with leading operator ComeOn Group. Recognized as a leading force amongst the global iGaming industry, ComeOn Group operates a wide number of distinguished brands across multiple locally regulated markets.
Inspired’s Virtual Sports will be available across all brands in the Group’s portfolio, through all online and mobile platforms. ComeOn Group’s platform, with its proprietary sportsbook technology and inhouse trading capabilities, will now offer customers engagement through a dynamic selection of innovative Virtual Sports that includes Football, Basketball, American football and Marble racing – all carefully crafted to maximise the entertainment experience for players across a wide range of markets.
“ComeOn Group is a very valued addition to Inspired’s Tier 1 stable of operators, we are delighted to bring our high-quality Virtual Sports products to their customer base in the Nordics through this exciting partnership,” said Ian Freeman, Chief Commercial Officer of Virtual Sports at Inspired. “Our wide-ranging content caters to both seasoned sports bettors and newcomers seeking a fresh and accessible experience, such as our captivating Marbles game.”
“We are excited to partner up with Inspired to expand our offering and further strengthen our platform with an immersive virtual suite for our customers. We chose Inspired because they have a very extensive suite of Virtual games along with official rights to certain sports leagues, including branded American football, basketball and baseball games. With this Virtual Sports partnership we will be able to offer a best-in-class sportsbook experience for our players while keeping one step ahead of the competition” said Jonathan West, Director of Sports Trading at ComeOn Group.
The post INSPIRED LAUNCHES VIRTUAL SPORTS WITH COMEON GROUP appeared first on European Gaming Industry News.
Latest News
Meridian Donate: Revolutionizing CSR in the Betting and Gaming Industry
- Innovative engagement strategy positions MeridianBet as a leader in CSR within the betting and gaming industry
- Optimized brand loyalty as active customer participation in CSR strengthens connection and loyalty
- Scalable impact, as the model is designed for expansion and could be adapted to new markets, indicating potential for widespread adoption and growth
Transforming Customers into Environmentalists and Humanitarians
MeridianBet’s pioneering initiative, Meridian Donate, is transforming the betting industry by engaging customers directly in corporate social responsibility (CSR) actions. This unique platform allows customers to actively participate in and fund various environmental, societal and humanitarian projects, setting a new standard for customer engagement and community impact.
Key Features of Meridian Donate:
- Direct customer involvement: Customers are not just donors but active participants in CSR decisions
- Diverse programs: Offers choices from global afforestation to local humanitarian efforts
- Partnerships with renowned organizations: Collaborates with entities like the Red Cross and UNICEF
Expanding Impact: A Year-by-Year Growth
The Meridian Donate platform has seen substantial growth in its scope and impact:
- Number of individual campaigns: Grew from 8 in 2021 to 20 in 2023
- National markets Integrated: Expanded from 3 in 2021 to 8 in 2023
- Direct Beneficiaries: Increased from 43 NGOs in 2021 to 159 in 2023
In 2023 alone, the platform’s expansion into eight markets facilitated 20 customer-funded campaigns, directly benefiting 159 NGOs, up from 122 the previous year.
Continued Commitment to Innovation and Community Involvement
Meridian Donate not only showcases MeridianBet’s dedication to CSR but also redefines the role of digital marketing within the industry. By converting sports bettors into active CSR participants, Meridian Donate enhances customer loyalty and brand value, making it a critical element of MeridianBet’s market strategy.
Recent Successes and Future Outlook
In its recent operation, Meridian Donate has launched an ambitious global afforestation initiative, committing to plant 20,000 seedlings across various regions. This project not only underscores our environmental commitment but also enhances our brand’s community presence. Already, several hundred contributions have been recorded in the platform’s first month, indicating robust customer engagement and support.
The post Meridian Donate: Revolutionizing CSR in the Betting and Gaming Industry appeared first on European Gaming Industry News.
