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Light & Wonder Announces Exclusivity Agreement with Crucible Gaming

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Latest agreement sees fast-growing United Kingdom-based studio join leading global aggregator to amplify audience reach

Light & Wonder Incorporated (Light & Wonder) (NASDAQ and ASX: LNW) has made the latest step in its content strategy to support independent studios after securing a deal with industry rising star Crucible Gaming.

The United Kingdom-based studio currently offers bespoke content design and development services, which have included the production of some of Light & Wonder’s most successful launches in recent years. Having experienced rapid growth over the last 18 months, Crucible Gaming is now set to develop its own content alongside its existing development services.

The exclusive agreement sees an initial five titles go live on Light & Wonder’s platform, which blends traditional gameplay with new features such as Beaver Las Vegas and Bar-X Infinity Reels utilising a classic United Kingdom-focused Bar-X slot style with the ReelPlay-licensed Infinity Reels mechanic, designed to cultivate player familiarity with Crucible Gaming’s content.

Crucible Gaming’s unique approach to game design and development is rooted in its senior management team’s longstanding experience in both the land-based and iGaming sectors. The supplier’s product portfolio is developed from its close relationship with operators as well as understanding the needs of players across different markets.

The launch marks the latest milestone for Light & Wonder’s efforts to expand its content provision and bring emerging studios to the forefront, strengthening its position as a leading global supplier.

“The entire team are beyond excited about partnering with Light & Wonder to bring our unique content to operators worldwide,” the founder and Chief Executive Officer for Crucible Gaming, Ed Byard, said. “We are probably the most experienced newcomers in the industry with a great history of products under our belts and are fully intent on pushing the boundaries of iGaming in the coming years. Operators can expect innovative and high-earning products targeted at their key territories, all built on our cutting-edge ANVIL framework.

“Thanks to Rob Procter, Dylan Slaney, Steve Mayes, Leigh Clements and the Light & Wonder team for their vote of confidence in Crucible Gaming; we can’t wait to get started.”

“In our relentless pursuit of bringing high-quality and unique gaming experiences to the market, our latest partnership with Crucible Gaming marks another important step in this journey,” the Senior Director Digital Partnerships for Light & Wonder, Steve Mayes, said. “Crucible Gaming has made huge strides in the industry since its inception and we look forward to elevating this through our global gaming ecosystem. With titles that have already been received with overwhelming success worldwide, we are delighted to be able to share its vision to our operator network.”

Light & Wonder’s online ecosystem delivers more than 3,500 games from a global network of in-house and third-party game studios with unrivalled ease of integration that is robust and secure. All content is supported with a comprehensive range of responsible gambling tools, helping to deliver a safe and enjoyable gaming experience for players.

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Tabcorp Appoints Vivian Stewart as Non-executive Director

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Tabcorp Holdings Limited (Tabcorp) announced the appointment of Vivian Stewart to the Tabcorp Board as a Non-Executive Director, subject to the receipt of the required regulatory approvals.

Mr Stewart is a leading telecommunications and technology Non-Executive Director with 17 years of experience on public company boards. He is a Non-Executive Director of ASX-listed technology company Superloop Limited where he is Chair of the Risk and Compliance Committee. Mr Stewart brings significant executive experience to Tabcorp, including most recently as Chief Operating Officer of global enterprise software company Bigtincan. Mr Stewart also founded corporate advisory firm Callafin where he advised on M&A transactions and capital raisings for both public and private companies.

Tabcorp Chair Brett Chenoweth said: “We’re pleased to welcome Vivian to the Tabcorp Board. He’s an experienced director with a deep knowledge of the telecommunications and technology sectors,which is critical as it underpins a large part of our business. His deep knowledge will be invaluable as we continue to evolve and innovate our product offerings.

“Vivian also brings substantial commercial experience to the business and we’re looking forward to adding his skillsets to the composition of our Board.”

Mr Stewart will be formally appointed as a Director following the receipt of necessary approvals. In the meantime, he will act as an Observer on the Board from 1 November 2025.

The post Tabcorp Appoints Vivian Stewart as Non-executive Director appeared first on European Gaming Industry News.

