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Outstanding talent’ underpins iGB Affiliate Award shortlist
A roll-call of outstanding talent’ is how Naomi Barton, Portfolio Director responsible for iGB Affiliate, described the shortlist of entries for the 2024 Awards which are being held on Thursday 8 February at the Grade II-listed Art Deco Troxy music venue in East London.
The black-tie Awards ceremony which features a three-course sit down dinner and an entertainment-packed evening are the last to be held in London prior to iGB Affiliate’s relocation to Barcelona, with organisers reporting huge early demand for table bookings as the international igaming affiliate community prepares to say goodbye to London in style.
Looking ahead to the prestigious evening Naomi Barton said: “It’s totally fitting that the last iGB Affiliate Awards to be held in London has attracted a record 338 submissions from across the international community.
“The Awards are an integral part of the iGB Affiliate experience and celebrate everything that’s so unique and compelling about the igaming affiliate sector, recognising the industry’s outstanding individuals, brands, games, networks, tech vendors and marketing campaigns.
“It promises to be another inspirational Awards evening and a perfect way to complement the exhibition which will feature circa 155 exhibitors occupying 11,757 square metres of space and a raft of show initiatives created to highlight new strategies, new partnerships, new sectors and new jurisdictions all culminating in the delivery of new business opportunities for the thousands of customers who will be part of what will be an historic edition of iGB Affiliate.”
Claire Wellard, CEO of affiliate management consultancy iGamingXL and a member of the 21-strong external judging panel, selected for their expertise and specialist industry knowledge, confirmed: “As always, it’s a pleasure to be part of the judging process for the iGB Affiliate Awards. I love seeing the developments from all of these companies in innovation and growth. The step change in the quality of the submissions across all the categories with which I was involved as a judge this year reinforces the view of this sector as one that is in rude health and poised to go from strength to strength in 2024”.
Fellow judge, Vicki Reed, Founder, Better Change, added: “It was encouraging to read about some of the impressive and unique innovations by affiliates in the area of safer gambling. Such initiatives are set to become more integral to igaming’s ongoing repositioning of itself as a more sustainable sector with responsible play at the heart of its operations and strategy”.
For more information on iGB Affiliate London and the iGB Affiliate Awards visit https://london .igbaffiliate .com
iGB Affiliate Awards Shortlist
The shortlist for the categories open to the industry to nominate or vote on in the 2024 iGB Affiliate Awards comprises:
AFFILIATE CATEGORIES
Safer Gambling Initiative of the Year: Casino Guru, Gamblers Connect, GiG Media, OneTwenty Group. Marketing Campaign of the Year: Betanddeal, Casino Guru for TikTok Marketing, Checkd Group and William Hill. Best Casino Affiliate: Casino Guru, Gambling .com Group, GiG Media, Moonshot Marketing Ltd, Mr. Gamble, OLBG QiH Group, Slotsjudge, Vita Media Group. Best Sports Betting Affiliate: Better Collective, Checkd Group, Gambling .com Group, GiG Media, Oddschecker, OLBG, Skores Media, Spotlight Sports Group. Best Bingo Affiliate: BingoPort, FTD Digital, WhichBingo. Best Poker Affiliate: Mypokercoaching, Onlinepoker .se, PokerNews, Worldpokerdeals. Best Streaming Affiliate: Betanddeal, Kingbet Media, Scratch Card Joe, Theslotbeasts/TheslotbeastsNL. Best Crypto Affiliate: CoinGambling, Crypto Lists Ltd, Find.co (CryptoManiaks, CCN), Gamblineers. Affiliate Employer of the Year: Better Collective, Betting Hero, Blexr Limited, Gaming Innovation Group,
QiH Group, TAG Media.
INDIVIDUAL CATEGORIES
Best Affiliate Manager: Abi Williamson – Bet365 Partners, Björn Marsman – Chilli Partners, George Gerakanakis – Novi Affiliates, Joshua Kelly – Bet365 Partners, Kyle Seychell – Chilli Partners, Mira Petrova – VL Partners, Paige Whitaker – Chilli Partners, Radoslaw Baranski – LeoVegas Affiliates, Renee Mate – Rewards Affiliates, Sasha Boerma – Coastline Affiliates, Sharanya Pappu – Excel Affiliates, Stephanie Robinson – Betcoin.ag Affiliates
PROGRAMME/NETWORK CATEGORIES
Best Affiliate Programme: Bet365 Partners, Betfred Affiliates, Betsson Group Affiliates, Bluefox Affiliates, Campeon Affiliates, GGPartners, LeoVegas Affiliates, Merkur Partners, NoviAffiliates by Novibet, SharedBet Affiliates, VL Partners. Best Affiliate Network: Affiliate Roulette, BetAffiliation, CasinoAffiliatePrograms .com, Digidum, Income Access, Matching Visions, WakeApp Partners.
SERVICE PROVIDER CATEGORIES
Best Tech for Affiliate Programmes: Affilka by Softswiss, DeepCI from EveryMatrix, Intelitics Software, MAP, MyAffiliates, PartnerMatrix, Rightlander Ltd
Game of the year (PUBLIC VOTE BASED ON SHORTLIST PROVIDED BY EGAMING MONITOR): Big Bass Bonanza Keeping It Reel (Pragmatic Play), Coin Strike Hold And Win (Playson), Cops N Robbers Big Money (Inspired Entertainment), Fishin Frenzy Even Bigger Catch (Blueprint Gaming), Football Cash Collect (Playtech), Gold Blitz (Fortune Factory Studios), Golden Dragon Inferno (Betsoft Gaming), Rip City (Hacksaw Gaming), Rise Of Olympus 100 (Play’n GO), Super Stars (NetEnt).
