Connect with us
Prague Gaming & TECH Summit 2025 (25-26 March)
728x90 banner available here

Latest News

Performance marketing quarterly results drive growth for Checkd Media

Published

on

Reading Time: 2 minutes

Technology-led sports betting specialist Checkd Group has reported substantial improvements in quarter-on-quarter performance, with Checkd Media, the group’s content and marketing arm, utilising its resources and expertise to achieve remarkable results.

Checkd Media’s sustained growth has seen it post notable results across a range of KPIs in Q2 (November 2023-January 2024).

Its organic search offering has enjoyed a 207.10% increase in organic conversions versus the previous quarter, with organic users rising by 86.57%, average monthly users now surpassing 250k for the first time, alongside a 106.06% increase in revenue from organic search.

Paid media accounts increased by 204%, total revenue increased by 114%, and new followers generated increased by 319%.

Checkd’s social media team also celebrated a 52% rise in followers and 122% more CPA, while accounts and stakes grew by 111% and 53% respectively.

These enhancements demonstrate Checkd’s commitment to boosting the company’s performance across its key sites in the UK and North America.

The news ensures Checkd Media continues the strong start it has made to 2024, on the back of a record-breaking financial year that saw primary brands Footy Accumulators and FlashPicks rise by 250,000 collective followers.

Alex Beecham, Managing Director at Checkd Media, said: “Since the back end of 2023, Checkd have undertaken a renewed approach to the performance marketing channels with the bolstering of new strategic senior appointments in this area.

“What we are now seeing is the beginning of this strategy across organic search, paid and social media with some of our best-ever results being driven, with record monthly traffic and conversions being driven to the Checkd brands and partnered bookmakers.

“We are confident that the results off the back of this strategy are just the start of an impressive 2024 and we are already seeing results build on this momentum ahead of some of the biggest events in our calendar like Cheltenham and the Euros.”

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

Continue Reading
Advertisement
Prague Gaming & TECH Summit 2025 (25-26 March)
Click to comment

You must be logged in to post a comment Login

Leave a Reply

Latest News

ACR PRO AND AMBASSADOR MEET-UP GAME RETURNS FRIDAY, JANUARY 31ST AT ACR POKER

Published

on

Reading Time: 2 minutes

 

Challenge Chris Moneymaker and top ACR Pros at the virtual tables in the ultimate global poker community meet-up

Following the success of last year’s inaugural event, ACR Poker is thrilled to announce the return of its highly-anticipated ACR Pro and Ambassador Meet-Up Game on Friday, January 31st, offering poker fans and players the unique opportunity to connect with ACR Pros and Ambassadors for a fun and interactive experience that unites the global poker community.

The ACR Pro and Ambassador Meet-Up Game kicks off on Friday, January 31st, starting at 12pm PT / 3pm ET, and runs for two hours. Joining the action this year will be ACR Pros and Ambassadors Chris Moneymaker, Chris Moorman, Ebony Kenney, Rene Nezhoda, and others. Players of all levels will have the chance to test their skills against the poker pros at custom cash game tables, featuring a variety of stakes to suit everyone.

“Last year’s ACR Meet-Up Game was awesome, we had a lot of people from the stream coming on and playing with us,” said ACR Pro Chris Moneymaker. “I can’t wait to dive in again on January 31st, it’s a great way to bring the poker community together and connect with fans of ACR Poker.”

Playing alongside the poker pros is easy. On the day of the event, players can visit the social media pages of any ACR Pro or Ambassador to find passwords for the “ACR Pro and Ambassador” cash game tables in the ACR Poker client.

For those looking to battle it out against the pros, watch the action unfold or potentially win prizes, players can tune in to catch all the excitement online on ACR Poker’s Twitch channel, featuring commentary from Justin Kelly and other special poker guests.

For a recap of last year’s event and to learn more about January’s ACR Pro and Ambassador Meet-Up Game, visit the ACR Poker blog.

The post ACR PRO AND AMBASSADOR MEET-UP GAME RETURNS FRIDAY, JANUARY 31ST AT ACR POKER appeared first on European Gaming Industry News.

