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BOLDPLAY GAMES NOW LIVE WITH ALEA
Sought-after software provider teams up with award-winning aggregator in huge new deal
Leading developer of premium online casino games, Boldplay, has announced the completion of a brand-new partnership agreement with Alea that will see its full suite of over 100 titles added to the latter’s ever-expanding portfolio.
With the current Boldplay line-up boasting cutting edge slots like the recently-launched Paddy’s Pints and the heavyweight smash, Brute Force, as well as table games, bingo and keno releases and virtual scratch cards, the deal will enable the provider to connect with new players around the globe while also helping Alea significantly broaden the range of titles it supplies to operators.
Boasting a catalogue of well over 10,000 releases, Alea is considered to be one of the industry’s premier casino game aggregators and has many awards to prove it.
Launching in 2019, Boldplay has carved out an equally formidable reputation in iGaming thanks in no small part to its engaging games, rewarding jackpots and signature free spins features. Resonating with both players and operators alike, the provider is currently certified to distribute games in the UK, Malta, Gibraltar, Isle of Man and Portugal, with more jurisdictions soon to follow.
As such, this meeting of two prominent industry players comes as great news for any online casino platforms that use Alea for their game aggregation needs, with operators now able to offer customers the hottest Boldplay titles without needing to update their existing integration.
Speaking on the new partnership with Alea, Boldplay Commercial Director, Gary Francis, said: “With well over 10,000 releases in their current line-up and multiple awards already under their belt, there can be no doubt that Alea are one of the iGaming industry’s top aggregators and we feel very honoured that they’ve now chosen to add Boldplay games to their prestigious portfolio.
“It goes without saying that such a high-profile collaboration will further Boldplay’s efforts to ensure our games are seen by as many players in as many markets as possible, but from an operator’s perspective, I think our titles will really help them increase engagement as they introduce users to a unique range of themes and features they won’t find from any other provider.”
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ICE Barcelona 2025: Alona Shevtsova on Sends’ Vision for the Future of Gaming
The Sends team attended the biggest and most famous gaming conference, ICE, now held in Barcelona, Spain. From the 20th to the 23rd of January, the leading gaming companies and solution providers gather for business meetings, experience sharing and networking. More than 170 countries visited, achieving the number of 55,000 visitors.
“Our team attends the ICE conference annually. Previously held in London, the financial capital and home to our head office, 2025 is the first time it’s hosted in Barcelona—and it remains as expansive and resourceful as ever. We’re thrilled to participate, connect with our partners, explore innovative solutions, and engage with market leaders. At Sends, we are committed to staying ahead in this dynamic industry, never missing an opportunity to gain fresh insights and experiences,” commented Alona Shevtsova, Director at Sends.
As the organisers of ICE 2025 said, after a rigorous, independent selection process, ICE and iGB Affiliate moved to Fira Barcelona Gran Via because Barcelona presents a compelling list of benefits, including improved logistics and operational efficiency. The location is close to Barcelona airport and is well connected to the public transport network, offering a world-class in-show and around-show experience.
It is worth mentioning that this February, Send will co-host its event in London for fintech companies. This is the third gathering in London to network and connect industry professionals. To get more information about the London Fintech Meetup, follow the link.
To get more details, keep in touch with Sends on social media: LinkedIn and Instagram.
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NOVOMATIC sets milestone for international growth with planned acquisition of French Vikings Casinos Group
NOVOMATIC AG signed an agreement to acquire the French casino group Vikings Casinos SAS, subject to certain conditions such as regulatory approvals.
With this strategic move, NOVOMATIC continues its international growth strategy in the French market and significantly expands its portfolio in one of the largest gaming regions in Europe. The Vikings Casinos Group, based in Falaise, is one of the leading French casino chains, operating more than 10 live gaming casinos throughout France, including on the Côte d’Azur.
“With the acquisition of Vikings Casinos, we are consistently pursuing our international growth strategy and strengthening our position as a leading provider in the European gaming market. With this step, we have successfully laid the foundation for further sustainable growth in France” explains Stefan Krenn, Executive Board Member of NOVOMATIC AG.
“The acquisition by NOVOMATIC opens up new opportunities for growth and further development. We are confident that the integration into such an experienced and successful company as NOVOMATIC will help us to further strengthen our position on the French market. This change will enable us to work even more efficiently and benefit from the resources and expertise of the new owner” emphasizes Luc Le Borgne, CEO of Vikings Casinos SAS.
The post NOVOMATIC sets milestone for international growth with planned acquisition of French Vikings Casinos Group appeared first on European Gaming Industry News.
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Three Big Game Parties – One Location! Tickets to viewing parties at the Plaza Hotel & Casino to watch Super Bowl LIX on Feb. 9 on sale now
Hotel room package offers discounted rates and $50 food & beverage credit
Tickets are now on sale to attend one of three Big Game viewing parties at the Plaza Hotel & Casino in downtown Las Vegas on Sunday, Feb. 9 to watch Super Bowl LIX. With three party options to choose from, there is an event for everyone to enjoy.
Held annually inside the Sierra Ballroom within the expansive convention space on the third floor, the Plaza’s Big Game viewing party includes a complimentary stadium food buffet and free buckets of beer. There will be a cash bar for all other cocktails. The game will be broadcast on giant high-definition (HD) screens located at every angle in the room. Football fans will also have convenient access to make and cash out sports bets with William Hill’s satellite betting stations. Doors open at 2 p.m. Tickets for the Big Game Viewing Party in the Sierra Ballroom are now on sale for $150 (plus taxes and fees) per person.
Guests can elevate their Big Game experience by attending the Plaza’s VIP Viewing Party held inside its intimate showroom on the casino floor. Guests enjoy an open bar through the end of the game and an upscale food buffet that rotates options every 45 minutes. Tickets for the VIP Showroom Party are $275 per person (plus taxes and fees).
The Sand Dollar Downtown will again hold its own Big Game Viewing Party for $35 per person (plus taxes and fees). Attendees will witness every thrilling moment of the game on the venue’s state-of-the-art HD screens. The Sand Dollar Downtown’s full cocktail, wine and beer menu will be available for purchase along with pizza from Pop Up Pizza.
All parties are open to guests 21 years or older. Tickets and more information about all of the viewing parties for the Big Game at the Plaza Hotel & Casino can be found at plazahotelcasino.com/entertainment/the-big-game-viewing-party/.
Guests who book a hotel room at the Plaza by Feb. 2 can save up to 20% on room rates for a two-night minimum stay anytime Feb. 3-12. The Plaza’s Big Game 2025 Room Package also includes a $50 food & beverage credit. Rooms can be booked online.
Fans also can watch the game at the William Hill Sportsbook on the Plaza’s casino floor. With 20 TV screens and a giant seamless HD video wall encompassing more than 80 sq. ft., football fans won’t miss a moment of action as they relax in the sports book’s inviting lounge-like atmosphere steps away from an adjacent bar. William Hill will have more than 1,000 ways to bet on the Big Game via various prop bets. Complete details are available in the William Hill Sportsbook at the Plaza Hotel & Casino.
The post Three Big Game Parties – One Location! Tickets to viewing parties at the Plaza Hotel & Casino to watch Super Bowl LIX on Feb. 9 on sale now appeared first on European Gaming Industry News.
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