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Reaching New Heights: SOFTSWISS Game Aggregator Reveal Q3 2023 Results
In Q3 2023, the SOFTSWISS Game Aggregator achieved a significant milestone, with 860 brands now connected, which marks a 90-brand increase from the first quarter. SOFTSWISS, an international technology company that has developed a complete product ecosystem for the iGaming industry, shares the accomplishments of its flagship product.
This increase underscores the industry’s strong demand for the Game Aggregator, known for its high-quality service and outstanding player engagement tools, which are not only instrumental in enhancing player lifetime value but also in elevating the overall performance of iGaming brands. Among them, the Tournament Tool stands out, working in harmony with other engagement features provided by the team, to firmly establish the Game Aggregator as the preferred choice for operators seeking to deliver an interactive and thrilling gaming experience to their players.
In Q3 2023, the Game Aggregator released its client satisfaction survey results, providing further evidence of the platform’s success and industry-wide appeal. The survey revealed an impressive overall satisfaction rating of 8.3 out of 10. Notably, 51% of partners awarded SOFTSWISS a perfect rating of 10, marking a substantial 14 p.p. increase compared to 2022.
Among other significant achievements, the Game Aggregator has broadened its content portfolio and now partners with 200+ game providers. This expansion has enriched the collection of world-class games designed to cater to the most discerning players. Furthermore, the aggregation platform achieved a momentous milestone of €10,000,000,000 in total bets across all projects in the third quarter of 2023, consistently maintaining this result for three months in a row. This metric not only highlights the product’s operational scale but also reflects its pivotal role in driving success for iGaming operators.
In September, the SOFTSWISS Game Aggregator successfully accomplished cross-product integration with the SOFTSWISS Jackpot Aggregator, enabling clients to run jackpot campaigns without the need for additional connections. This achievement underscores the comprehensive nature of the SOFTSWISS ecosystem, where all the company’s product advantages are readily accessible to clients without any extra effort.
Tatyana Kaminskaya, Head of SOFTSWISS Game Aggregator, states: “We are pleased to witness these outstanding results for our flagship product. Our commitment to excellence and dedication to meeting the industry’s evolving needs remain unwavering. The increasing indicators testify to the product’s value and the trust our clients place in it, so we will continue to improve our offering in line with their needs and market trends.”
For those interested in learning more about the SOFTSWISS Game Aggregator, the team’s representatives will be available at stand 2129 during the SiGMA Europe, taking place in Malta on 14–16 November.
About SOFTSWISS
SOFTSWISS is an international iGaming company supplying ISO 27001-certified software solutions for managing gambling operations. The expert team, which counts 1,400 employees, is based in Malta, Poland, Georgia, and Belarus. SOFTSWISS holds a number of gaming licences and provides one-stop-shop iGaming software solutions. The company has a vast product portfolio, including the Online Casino Platform, the Game Aggregator with thousands of casino games, the Affilka affiliate platform, the Sportsbook Software and the Jackpot Aggregator. In 2013, SOFTSWISS was the first in the world to introduce a Bitcoin-optimised online casino solution.
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Arena Racing Company awarded United Arab Emirates Gaming-Related Vendor License
Arena Racing Company (ARC) has been granted a Gaming-Related Vendor license from the United Arab Emirates’ General Commercial Gaming Authority (GCGRA), an independent entity of the UAE Federal Government with exclusive jurisdiction to regulate, license, and supervise all commercial gaming activities.
The license, operational with immediate effect, affords ARC the opportunity to provide its products and services to licensed operators in the region. Notably, the Racing1 Markets service, an all-in-one horse and greyhound racing solution delivered in conjunction with Racing1 alliance media rights partners at 1/ST CONTENT, Racecourse Media Group (RMG), and Tabcorp, alongside technical partner Pythia Sports. ARC has been added to the list of licensed vendors as per the GCGRA website.
Jack Whitaker, Commercial Manager at ARC, said: “Obtaining this license is a great achievement for ARC and its Racing1 partners. The emerging regulated UAE market is incredibly exciting, and we look forward to showcasing our innovative products and services in the region.”
The post Arena Racing Company awarded United Arab Emirates Gaming-Related Vendor License appeared first on Gaming and Gambling Industry Newsroom.
