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ZEAL Ventures leads financing round of prize draw platform DAYMADE

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  • Ventures division of the ZEAL Group leads 1 million Euro investment round of British prize draw start-up
  • Existing angel investors are also participating in the financing round

 

ZEAL has led a financing round in the successful UK prize gaming platform DAYMADE at a valuation of 12 million Euro via its Ventures division. In addition to ZEAL Ventures, other existing investors – several business angels with decades of experience in the gaming industry – are also participating in the round. DAYMADE will use the new funds to further scale its UK business.

ZEAL Ventures has been invested in DAYMADE since 2019 and has supported the successful British start-up in recent years not only financially, but also through ongoing advisory in areas such as strategy, regulation, marketing and organization.

DAYMADE: A British Success Story

DAYMADE was founded in 2019 with the aim of revolutionizing prize draws. The British start-up offers players the chance to win holidays, unforgettable experiences, and lifestyle prizes, while supporting a good cause.  Through a partnership with Eden Reforestation Projects, a tree is planted with every purchase. With this innovative concept, the company’s offering appeals particularly to a younger generation of adults. Its success is also reflected in the financials: DAYMADE has increased its revenue by nearly 10x in the last four years. This growth has been achieved at sustainable, attractive unit economics (revenue and costs per player). The company also achieved profitability in 2023.

Cooperation with potential

“We are delighted to once again support the DAYMADE team with a significant investment,” says Juliane Gutsmiedl, Investment Manager at ZEAL Ventures. “For several years now, we have been observing a trend towards prize games, which are particularly popular with younger target groups such as millennials and adults in Generation Z. Companies like DAYMADE are therefore significantly contributing to shaping the future of the gaming industry. For this reason, we are delighted to continue our collaboration with DAYMADE and to continue exchanging ideas on a new gaming and entertainment experience.”

“We are thrilled to have ZEAL Ventures on board again”, says Andrew Broekelmann, CEO of DAYMADE. “Their continued support is a huge vote of confidence in our mission to re-imagine prize-based draws for a new generation of players. This funding will fuel our growth and product innovation in the UK. And it doesn’t stop there – as DAYMADE grows, so does our ability to make a real difference. With over 1.3 million trees planted through our charity partners, we’re just as committed to our planet as we are to our players. We look forward to making a greater impact, together.”

 

The post ZEAL Ventures leads financing round of prize draw platform DAYMADE appeared first on European Gaming Industry News.

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Wazdan ready to exhibit as gain-focused partner and exhibitor at SiGMA Central Europe

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Wazdan, the leading gain-focused developer, is ready to make its mark at the upcoming SiGMA Central Europe summit in Rome, taking place from 4th to 6th November at the Fiera Roma.

Italy represents one of Europe’s largest untapped online gambling markets, with total gambling revenue currently standing at an estimated €16 billion. Currently, only 25% of the market operates online, leaving €12 billion in offline revenue waiting to be unlocked.

Situated at stand 4040, Wazdan will be on hand to showcase the company’s Online gaining formula, featuring its captivating portfolio with over 250 certified games translated in more than 30 languages across 25 regulated markets.

Attendees will have the chance to experience the highly anticipated Mighty Wild: Gorilla release, while the recently launched Cash Grotto, 16 Coins x5000 and Mighty Crown: Legacy of Mars will also be on show, with all experiencing impressive early performances with the studio’s operator partners globally.

Turning attention to Wazdan’s industry-renowned network promotions, those in Rome will also benefit from invaluable insight into the upcoming multi-stage €6,000,000 Network Promotion, which has been built to secure long-term player retention rates during the busy festive period.

Beyond the product showcasing and prize giveaways, Wazdan views the summit as a key opportunity to strengthen regional partnerships and deepen its engagement with Italy’s thriving iGaming sector.

The event’s prominence on the global industry calendar makes it a natural fit for Wazdan’s ambitions to lead the way in compelling slot innovation and partner-focused growth.

