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Affilka by SOFTSWISS Embarks on iGB Affiliate 2024
Affilka by SOFTSWISS, an innovative affiliate marketing management software provider, announces its participation in the upcoming iGB Affiliates. The exhibition takes place 7–9 February at ExCel London.
iGB Affiliate London goes beyond a conventional event. It connects iGaming operators, affiliate networks, and tech vendors, helping them explore the latest industry innovations. The expo offers an interactive environment for business networking, content sharing, and thought leadership. This perfectly matches Affilka’s commitment to fostering trustworthy partnerships and pursuing constant business growth.
Since its launch in 2018, Affilka has reached quite a few landmarks to be proud of. It currently has more than 320 clients worldwide. In 2023, the affiliate GGR surged to almost EUR 1.2 billion, doubling from the previous year, 24 million new players registered via the platform, and the player deposit amount reached EUR 2.3 billion.
With a list of such achievements under its belt, Affilka by SOFTSWISS makes its debut at iGB Affiliate 2024 with a dedicated stand showcasing its innovative solutions. It’s a great opportunity to spread the word about Affilka’s case studies and key product updates.
Anastasia Borovaya, Head of Affilka by SOFTSWISS, shares: “Affilka had an impressive surge this year. But as we’ve always been committed to giving our clients the best service ever, we constantly find ways to make things even better. Now we are improving Affilka’s reporting system so it can show more detailed analytics. We are enhancing our API to integrate these analytic reports into our client’s Business Intelligence tools. So it’s all about making things smooth and automated. We want our clients and prospects to understand where we’re heading and how they can benefit from the upcoming features. We’ll be happy to tell them more at our stand at iGB Affiliate.”
Affilka by SOFTSWISS welcomes expo visitors to its stand A60 for expert meetings, commercial partnerships, and a closer look at its affiliate software solutions. A meeting with the Affilka team can also be scheduled from 6 to 8 February at the neighbouring ICE London expo, at SOFTSWISS stand N8-231.
About SOFTSWISS
SOFTSWISS is an international iGaming company supplying certified software solutions for managing gambling operations. The expert team, which counts 1,700 employees, is based in Malta, Poland, and Georgia. SOFTSWISS holds a number of gaming licences and provides one-stop-shop iGaming software solutions. The company has a vast product portfolio, including the Online Casino Platform, the Game Aggregator with thousands of casino games, the Affilka affiliate platform, the Sportsbook Platform and the Jackpot Aggregator. In 2013, SOFTSWISS was the first in the world to introduce a Bitcoin-optimised online casino solution.

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QTech Games fields more elite content with Popiplay
Reading Time: 2 minutes
Emerging-markets leader expands its offering with a fresh portfolio from the ascendant Scandinavian studio
QTech Games, the leading game aggregator for emerging markets, has maintained the strong momentum in its deal-flow, thanks to its latest integration with Popiplay, an emerging force in high-level slots entertainment.
Integrating content from one of the more innovative and creative online slots providers adds yet more muscle to QTech Games’ burgeoning platform, which is taking the widest range of online games to emerging territories with established names, sitting alongside the industry’s most exciting up-and-coming providers.
Popiplay slot designs are recognised for a more modern approach – being streamer-focused, crypto-ready and high roller-friendly – while also showcasing special features (like Bonus Buy, and Chance 2x and 3x options) that elevate the player experience and deepen engagement. These features are in evidence across an array of popular titles, including new releases such as Fruit Empire and Jellyens X, which eloquently demonstrate Popiplay’s eclectic range of hit slots.
The agreement organically broadens Popiplay’s global scope, targeting emerging markets and creating new revenue streams. As the fastest-growing aggregator over the past few years, QTech’s platform offers the most expansive gaming portfolio around, localised for each region, retention and marketing tools, and 24/7 local-language support.
Philip Doftvik, QTech Games’ CEO, said: “We’re excited to add Popiplay to our growing ranks. They are now coupling modern player demands to their existing cutting-edge mechanics, offering global operators varied content with which to captivate and retain the end user. And by combining unique maths modelling, which spans the volatility spectrum, with twists on conventional narratives, these games will foster some truly engaging gameplay for fresh cohorts of QTech players. Indeed, it’s been rewarding to see how Popiplay invariably seek to redefine the existing ecosystem and reimagine more traditional gaming experiences with each play. We look forward to watching how these games perform in regions which, in many cases, break new ground for Popiplay.”