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Play’n GO games now live with Ivy Casino in the UK
Swedish gaming giant’s industry signals commitment to the UK regulated market by launching it leading portfolio of games with Ivy Casino
Play’n GO, the world’s leading casino entertainment provider, has today announced that its industry leading portfolio of games is now live with Ivy Casino in the UK.
Ivy Casino’s players in the United Kingdom can now access global smash hits from Play’n GO, including Book of Dead, Legacy of Dead, and Rise of Olympus 100 among many others.
Ivy Casino is a UK-facing online casino brand that launched in 2024 with a focus on delivering a premium, player-centric experience tailored specifically for the UK market.
The brand operates alongside two sister sites, Rose Casino and O’Reels, which also serve UK audiences and share the same commitment to high-quality entertainment, strong user experience and robust responsible gaming standards.
Play’n GO has been one of the leading game suppliers in the UK for many years and is steadfast in its commitment to regulated markets globally.
Magnus Olsson, Chief Commercial Officer of Play’n GO, said:
“We are delighted to launch with Ivy Casino in the UK who, like us, are focused on all the key elements of operating within a regulated market framework. I’m sure this is just the beginning of a long and fruitful partnership.”
Mark Good, representing Ivy Casino, said:
“This partnership with Play’n GO forms part of Ivy Casino’s ongoing strategy to enhance its content offering for UK players by collaborating with leading studios known for creative, engaging gameplay.”
Play’n GO is a proud sponsor of the Moneygram Haas Formula 1 team, and recently launched a fashion brand, Play’n GO Shop, to sit alongside its existing Play’n GO Music brand to give fans more ways to connect with Play’n GO.
In October, Play’n GO set a world record by launching everyone’s favourite slot character, Garga, into space reaching a height of over 35,500m as part of the launch campaign for Reactoonz 100 which instantly became one of the biggest game launches of the year for the company.
The post Play’n GO games now live with Ivy Casino in the UK appeared first on Gaming and Gambling Industry Newsroom.
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Esportes da Sorte strengthens brand presence during New Year’s Eve celebrations across four Brazilian capitals
Esportes da Sorte, one of Brazil’s leading online betting platforms, will be the official sponsor of New Year’s Eve celebrations in four Brazilian capitals: Salvador, Recife, Natal and Maceió. The initiative reinforces the brand’s growing presence in the national cultural calendar and its strategy to connect with large-scale public celebrations beyond the digital environment.
New Year’s Eve is one of Brazil’s most significant annual moments, marked by intense domestic travel, international tourism and mass public participation. By supporting celebrations in four key destinations, Esportes da Sorte aligns its brand with tradition, culture and shared experiences that resonate deeply with local communities.
“Sponsoring New Year’s Eve celebrations in four capitals reflects our commitment to being present in moments that bring people together,” said Marcela Campos, Vice President of the Esportes Gaming Brasil Group, owner of the Esportes da Sorte brand. “Supporting these cities means valuing their cultural identity, strengthening local ecosystems and celebrating the people who keep these traditions alive year after year.”
Across all four capitals, the brand will activate its presence through immersive experiences, public-facing activations and the distribution of branded giveaways — a hallmark of Esportes da Sorte’s engagement strategy at major events. The activations are designed to enhance the festive atmosphere while reinforcing the brand’s connection with culture, entertainment and responsible enjoyment.
The New Year’s Eve sponsorships build on Esportes da Sorte’s broader cultural engagement strategy, which includes long-standing support for large-scale events such as Carnatal, in Rio Grande do Norte — a key fixture in the state’s tourism and cultural calendar. Together, these initiatives reflect the company’s commitment to expanding its footprint in cultural sponsorships nationwide.
Esportes da Sorte’s participation also mirrors a wider trend within Brazil’s regulated betting market, as operators increasingly diversify their sponsorship portfolios beyond football. Music, festivals and cultural celebrations have become strategic platforms for brands seeking broader visibility, deeper community ties and more sustainable engagement with the public.
The post Esportes da Sorte strengthens brand presence during New Year’s Eve celebrations across four Brazilian capitals appeared first on Gaming and Gambling Industry Newsroom.
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