Andrzej Hyla, Chief Commercial Officer at Wazdan, said: “SiGMA Central Europe is a fantastic opportunity to connect with partners and share how our Online gaining formula continues to drive measurable growth.

“We are delighted to be acting as a partner throughout the three-day summit, and look forward to shedding light on how our powerful game mechanics and retention tools can help partners accelerate their success in this dynamic market.”

The post Wazdan ready to exhibit as gain-focused partner and exhibitor at SiGMA Central Europe appeared first on European Gaming Industry News.

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Push Gaming doubles the Halloween thrills with Tarot Treasures and Tricky Treats

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B2B gaming supplier Push Gaming is set to deliver twice the thrills this Halloween with the release of two new seasonal titles, Tarot Treasures and Tricky Treats.

Both games highlight the recent launch of Push Gaming’s new product segmentation. Push Action delivers titles with enhanced layers of mechanics and player interaction, a category which Tarot Treasures proudly joins.

Meanwhile, Push Originals showcase the studio’s signature creative approach and innovative spirit, with Tricky Treats leading the way in this fresh line-up.

Tarot Treasures shuffles its diabolical deck in a spellbinding world where mysticism meets the proven success of the Push Ways mechanic.

Following the acclaim of Big Bite Push Ways, the feature receives a supernatural twist just in time for Halloween.

The introduction of cascade trails adds a fresh layer of gameplay, with enhanced dynamics during free spins. Players will also discover how hot zones and cascade trails combine to create electrifying experiences that offer both variety and excitement.

A week later, on October 22nd, Tricky Treats takes Halloween to the sweeter side, offering players a colourful cast of candy characters and a unique cluster wins mechanic.

Its innovative sticky wilds increase their multiplier with every win, while features such as Push Bet, which guarantees wilds, and the bonus buy option allow players to tailor their strategies to their own play style.

Added layers of thrill come from instant prize multiplier symbols and wild multiplier symbols, which boost all wilds and prizes on screen for explosive payout potential.

George Fil, Director of Product Strategy at Push Gaming, said: “With Halloween on the horizon, we wanted to give players two very different—but equally exhilarating—seasonal experiences. Tarot Treasures takes the Push Ways mechanic in a supernatural direction.

Tricky Treats, on the other hand, leans into the fun of the season with brilliantly designed candy characters and cluster wins that keep the action flowing.

“Together, both releases show how we’re pushing variety and innovation across themes, mechanics and volatility to deliver Halloween content players will love.”

The post Push Gaming doubles the Halloween thrills with Tarot Treasures and Tricky Treats appeared first on European Gaming Industry News.

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Fincore launches new brand identity and platform: “Find It Within”

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Fincore has unveiled a new brand identity and platform, Find It Within, marking a major evolution in how the company presents its technology and purpose to the iGaming sector.

The rebrand supports Fincore’s new commercial strategy to strengthen its position as a tech solutions provider for operators and B2B platform suppliers. The company helps partners modernise legacy tech, integrate systems, accelerate roadmaps, and drive AI and data automation. All delivered through clean, modular, and future-ready engineering.

“At our heart, we’ve always been a tech solutions company,” said Mateja Popovic, CEO of Fincore. “This brand evolution makes that focus visible. It captures the precision of how we engineer and the fire that drives us to deliver for our customers in gaming.”

Find It Within expresses Fincore’s belief that the best systems, and the best people, are powered by integrity.

It connects Fincore’s two key driving forces. Engineered Clean: systems built with clarity and discipline. And Built With Fire: creativity, pride, and a drive to move the industry forward.

“The purpose of this refresh isn’t just to communicate what we do, but to amplify who we are,” added John Chyriwsky, Head of Marketing. “Our team take great pride in clean engineering and are bursting with creative energy and a passion for getting things done.”

Developed with London-based agency Amigo Partnership, the new identity introduces The Core — a visual symbol of integrity and intent — and a sharper voice that reflects Fincore’s balance of precision and passion.

The post Fincore launches new brand identity and platform: “Find It Within” appeared first on European Gaming Industry News.

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