Continue Reading

Latest News

IGT Modernizes Central Lottery System for LOTTO Thüringen in Germany via Seven-Year Contract Extension

Published

on

Reading Time: < 1 minute

 

International Game Technology PLC  announced that its subsidiary, IGT Global Services Limited, has signed a seven-year contract with the Thuringian State Lottery (“LOTTO Thüringen”) in Germany to deploy its retail central system technology, Aurora™, and related software upgrades. The contract term will begin upon go-live of the new platform, planned for March 2026.

An integral part of OMNIA™, IGT’s player-centric, omnichannel solution for lotteries, Aurora helps drive lottery innovation and profitability. The platform will provide intuitive, user-friendly applications, tools and reporting capabilities which will handle all of LOTTO Thüringen’s transaction processing, game management and back-office operations.

“LOTTO Thüringen has relied on IGT’s versatile and strong-performing central system technology throughout the course of our decades-long relationship,” said Jochen Staschewski, LOTTO Thüringen Chief Executive Officer. “Upgrading our central retail system to IGT’s advanced platform and back-end software will enable us to streamline our business processes and continue operating with the highest levels of efficiency.”

“IGT’s retail central system incorporates a suite of flexible solutions designed to help manage, transform and further grow LOTTO Thüringen’s business,” said Jay Gendron, IGT Chief Operating Officer, Global Lottery. “With this long-term contract extension, LOTTO Thüringen is well-positioned to continue benefiting from IGT’s secure, responsible and modernized technology and software. Leveraging these best-in-class solutions will aid in the Lottery’s goals of supporting good causes throughout the state.”

The post IGT Modernizes Central Lottery System for LOTTO Thüringen in Germany via Seven-Year Contract Extension appeared first on European Gaming Industry News.

Continue Reading

Latest News

Prepare to be Amazed in Mythical Legends Carnival, a Mythic Video Slot!

Published

on

Reading Time: < 1 minute

 

The new title from leading Spanish e-Gaming provider MGA Games is an innovative game with a truly original theme: a journey through carnival festivities filled with legendary creatures. Its design combines the excitement of street parties with the richness of mythological creatures from around the world, providing a totally unique experience.

This new casino slot features 25 paylines, with winning combinations paid from left to right. By landing 3 or more Scatter symbols, players gain access to the Free Spins screen, which includes an innovative prize system. Players can enjoy an accumulator feature and a final Super Respin spin that awards the accumulated winnings. It also includes Money and Collect symbols, which when combined offer an additional bonus prize.

Global Audience
By showcasing mythologies from all over the world, the game is set to appeal to a global audience, enhancing its market potential and attracting players from various countries. Its visual and auditory elements, featuring vibrant graphics and immersive music, will captivate players and deliver a fully immersive experience in a fantastic world.

In this new release, every spin of the reels will surprise players with its themed symbols. As if that weren’t enough, the game features an optional Buy Free Spins button, speeding up the path to big rewards. Mythical Legends Carnival will be available in all of Spain’s best online casinos starting February 3rd and across .com markets from January 27th.

The post Prepare to be Amazed in Mythical Legends Carnival, a Mythic Video Slot! appeared first on European Gaming Industry News.

Continue Reading

Trending

EEGaming.org is part of HIPTHER, parent brand of various prominent news outlets and international conferences. These platforms and events span a wide range of industries, including Entertainment, Technology, Gaming and Gambling, Blockchain, Artificial Intelligence, Fintech, Quantum Technology, Legal Cannabis, Health and Lifestyle, VR/AR, eSports, and several others. This indicates that EEGaming.org is part of a larger network that focuses on a diverse array of sectors, particularly those related to cutting-edge technology and modern lifestyle trends.

Contact us: [email protected]

Editorial / PR Submissions: [email protected]

Copyright © 2015 - 2025 HIPTHER. All Rights Reserved. Registered in Romania under Proshirt SRL, Company number: 2134306, EU VAT ID: RO21343605. Office address: Blvd. 1 Decembrie 1918 nr.5, Targu Mures, Romania

We are constantly showing banners about important news regarding events and product launches. Please turn AdBlock off in order to see these areas.