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BVGroup selects Enteractive to boost active players
Enteractive, the leader in player conversion and reactivation services, has been engaged by BVGroup, a leading operator in the sports betting and iGaming sectors, to deliver campaigns across multiple brands and markets with an aim to convert registered non-funded accounts and reactivate selected segments of its dormant player database.
Brent Almeida, CCO at BVGroup, commented: “Enteractive stands out as the perfect collaborator for engaging player segments that benefit from such a tailored approach, whether that involves converting non-funded registrations or reviving inactive players. The focus will be on specific audience groups that are likely to react more positively to direct and personal interaction, all with the aim of increasing the overall efficiency of our marketing activities across our diverse portfolio of brands and geographic territories.”
Enteractive’s personalised conversion and reactivation services will complement BVGroup’s existing CRM activities and will be a key driver of incremental revenue generation from the unfunded or churned segments of their player base.
Enteractive is the industry leader in player activation with more than 15 years’ experience and is recognised as one of the top revenue generators globally for the online gambling sector.
Andrew Foster, Chief Business Officer at Enteractive, added: “BVGroup adopts a comprehensive view of their business, so we’re excited to be providing our services for a like-minded iGaming company that values tapping into all potential player revenue channels. Leveraging the power of its brand portfolio, including its iconic flagship brand, BetVictor, we firmly believe that Enteractive will enhance BVGroup’s roster of active and depositing players.”
Increasing active players with Enteractive’s one-to-one approach, powered by its proprietary (Re)Activation Cloud technology platform, is an easy win for CRM managers – the platform allows a fast and seamless integration of selected player databases, with native-speaking sales agents being able to engage with players in each market with real-human voice outreach by phone.
This personalised approach to CRM is a proven way to re-engage players from churned segments, with responsible gambling best practices included as a standard feature.
In the last year, Enteractive interacted with more than 8.1 million players, generating over €59 million for global operators, from almost €263million in deposits. With native speaking call agents supporting iGaming brands across the globe, Enteractive converts more than 16,000 players per month for a variety of leading operators.
Latest News
Spin2Win de GoldenRace regresa más fuerte
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GoldenRace, proveedor lĂder de premiados deportes virtuales y soluciones apuestas, ha presentado la Ăşltima versiĂłn de su emblemático juego de nĂşmeros, Spin2Win & Spin2Win Royale. Reconocido por su sencillez, dinamismo y altas recompensas, este tĂtulo se ha convertido en una pieza clave del portfolio de la compañĂa y en una herramienta de participaciĂłn comprobada para operadores de todo el mundo.
Los juegos de números siguen siendo una de las verticales más sólidas dentro del mercado internacional de apuestas. Cifras de H2 Gambling Capital confirman que los productos de casino representaron en Europa 21.500 y 8.500 millones en ingresos brutos de juego (GGR) para los mercados online y retail respectivamente, en 2024. Sus reglas claras, ciclos cortos y premios frecuentes los convierten en los favoritos de los jugadores y en una fuente estable de ingresos para los operadores.
En GoldenRace, nos esforzamos constantemente por mejorar nuestros productos, haciĂ©ndolos más atractivos y accesibles con cada lanzamiento. Y esta filosofĂa se aplica a toda nuestra cartera. Big5, una innovadora versiĂłn del fĂştbol virtual, y RaceDay, que reĂşne todos los tipos de carreras en un solo producto, son solo dos ejemplos recientes. Esta versiĂłn de Spin2Win continĂşa por el mismo camino.
Entre sus mejoras destacan una interfaz de usuario totalmente optimizada y una ruleta renovada e impactante que eleva la emociĂłn de cada giro. El juego tambiĂ©n incorpora estadĂsticas más claras, la opciĂłn de juego automático en el modo instantáneo y la funciĂłn multiplicador en el modo programado, herramientas diseñadas para agilizar la toma de decisiones, aumentar la
participaciĂłn y alargar las sesiones de juego.
Spin2Win mantiene además su variedad con cuatro formatos distintos: Clásico, Royale, Americano y Americano Royale. Las versiones Royale incluyen una ruleta de sectores que amplĂa las opciones de apuesta, mientras que las versiones Americanas destacan el doble cero verde con cuotas totalmente transparentes. Los operadores se benefician de una configuraciĂłn flexible, mĂşltiples formatos de cuotas y validaciones automáticas que garantizan un juego justo y estable.
Con este relanzamiento, GoldenRace reafirma su liderazgo en el vertical de los juegos de nĂşmeros e invita a operadores y jugadores a descubrir una nueva era de giros.
The post Spin2Win de GoldenRace regresa más fuerte appeared first on European Gaming Industry News.
