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Peter Scudamore: What John Francome did has to be one of the greatest sporting gestures of all time

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Former eight-time Champion Jockey Peter Scudamore vocalises the meaning of Mark Boylan’s ‘A Song For Campbell’ on the latest episode of new podcast Disc Jockeys, produced by creative marketing agency Square in the Air.

The new weekly show sees host Chris Barnett chat to some of the biggest names in racing as they look back on the key moments in their careers through five carefully selected musical tracks, all in aid of the Injured Jockeys Fund.

Square in the Air will donate £250 per episode to the Injured Jockeys Fund on behalf of each guest and are encouraging listeners to also pledge support. Each show will also be available on Spotify.

Listen via Spotify: https://open.spotify.com/episode/2iQCJc7OpdX9ETe0BrT5ar?si=8e3a71b9858349c8
Donate via JustGiving: https://www.justgiving.com/page/sitadiscjockeys

EPISODE 4: PETER SCUDAMORE

This episode brought back some memories for Peter Scudamore, including what was and still is a tough and saddening moment in his life, losing stable jockey and friend Campbell Gillies. Furthermore, how Mark Boylan’s “extraordinary” ‘A Song For Campbell’ has brought some sort of joy from such a dark point.

“If Cheltenham Festival was a song, it would be Mark Boylan, A Song for Campbell,” said Scudamore. “It was a song written about someone and something that happened in my life that I will never get over – young Campbell Gillies.

“He can’t have been much older than 18 when Mark wrote the song, and it’s such an extraordinary song. Although it is about this boy, this moment in time, it has key connotations to Cheltenham Festival and what the emotion of Cheltenham is. It’s what we admire in people, it’s the honesty and bravery that Campbell also possessed.

“It is such a superbly-written song, I don’t think Mark knew Campbell, but he must have spoken to a lot of people he mentions. It’s an emotional song and it reflects the bravery of the jockeys and horses, I love it.”

Francome stopping riding to share record was a very poignant moment

Having ridden over 1,600 winners, including 13 Cheltenham Festival victories and having won the Champion Jockey title eight times, Scudamore revealed that the most poignant moment in his career was when becoming joint Champion Jockey for the first time when John Francome decided to stop riding to ensure they would finish level for the tally of wins.

“A very poignant moment is my career is when I was joint Champion Jockey in 1981/82 with John Francome. I broke my arm at Southwell which forced me to the sidelines in the closing stages of the season.

“John actually called my father and he expressed how, if he were to draw level with me on the tally of wins, then he was going to stop riding to share this title with me. I was 15 to 20 winners in front of him at the time and he had no reason to do what he did. It has to be considered one of the greatest sporting gestures of all time.

“He’s a great man and, funnily enough, he did say to me in years to come that he thought that was my one chance at Champion Jockey. He didn’t think I’d go on to win as many as I did!”

Injured Jockeys Fund very close to my heart

With the release of each episode of Disc Jockeys, Square in the Air will donate £250 to the Injured Jockeys Fund and it’s a charity that Scudamore and his family are a big part of.

“I’m immensely proud to be a part of the Injured Jockeys Fund as it goes back in my family a long way. My father used to collect donations in a blanket at the cricket for the injured jockeys.

“Lord John Oaksey had a massive influence on the growth of the charity, he’s probably one of the greatest men ever in National Hunt racing. I had the privilege of sitting as a director of the Injured Jockeys fund. It’s a truly magnificent charity – it’s the best sporting charity with the things they do and the aid they give.”

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Meridianbet Launches ‘Scan. Help.’ Humanitarian Initiative to Support Maternity Hospitals in Southeast Europe

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Meridianbet, a member of the Golden Matrix Group (NASDAQ: GMGI), in partnership with Meridianbet Foundation, Expanse Studios, and BC Crvena zvezda Meridianbet announces the launch of a significant humanitarian initiative, ‘Scan. Help.’, aimed at supporting maternity hospitals across Southeast Europe.

The rollout of this action to other market territories is expected in the remainder of 2024.

How It Works

For every scanned QR code and subsequent registration on the Meridian Foundation’s website, funds will be allocated towards equipping five maternity hospitals in Serbia. This innovative approach not only raises awareness but also actively involves the community in our CSR activities.

The initiative is currently ongoing with high media presence and is broadcasted during Southeast Europe’s regional basketball Finals series (ABA League). BC Red Star players wear jerseys featuring the QR code, with additional promotion through basketball arena ads, TV ads, and more, encouraging fans and supporters to participate.