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TaDa Gaming Deepens Italian Market Reach via Eurobet Deal

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Following TaDa’s recent signing in Italy with Octavian Lab, a new agreement has been reached to enable content distribution though Eurobet. Part of global provider Entain, Eurobet is a state licenced operator with a significant presence online and through its substantial retail network.

This strategic collaboration will enable wider access across Italy to TaDa’s 200+ portfolio and see Eurobet clients enjoy leading games including Charge Buffalo-ASCENT, Devil Fire 2 and Jackpot Joker.

Already known in Italy as the No.1 provider for fish-shooting titles, including Ocean King Jackpot, Mega Fishing and Dinosaur Tycoon II, TaDa is building its name for originality to ensure operator differentiation in a crowded market.

With player engagement tools GiftCode and WIN CARD proven to increase retention, alongside creative streamer marketing campaigns, TaDa’s expertly localised content is shaping success for operators, aggregators and player experiences.

Facilitated by its latest licence from the UKGC and with ongoing certification for the Portuguese market, TaDa is focusing on extending brand awareness across Italy and all regulated European jurisdictions.

Headquartered in Rome, Eurobet has been driving sports betting and gaming innovation in Italy since 2007 following the introduction of local regulation. Subsequently, Eurobet has grown into one of the most recognised and trusted gaming brands in Italy.

Specialising in delivering high-quality, fully compliant gaming and betting content tailored to the Italian market, Eurobet operates an omnichannel strategy with strong performance across both online and retail.

Its continued focus on user experience, product innovation and partner-driven content development ensures it remains a preferred destination for exciting and secure gaming experiences.

Rome-based software provider Octavian Lab works with major brands including Eurobet, Snaitech, Sisal and Betfair, leading it to be named Best Aggregator of the Year at the 2024 EGR Italy Awards.

Ray Lee, Director of Business Development at TaDa Gaming, said: “The Italian market is a key destination for us. Working with a company of Eurobet’s scale and reputation is another milestone reached for our growth strategy in Europe. We are looking forward to working together.”

Claudia De Santis, Head of Gaming Integrations & Operations at Eurobet, said: “We are excited to partner with TaDa Gaming and to bring its innovative content to our players, further strengthening our commitment to a diverse and high-quality gaming offering.”

The post TaDa Gaming Deepens Italian Market Reach via Eurobet Deal appeared first on European Gaming Industry News.

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SYNOT Games Partners with Golden Park PT

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SYNOT Games has strengthened its position in the vibrant Portuguese iGaming market through a new partnership with Golden Park PT, bringing its signature energy, creativity and certified games to an audience eager for world-class entertainment.

With the first wave of games now live, including Realm of Lions, Money Vaults and the fiery fan-favourite Chilli Joker, Golden Park PT players can dive into an immersive game experience, powered by SYNOT’s engaging features, polished visuals and rock-solid performance. And that’s just the beginning.

This partnership marks another important milestone in SYNOT Games’ regulated market expansion strategy, aligning with one of Europe’s most promising iGaming regions. Portugal is home to a fast-growing community of players who know what they want: innovative titles, instant play, mobile-ready gameplay and the kind of quality that stands out.

Golden Park PT will progressively gain access to SYNOT’s full certified portfolio, over 200 titles designed to meet the highest technical and compliance standards of the Portuguese regulator. The rollout ensures seamless delivery and localised content for maximum impact from day one.

“We’re excited to bring our games to Portugal and to do it with a strong partner like Golden Park PT. This is a market full of energy and potential, and we’re confident that our titles will strike a chord with players looking for fresh, premium entertainment built on solid, regulated foundations,” said Martina Krajčí, Chief Commercial Officer at SYNOT Games.

Oriana, Operations Manager for Portugal, adds Golden Park’s perspective: “We are delighted to welcome SYNOT Games to our platform. Their content adds real variety and depth to our casino offer, and we’re excited to roll out their portfolio to our players in Portugal.”

As the SYNOT Games footprint continues to grow across Europe, partnerships like this one reflect the company’s ongoing commitment to quality, compliance and creating unforgettable gaming moments wherever players are.

The post SYNOT Games Partners with Golden Park PT appeared first on European Gaming Industry News.

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