Latest News
Imagine Live Launches Casino Hold’em
Imagine Live proudly unveils its latest game addition – Casino Hold’em. This thrilling new game promises to elevate the poker experience for enthusiasts and novices alike, combining the excitement of traditional Texas Hold’em with the thrill of live casino action.
Casino Hold’em offers players a dynamic and immersive gaming experience. With sleek graphics, intuitive gameplay, and live dealers, players will feel seated at a high-stakes table in a world-class casino right from the comfort of their homes.
Key features of Casino Hold’em include:
Neon-lighting Studio: Casino Hold’em has a very inviting atmosphere. It features an elegant, well-designed studio with neon lighting that evokes a sophisticated gaming environment.
Captivating Gameplay: Stunning graphics and seamless gameplay transport players to the heart of the action.
Bonus Bet: In Casino Hold’em, players can place a Bonus bet alongside their initial Ante bet. Even if the Play bet is lost, the Bonus bet remains unaffected and can still be won if the specific hand criteria are met.
Multiplatform Compatibility: Enjoy Casino Hold’em on desktop, tablet, or mobile devices, allowing players to play anytime, anywhere.
“We’re thrilled to introduce Casino Hold’em to our players,” said Mikayel Aznauryan, Chief Product Officer at Imagine Live. “At Imagine Live, we’re committed to delivering premium gaming experiences, and Casino Hold’em is no exception. With its blend of live action, strategic gameplay, and neon design, we believe it will quickly become a favorite among poker enthusiasts worldwide.”
The post Imagine Live Launches Casino Hold’em appeared first on European Gaming Industry News.
Latest News
Relax Gaming increases Italian presence via Octavian Lab aggregation deal
Relax Gaming, the iGaming aggregator and supplier of unique content, has further increased its footprint in the Italian market with Octavian Lab.
Octavian Lab is a software house and service provider for online gaming suppliers. Led by highly specialised technicians, the company is committed to the development of products, protocols and integrated solutions in key regulated iGaming markets.
This partnership will see Octavian Lab’s operator partners in Italy, including leading sportsbook and casino Eurobet, gain access to a host of popular Relax Gaming titles.
Eurobet players are now able to enjoy timeless classics from Relax Gaming including the hugely popular Money Train series, Wild Chapo 2 and Marching Legions.
Gianluca Crimaldi, Director of Italy at Relax Gaming, said: “In order to continue our hugely successful trajectory in key markets such as Italy it is imperative that we continue working alongside some of the industry’s best aggregators.
“We are delighted to partner with the talented team at Octavian Lab who are helping ensure our games reach Italian players via the country’s top operators.”
Emanuele Nocentelli, CEO of Octavian Lab added: “We are proud of our partnership with Relax Gaming, one of the industry’s leading providers of high-quality games. It’s fantastic to be distributing their portfolio via our Gaming and Aggregation platforms and we are confident that Relax content will resonate with a wide audience of players across Italy. We look forward to maintaining and building upon this partnership for a long time to come.”
The post Relax Gaming increases Italian presence via Octavian Lab aggregation deal appeared first on European Gaming Industry News.
-
Latest News2 months ago
Fairplay Exchange signs as new sponsor of Stephen Hendry’s Cue Tips
-
Latest News3 months ago
2 PEOPLE CAUGHT OPERATING ILLEGAL ONLINE GAMING SITE
-
Latest News3 months ago
Wazdan partners with 711.nl for significant expansion in the Netherlands
-
Latest News3 months ago
Playtech Extends Partnership with BoyleSports Until 2028
-
Latest News3 months ago
StarGames Named Premium Partner of the International ADAC Truck Grand Prix 2024
-
Latest News3 months ago
Senet Platform Partners with Beamable
-
Latest News2 months ago
European Gaming Q1 2024 Meetup: Exploring Innovation, Marketing, and the iGaming Industry Hubs
-
Latest News2 months ago
Casino Crypto Giant Bitline Partners with Ciphertrace for Enhanced Compliance in Digital Asset Transactions
You must be logged in to post a comment Login