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GoldenRace’s Spin2Win returns stronger
Reading Time: 2 minutes
GoldenRace, the leading provider of award-winning Virtual Sports and betting solutions, has unveiled the latest version of its emblematic number game, Spin2Win&Spin2Win Royale. Recognised for its simplicity, fast gameplay and high rewards, the title has become a cornerstone of the company’s portfolio and a proven engagement tool for operators worldwide.
Number games continue to be one of the most reliable verticals in the global betting market. Figures from H2 Gambling Capital confirm that casino-style products represented 21.5 and 8.5 billion in GGR for online and land-based markets, respectively, in 2024. Their clear rules, short cycles and frequent payouts make them a favourite among players and a steady source of revenue for operators.
At GoldenRace, we constantly push to improve our products, making them more engaging and accessible with every release. And this philosophy runs across our entire portfolio. Big5, a groundbreaking take on Virtual Football and RaceDay, which unites all race types in a single product, are just two recent examples. This version of Spin2Win continues this path.
Among the improvements are a fully optimised user interface and a renewed, visually striking wheel that boosts the excitement of every spin and clearer statistics. The game also incorporates an Autoplay option in instant mode and a Multiplier feature in scheduled mode – tools designed to enhance decision-making, increase engagement and extend player sessions online.
Spin2Win also maintains its variety with four distinct versions: Classic, Royale, American and American Royale. Royale formats introduce an additional sectors wheel that expands betting options, while the American variants highlight the double green with fully transparent odds. Operators benefit from flexible configuration, multiple odds formats and automated validations that ensure seamless and fair gameplay.
With this relaunch, GoldenRace confirms its leadership in the number games vertical and invites operators and players to discover a new era of spinning.
The post GoldenRace’s Spin2Win returns stronger appeared first on European Gaming Industry News.
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Expanse Studios Secures Romanian Class 2 B2B Gaming License
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Expanse Studios, a B2B iGaming content provider and subsidiary of Golden Matrix Group Inc. (NASDAQ: GMGI), has been granted a Class 2 license by Romania’s National Gambling Office (ONJN), authorizing the company to distribute specialized gaming software across one of Europe’s fastest-growing regulated markets.
The license, granted under Decision No. 273, enables Expanse Studios to provide its portfolio of proprietary slot games, crash games, and casino content to licensed Romanian operators. This approval positions the company to serve a market that generated approximately €600 million in gross gaming revenue in 2024 and maintains one of Europe’s highest channelization rates at over 90%.
Strategic Entry into High-Growth Regulated Market
Romania represents one of Eastern Europe’s most dynamic iGaming jurisdictions, with internet penetration reaching 88% of its 19 million population and a regulatory framework that has attracted over 50 licensed operators. The market has demonstrated consistent growth, with total industry turnover exceeding €2 billion in 2023, reflecting a 15% year-over-year increase.
The Class 2 B2B license allows Expanse Studios to distribute content to Romania’s licensed B2C operators without establishing a Romanian entity or paying Romanian corporate taxes, while providing access to a market where mobile gaming dominates and player engagement continues to accelerate.
Romania’s stringent licensing requirements under Government Emergency Ordinance 77/2009 make ONJN approval a significant credential for B2B providers. The regulatory framework emphasizes technical compliance, player protection, and operational transparency—requirements that align with Expanse Studios’ existing European operations across 1,300+ casino brands.
“Securing ONJN approval validates our technical capabilities and regulatory compliance standards in one of Europe’s most demanding jurisdictions,” said Damjan Stamenkovic, CEO of Expanse Studios. “Romania offers substantial distribution opportunities through licensed operators serving a tech-savvy player base with strong engagement metrics. This license strengthens our European B2B footprint and demonstrates our ability to meet the compliance requirements of mature regulated markets.”
Expanding B2B Distribution Infrastructure
The Romanian license complements Expanse Studios’ recent European partnerships, reflecting accelerating demand for the company’s content across regulated jurisdictions. With 56 proprietary titles including Super Heli, Titan Roulette, and Wild Icy Fruits, Expanse continues scaling its high-margin B2B operations across Europe, Latin America, and North America.
Romania’s market characteristics—including preference for mobile platforms, strong affinity for slot content, and established payment infrastructure—align well with Expanse Studios’ content portfolio and distribution model. The company’s games will be available to Romanian operators seeking certified, compliant content for their licensed platforms.
This license approval reinforces Golden Matrix Group’s broader strategy of expanding regulated B2B operations in jurisdictions with transparent licensing frameworks and sustainable growth trajectories.
The post Expanse Studios Secures Romanian Class 2 B2B Gaming License appeared first on European Gaming Industry News.
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