Best Digital Agency: Affiverse, Revpanda, TAG Media, Teamwork, WakeApp.
ALL COMPANIES (AFFILIATES, PROGRAMMES, NETWORKS AND SERVICE PROVIDERS)
Innovator of the Year: BetAffiliation, Betanddeal, Checkd Group, DeepCI from EveryMatrix, Kingbet Media, Oddsium, Revpanda. Rising Star: Best Odds (Stram Entertainment Ltd), Betting Hero, Chilli Partners, DeepCI from EveryMatrix, Leon, MioMedia, Revpanda. Best Newcomer: 2rbo Affiliates, Affiliate Roulette, Media 24, TrackBox.ai, Wow Partners.

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AI-Powered Gamification Arrives on Vegangster Platform via Smartico
iGaming operators can now access CRM automation, hyper-personalisation, and engagement tools to maximise player lifetime value. Platform provider Vegangster has partnered with Smartico, a multi-channel engagement marketing platform, to integrate AI-powered gamification and CRM technology across its ecosystem.
The partnership equips Vegangster’s operator clients with a complete suite of retention tools, including missions, leaderboards, loyalty funnels and mini-games. Powered by AI-driven automation and segmentation, these tools enable operators to deliver personalised campaigns in real-time and build stronger player loyalty across casino and sportsbook brands.
“We build our platform to give operators the sharpest tools to launch quickly and scale with confidence. Partnering with Smartico takes that further, as our clients can now set a new standard for retention with AI-powered automation and gamification,” said Michael Oziransky, Chief Product Officer at Vegangster.
Smartico’s integration with Vegangster enables operators to run engagement campaigns seamlessly. Predictive analytics, personalised messaging, and gamified features provide direct control of the player journey and deliver measurable impact on lifetime value.
“Vegangster’s forward-looking approach makes them an ideal partner,” said Yuval Mechoullam, Co-Founder at Smartico. “Together, we’re equipping operators with solutions that elevate engagement and translate it into lasting business growth.”
About Vegangster
Vegangster provides a full-stack iGaming platform engineered for speed, scalability, and operator control. Its turnkey, white-label, and sweepstakes solutions integrate casino and sportsbook content, payments, CRM, compliance, and social features into a single mobile-first system. With Vegangster, operators can launch quickly and scale with confidence.
About Smartico
Smartico is a multi-channel engagement marketing solution redefining CRM automation and gamification for iGaming operators. By combining real-time automation, gamified mechanics, and AI-driven insights, it enables brands to personalise every stage of the player journey. With a global client base and dedicated team of experts, Smartico helps operators boost engagement, improve retention, and drive sustainable growth.
The post AI-Powered Gamification Arrives on Vegangster Platform via Smartico appeared first on European Gaming Industry News.
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1spin4win unveils Beersburg Fest Hold and Win slot inspired by Oktoberfest
Beersburg Fest Hold and Win recreates the joyful energy of Europe’s most iconic beer festival with bright symbols, playful animations, and upbeat music. From smiling waitresses with frothy mugs to sizzling bratwurst and vibrant Bavarian decoration, every detail adds to the immersion.
On the gameplay side, the online slot features a 3×3 grid with 27 paylines, optimized for smooth play on any device. Beer mugs act as Wilds, while lining up nine identical symbols instantly doubles the payout. Landing three or more Coins triggers the Hold and Win round with three respins and a chance to collect jackpots — the x100 Mini and the x1,000 Mega.
As with all 1spin4win releases, the game is built around fair balance, fine-tuned volatility, and user-focused design. The clean interface, subtle sound, and carefully calibrated RTP create an irritation-free experience for players and strong retention potential for operators.
Olga Bogdanova, the Art Director at 1spin4win, commented, “Festivals have a special kind of spirit. They bring people together and celebrate tradition. We designed Beersburg Fest Hold and Win to capture that feeling, letting players step into the Oktoberfest festival, enjoy its sights and sounds, and experience the joy of the Bonus round.”
About 1spin4win
1spin4win is a fast-growing game provider founded in May 2021 by ambitious developers with over 15 years of experience in the gambling industry. Since its inception, the company has expanded its portfolio to include over 150 classic online slots, all characterized by quality mathematics, transparent mechanics, and well-balanced gameplay — key factors that drive strong player retention. The studio aims to release an average of four new games each month in 2025 and offers effective promotional tools for casino operators to help them enhance player loyalty.
The post 1spin4win unveils Beersburg Fest Hold and Win slot inspired by Oktoberfest appeared first on European Gaming Industry News.
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Mancala Gaming Revolutionizes iGaming with Diego’s Spicy Truck
Mancala Gaming proudly announces the launch of Diego’s Spicy Truck, a bold new game with innovative features. It’s designed to captivate both players and operators, pushing boundaries in interactive gaming.
In a recent interview with Jekaterina Dubnicka – Head of Marketing and Communications at Slotsjudge, Pantelis Spyrou – Head of Game Studio at Mancala Gaming revealed how Diego’s Spicy Truck redefines engagement. Players run a food truck business, collecting spicy rewards while navigating a fast-paced environment. The game’s dynamic rewards and quirky storyline keep players engaged. Operators will see strong performance with a multi-layered gameplay experience that appeals to both seasoned and casual gamers.
Diego’s Spicy Truck is set to be a key player in the iGaming world. Mancala Gaming invites operators to explore its potential and take part in this exciting journey.
The post Mancala Gaming Revolutionizes iGaming with Diego’s Spicy Truck appeared first on European Gaming Industry News.
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