Almir Kudic, CCO of Popiplay, added: “Through this partnership, Popiplay’s portfolio of dynamic slot games has been seamlessly integrated into QTech’s dominant aggregation platform for emerging markets, opening up a new network of partners and players worldwide for us. We can’t wait to see what the reception is. Through our combined commitment to collaboration and innovation, we can continue to work together to tailor the content for truly localised games that drive enhanced engagement and interest across a diverse and ever-changing slots landscape.
“At Popiplay, we firmly believe that our trademark creativity drives innovation. So, we’re committed to raising the bar in the igaming sector and pushing the boundaries of how these games look and feel. And this partnership with QTech constitutes a great opportunity to extend our product distribution across new territories and deliver our games to a range of top-tier partners.”
The post QTech Games fields more elite content with Popiplay appeared first on European Gaming Industry News.
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GLI Grows Stronger and Bigger in Melbourne with New Lab Location
Reading Time: < 1 minute
Gaming Laboratories International (GLI) has had a robust presence in Melbourne since it opened the lab in 2007. The company and its presence in Melbourne is stronger and bigger now that GLI has moved to a new lab location in the city.
The move was necessitated by GLI’s continually growing operations, and the upgrade to a larger facility in South Melbourne physically positions GLI even closer to many of its customers. GLI also operates labs in Adelaide and Syndey.
GLI’s Melbourne lab offers a full suite of services including:
• iGaming and Land-based Testing
• Casino Management Systems (CMS) Testing
• Interoperability Testing
• Quality Assurance
• Compliance
“We are excited about this next chapter as it strengthens our ability to meet our clients’ continually evolving needs. With these expert teams working together under one roof, we are better positioned to than ever to deliver comprehensive solutions for today’s gaming industry,” said Richard Howarth, Chief Business Officer – APAC.
The post GLI Grows Stronger and Bigger in Melbourne with New Lab Location appeared first on European Gaming Industry News.
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TaDa Gaming Spins Spellbinding Gaming in 3 Witch’s Lamp
Reading Time: 2 minutes
TaDa Gaming, has added some dark magic to its TriLuck slots series with its five reels, three rows and 50 fixed paylines new game, 3 Witch’s Lamp.
Green, Purple and Blue Potion Pot Scatters can trigger the bonus game’s free spins, five fixed jackpots, ignite coins for wins and increase the bonus prizes.
Spellbooks, rings, candles and Witch Stacked Wilds in the main game reinforce the bewitching theme, while 97% RTP and 3000x max win make the magic irresistible to all levels of players.
Set in the eerie castle tower, three luminous potions bubble away in a riot of colour above the grid. Using TaDa’s ‘three pots’ mechanism to maximum effect, the Green, Purple and Blue Pot Scatters each have unique magic to deliver in the bonus feature and when they combine their power, the magic goes off the scale.
Each pot brings a different bonus: the Blue Potion ‘Win Up’ Pot will ignite a random coin symbol on the board to increase the value with each spin; the Green Potion ‘Award All’ Pot will randomly increase the bonus for all the gold coin symbols on the board; while the high impact Purple ‘Jackpot Reel Up’ Pot will transform into jackpot symbols for Mini (5x), Minor (10x), Major (30x), Grand (100x) and the Witch’s Grand Jackpot of 1000x. Prizes are dynamically based on the triggering bet value.
When the Purple ‘Jackpot Reel Up’ bonus game is triggered, a new screen opens with an expanded 6×5 grid. Only blank positions, Purple Potion Pots and gold coin symbols will appear.
Three further respins are given for each symbol and the relevant jackpot counters light up as each jackpot value is applied. The first jackpot counter to show three lights will pay out. Any other jackpot counter lights will remain in place as the bonus game will continue until there are no more free spins and the jackpots can be won multiple times.
With a supernaturally eerie soundtrack, polished visuals and impressive details, 3 Witch’s Lamp delivers an atmospheric and evocative gaming experience.
Sean Liu, Director of Product Management at TaDa Gaming, said: “3 Witch’s Lamp is an impressive addition to our very popular triple pots series. We are delighted to deliver this beautiful game supported with immersive mechanics and potentially generous prizes in time for a very happy Halloween for our players.”
The post TaDa Gaming Spins Spellbinding Gaming in 3 Witch’s Lamp appeared first on European Gaming Industry News.
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