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Record-Setting Year for ProgressPlay

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White-label and platform provider ProgressPlay, consistently in the news across the year, has announced that, as 2023 comes to a close, the company has hit record heights driven by technology upgrades and capacity-building begun in 2022.

During ICE this year, the upgraded platform made its debut loaded with cutting-edge innovation and offering powerful features and functionality that interface with any third-party provider. It is the ideal blank slate for operators to quickly develop and introduce new casino brands.

The company was rapidly recognised for this technology breakthrough, shortlisting in the EGR-awards in multiple categories and attracting a shortlisting for new data driven responsible gambling software. Last year, ProgressPlay undertook an ambitious reframe of its technology with new generation proprietary responsible gambling automation and tools at its heart.

Future-centred thinking and ambitious artificial intelligence (AI) product development attracted a raft of operators and partners at shows throughout the year including ICE, iGB Live!, SBC Barcelona, SiGMA Balkans and SiGMA Europe.

ProgressPlay’s enhanced iGaming platform provides operators with a powerful real time AI-driven proprietary flow tool for optimising the performance of an online casino in a dynamic data ecosystem. Real-time player interaction provides compliance teams with the information to manage and interact with players.

At the end of the year, the company boosted its sportsbook content with the introduction of United Kingdom horse and dog racing, giving operators significant new market segments to target with their offerings.

ProgressPlay’s combo sportsbook and comprehensive turnkey solution including casino platform, player management, payments module and affiliate software are designed to boost operators seeking to effectively drive both revenue and efficiency with the latest cutting-edge technology.

“ProgressPlay’s latest tech offers a comprehensive gaming management solution across multiple channels and products hailed as ‘the future of casino management’ in the international iGaming media,” the Sales Manager for ProgressPlay, Marina Nahhas, said. “We are delighted with the great strides we have taken this year and look to build on that in 2024 starting at ICE.”

The company’s upgraded platform manages player accounts, payments, bonuses, loyalty programs, fraud prevention and games using robust tools and analytics and the enhanced iGaming platform provides operators with a powerful real-time AI-driven proprietary flow tool for optimising the performance of an online casino in a dynamic data ecosystem. Real-time player interaction provides compliance teams with the information to manage and interact with players.

ProgressPlay’s sportsbook offers over 30,000 live betting markets and services across 20 languages while the latest platform offers a slick AI-driven UI/UX and extensive value-added services alongside thousands of casino games including slots, online casino, live casino, poker, table games and sportsbook across all devices and currencies.

“Over 150 online casino brands have partnered with ProgressPlay covering a unique combination of casino games and sports betting for the simple reason that we don’t rest on our laurels, which has resulted in this major uplift in 2023,” the Chief Executive Officer for ProgressPlay, Itai Loewenstein, said. “We are pushing to shape the future of this industry and enable elite performance from our casino cluster.”

For further information, visit www. ProgressPlay .com.

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Greentube expands Latin American footprint with Brazino777 partnership

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Greentube, the NOVOMATIC Digital Gaming and Entertainment division, has strengthened its presence in Latin America after partnering with Brazino777, an online casino and sports betting brand known for its player-first experience and fast withdrawals, to roll out a selection of its top-performing titles to the Brazilian market.

Following the agreement, Greentube’s platform is now live with Brazino777 in Brazil, marking an important milestone in the supplier’s regional growth strategy and reinforcing its commitment to delivering market-relevant content in newly regulated jurisdictions.

As part of the collaboration, Brazino777 players can enjoy some of Greentube’s most popular new releases, including Piggy Prizes:Wand of Riches 2, Trinity Treasures Wukong Buy Bonus, and Caichen Triple Blossom.

Alongside these titles, a curated selection of Greentube’s iconic classic games have also been integrated, including Book of Ra deluxe, Diamond Link: Mighty Sevens, and Cash Connection – Golden Sizzling Hot.

These games were selected for their proven performance in regulated markets and their strong appeal to Brazilian players, making them an ideal fit for Brazino777’s growing casino offering.

Now, with Brazil’s regulated online gaming landscape offering fresh opportunities, the collaboration is well positioned to reach new heights as the region continues to thrive.

Greentube’s latest Brazilian partnership further reinforces its strategic focus on Latin America as a key growth market. With a diverse portfolio of innovative slots and well-established fan favourites, the company continues to strengthen its position as a leading supplier worldwide.

Wilson Francisco, Sales and Key Account Manage at Greentube, said: “Our launch with Brazino777 is a major step forward for our strategy in Brazil. Their deep understanding of the local audience, paired with Greentube’s commitment to delivering top-performing, culturally relevant content, is a powerful combination.

“We’re confident that this partnership will elevate the player experience and help set new standards in the market.”