A Unified Effort for Community Impact

The ‘Scan. Help.’ campaign is a collaborative effort involving Meridianbet, Meridianbet foundation, Expanse Studios, and basketball club Crvena zvezda Meridianbet, Southeast Europe’s leading basketball club, of which Meridianbet is the name sponsor. The initiative is designed to leverage our collective resources and influence to make a meaningful impact on local communities.

Multi-Stakeholder Support and Growing Participation

The ‘Scan. Help.’ campaign has received institutional support ad backing from the Ministry of Health, reinforcing the importance and legitimacy of this cause. Additionally, several companies have already expressed their desire to contribute, with provisions made for donations through the Meridian Foundation’s account. This broadening support network amplifies the initiative’s reach and potential impact.

This campaign exemplifies Meridianbet’s dedication to sustainable development and community well-being. In 2023 alone, the company has launched 225 CSR campaigns, reflecting the commitment to making a lasting impact.

The post Meridianbet Launches ‘Scan. Help.’ Humanitarian Initiative to Support Maternity Hospitals in Southeast Europe appeared first on European Gaming Industry News.

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SiGMA Asia Awards 2024: Boomerang Partners Nominated for ‘Rising Star Affiliate Program’

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The fast-growing Boomerang Partners affiliate program continues gaining global recognition, earning a nomination for the prestigious ‘Rising Star Affiliate Program 2024’ category in the Asia region

With a rapidly growing network of over 5,200 affiliates across 70+ countries, the dynamic Boomerang Partners affiliate program has been recognized as a finalist for the ‘Rising Star’ category at the SiGMA Awards Asia 2024. While Asia is not currently the central focus for brand promotion, this prestigious recognition from SiGMA is a notable honor that inspires Boomerang to fortify its global footprint and industry-leading position.

In 2023 alone, Boomerang’s achievements included paying over €50 million to affiliates, creating 22 exclusive branded games, hosting 82 tournaments across 30 regions, and expanding into 31 new markets. This followed prestigious wins like ‘Casino of the Year’ at the SiGMA Balkans/CIS Awards, ‘Commission Offer of the Year’ at the AffPapa iGaming Awards, and ‘Best PPC Affiliate’ at the SiGMA Europe Awards.

This year, Boomerang Partners is highlighting innovations like a worldwide traffic tournament and has already been nominated at the AffPapa, MAC, and AskGamblers Awards – eagerly awaiting the results across these prestigious voting processes and final selections.

“We actively collaborate with SiGMA, having participated in their events and been honored with SiGMA awards in other regions previously,” said Vitalii Prokofev, CEO at Boomerang Partners. “SiGMA sets the standard with premier industry events and accolades worldwide. This nomination at their Asia awards is valuable recognition that fuels our ambition to raise our global profile further.”

Boomerang Partners invites all affiliate managers and industry enthusiasts to learn more about their award-winning program. Voting for the SiGMA Asia Awards runs until May 20th. Winners will be announced at the June 3rd ceremony during the June 2-5 event in Manila.

Support Boomerang in the ‘Rising Star’ category while voting for other favorites at SiGMA.

 

The post SiGMA Asia Awards 2024: Boomerang Partners Nominated for ‘Rising Star Affiliate Program’ appeared first on European Gaming Industry News.

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PopOk Gaming Unveils Exciting New Instant Game: “Dice”

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PopOK Gaming, a leading innovator in the gaming industry, is thrilled to announce the launch of its latest Instant game sensation: “Dice”.

“Dice” is a dynamic game that puts players’ instincts and strategies to the test. Participants can jump in at any moment and predict whether the resulting number will be higher or lower than their selected number. With every roll, the excitement mounts as players watch the green fields light up, indicating their path to victory.

It’s not just about luck – it’s about strategy too. Players have the opportunity to adjust their multiplier, choose their odds, and press start for a thrilling gaming experience.

Here’s how it goes down:

📈 Move the dice higher or lower on the screen.
🚀 Choose over or under.
⏳ Place your bet and hold on tight.
🎲 Launch the dice!
🏆 Win big, with potential rewards of up to x9600!

With its user-friendly interface and exciting gameplay, “Dice” promises to captivate players of all skill levels. Whether you’re a seasoned gamer or new to the world of Instant games, “Dice” offers endless opportunities for fun and excitement.

Join the action today and roll the dice for your chance to win big! Visit PopOK Gaming to start playing now.

 

The post PopOk Gaming Unveils Exciting New Instant Game: “Dice” appeared first on European Gaming Industry News.

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