Andre Medeiros, Country Manager for Brazilat Brazino777, said: “Greentube’s portfolio is recognised globally for its quality, performance and player appeal. As a brand rooted in Brazilian culture, Brazino777’s focus is simple: a fun, smooth experience our community can enjoy every day.

“Partnering with Greentube reinforces that promise by expanding the entertainment options available to our players in Brazil.”

The post Greentube expands Latin American footprint with Brazino777 partnership appeared first on Gaming and Gambling Industry Newsroom.

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Yggdrasil strengthens YGG Masters roster with Nordic game provider Lakka Studios

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Yggdrasil has expanded its standout YGG Masters program with the addition of Nordic independent game studio Lakka Studios, introducing fresh concepts to its premium global content portfolio.

As the 20th studio to join the YGG Masters family, Lakka Studios aligns with Yggdrasil’s vision of elevating the iGaming landscape through innovative, high-quality content from the industry’s most exciting creators.

Steeped in Nordic spirit, Lakka Studios introduces a refreshing blend of clever mechanics, polished visuals, and player-first design. Its approach to light-hearted and engaging gameplay adds a new dimension to the YGG Masters catalogue, enhancing the variety of games available to Yggdrasil’s operator partners and players worldwide.

Lakka Studios will be another early adopter of Yggdrasil’s cutting-edge Game in a Box platform, created to streamline the end-to-end development process, as well as offering a ready-made path to market through its distribution network.

Zoe Bird, Head of Masters at Yggdrasil, at Yggdrasil, said: “We are thrilled to welcome Lakka Studios as the 20th studio to join our Masters community.

“The studio brings a familiar Nordic identity that complements the broad range of studios within our network. We have every confidence that Lakka Studios will quickly build a devoted following across our global operator partners.”

A spokesperson for Lakka Studios added: “Joining the YGG Masters program marks an exciting step in our journey, and we’re incredibly proud to collaborate with a partner that shares our passion for quality and innovation.

“Yggdrasil’s support and technology provide the ideal foundation for us to bring our creative vision to life.”

The post Yggdrasil strengthens YGG Masters roster with Nordic game provider Lakka Studios appeared first on Gaming and Gambling Industry Newsroom.

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Gaming in Finland to launch at ICE 2026

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With Finland’s iGaming re-regulation now firmly on the horizon, Gaming in Europe (Gaming in Holland, Gaming in Spain, Gaming in Germany) will be launching its latest initiative, Gaming in Finland, at ICE Barcelona 2026.

Gaming in Finland will kick off with an evening conference in Barcelona on January 19, 2026, from 18:00 until 22:00.

The event, which is being organized in close collaboration with local stakeholders, will feature networking, tapas and drinks, as well as several highly relevant sessions outlining the opportunities and challenges offered by Finland’s soon-to-be regulated iGaming market.

Confirmed speakers include:

  • Pekka Ilmivalta, Head of Finnish Office, Nordic Legal
  • Morten Ronde, Founding Partner, Nordic Legal
  • Jari Vähänen, Founding Partner, The Finnish Gambling Consultants
  • Mika Kuismanen, CEO, The Finnish Trade Association for Online Gambling
  • Josh Hodgson, COO, H2 Gambling Capital
  • Niklas Bondestam, CEO, Ubetec
  • Jessica Maier, Co-Founder, EGARA
  • Paul Foster, CEO, Crucial Compliance

Morten Ronde, Founding Partner at Nordic Legal commented: “Finland’s move to open its gambling market in 2027 creates a rare opportunity for operators and suppliers to enter a newly regulated European market from day one. Our Barcelona event during ICE will combine expert insight on the Finnish framework with high-quality networking for those looking to establish an early presence.”

Gaming in Europe founder Willem van Oort added: “After a long wait, Finland will finally re-regulate its iGaming market in 2026. Looking at other Nordic markets, it is a safe bet that local demand for regulated gambling will be significant. Naturally, operator interest in this market is large. Together with local stakeholders, we hope to provide interested parties with the knowledge and connections to help make their eventual market entry a success.”

Register your interest now

Places at the inaugural Gaming in Finland event are limited. If you are considering attending this event, please register your interest through this link: https://www.gamingin.eu/finland

We will let you know as soon as possible whether we have a seat available for you.

Please note that the Gaming in Finland Evening Conference @ICE will focus foremost on future B2C and B2B license holders.

Join our Gaming in Finland LinkedIn group

In the meantime, feel free to join our Gaming in Finland LinkedIn group, where we will share the latest news and updates on the Finnish market.

Sponsorship opportunities available

Sponsorship and media partnership opportunities are available. Please contact Willem van Oort at [email protected] for more information.

The post Gaming in Finland to launch at ICE 2026 appeared first on Gaming and Gambling Industry Newsroom.

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