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Zilliqa Group Partners with Racing League

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Zilliqa Group, a leading provider of Web3 solutions and blockchain infrastructure best known for the development of the Zilliqa blockchain – a high-performance, high-security and low-fee layer-1 protocol, announced a partnership with Racing League, the premier team-based horse racing competition in the UK.

The partnership will centre on the development of an innovative and interactive Web3 fan engagement programme set to launch later this year. The programme will combine the physical aspects of horse racing with all-new virtual concepts, underpinned by Zilliqa blockchain technology. This strategic initiative is being built to bolster the global presence of Racing League and bring the revolutionary competition to an engaged international audience.

The partnership will represent the best of sporting history and new-era technology, using Web3 technologies to re-imagine fan engagement in horse racing, a sport renowned for its rich traditions and passionate global fan base. This venture is fundamental to Racing League’s ongoing strategy to reinvigorate horse racing for the next generation of fans, which has been at the forefront of innovation in the sport, by introducing a team-based competition format that has drawn participation from the world’s leading jockeys and trainers.

The programme will offer opportunities for fans to participate in owning their favourite horses, vote on important team and league decisions, compete in prediction games with tangible rewards – both physical and digital – and enjoy exclusive discounts on tickets and merchandise. These initiatives aim to deepen the bond between fans and the sport, transforming passive spectators into active participants.

The platform will also introduce a series of engaging and immersive experiences designed to bring fans closer to the thrilling world of horse racing. From behind-the-scenes access to live racing events, to direct interactions with renowned jockeys and trainers, the partnership is set to redefine the fan experience by offering unparalleled engagement opportunities in the horse racing industry.

The partnership with Racing League represents Zilliqa Group’s continued focus on the multi-billion-dollar loyalty sector across sports, esports, luxury and lifestyle. It follows the recent launch of The Pride, a bespoke fan engagement programme for European esports team Mad Lions. Utilising its market-leading blockchain technology, Zilliqa is powering a next-frontier fan engagement model that leverages the transformative potential of Web3 technologies.

Zilliqa Group CEO Matt Dyer said: “This partnership with Racing League marks a significant milestone in Zilliqa Group’s strategic expansion into the loyalty sector. As we deploy our cutting-edge technology and innovation, we are fully committed to re-imagining and levelling up the loyalty industry with Web3 technologies. The partnership offers a unique opportunity to seamlessly intertwine technology with tradition, to help redefine horse racing – in both the physical and digital realms – for fans of today and tomorrow. The journey that lies ahead is truly exciting and we look forward to forging a new path in this space together with Racing League.”

Ben Spivack, COO & Head of Partnerships at Racing League, said: “At Racing League, we recognise the importance of engaging with fans in new and innovative ways. Our partnership with Zilliqa, a leader in blockchain technology, provides us with an opportunity to heighten fan engagement, bringing an interactive dimension to our sport that aligns with the digital age.”

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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UNIVERSITY Esports UK and Ireland launches its Spring 2025 Season: learn more about the games, schedules and signups

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UNIVERSITY Esports is back for its Spring 2025 Season, which is open to students from universities across the UK and Ireland and brings with it five tournaments and six weeks of action across Overwatch 2, League of Legends, Teamfight Tactics, and VALORANT. The tournaments will give students the opportunity to showcase their competitive skills against their peers, while also helping to build the grassroots gaming community – as participants play with their friends and make new ones.

This season of UNIVERSITY Esports follows high participation in the previous Winter 2024 Season, where over 600 teams and 3,000 players took part every week. UNIVERSITY Esports currently counts more than 20,000 people across more than 110 universities registered in the community.

Broadcasts of the Winter 2024 Grand Finals were produced by students from the Confetti Institute of Creative Technologies (at Nottingham Trent University), in partnership with UNIVERSITY Esports staff to support the next generation of broadcasters.

Beyond competition

UNIVERSITY Esports, a grassroots esports organiser in the UK and Ireland operated by NUEL (a subsidiary of GGTech Entertainment), is about much more than just online competition, and also plays a big role in fostering communities and providing career opportunities and education.

Winter also saw the return of the UNIVERSITY Tour, an in-person series of events aimed at raising awareness of the esports community and building real-life connections between players. Nottingham Trent University and the University of Staffordshire hosted these face-to-face activities, with hundreds of students engaged about the benefits of participating in the esports community both professionally and to have fun.

Spring 2025 Tournament schedule

Signups are now open for the UNIVERSITY Esports Spring 2025 Season, and the tournaments will take place over February and March. Winning teams will be awarded with a shared £2,550 prize pool.

Key dates are as follows:

Overwatch 2

– Signups Close: Saturday 8th February

– Games Begin: Monday 10th February

Teamfight Tactics

– Signups Close: Sunday 9th February

– Games Begin: Tuesday 11th February

Women and Non-Binary VALORANT

– Signups Close: Tuesday 11th February

– Games Begin: Tuesday 18th February

League of Legends

– Signups Close: Monday 10th February

– Games Begin: Wednesday 12th February

Open VALORANT

– Signups Close: Tuesday 11th February

– Games Begin: Thursday 13th February

To take part, players need to verify their student status (if they haven’t already in Winter), and either create or join a team. Interested players can find out more information and register at universityesports.co.uk, and on the Discord.

The post UNIVERSITY Esports UK and Ireland launches its Spring 2025 Season: learn more about the games, schedules and signups appeared first on European Gaming Industry News.

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GGBET UA is the official sponsor of FC Dynamo Kyiv’s winter training camp

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FC Dynamo Kyiv are continuing their winter training in Turkey, in preparation for the second half of the season in 2025. Their partner for the training period this year is GGBET UA.

The club’s CEO, Dmytro Brif, thanked GGBET UA for its support and underscored the importance of the training camp for the team’s future success:

“We are hugely grateful to GGBET UA for its partnership during this important period. Today, our efforts are focused on improving our game, working on our mistakes, and getting ready for upcoming matches. In the spring, we’re set on achieving the very best results we can in all tournaments.”

GGBET UA CEO Sergii Mishchenko stated that partnering up with Dynamo involves not just working together on the winter training camp, but also continuing with larger-scale joint projects geared towards the team’s fans:

“Within the partnership, we’re actively working with the club and are planning to create exciting content featuring the players and coaches. All of this helps to reduce the distance between the professional footballers and the regular fans, which is what we’re striving to do.”

Dynamo’s next winter training camp match will take place on 6 February at 17:00 in the Turkish city of Belek. The club will be facing off against KF Shkëndija, a team from North Macedonia. A live stream will be available on Dynamo’s YouTube channel.

The post GGBET UA is the official sponsor of FC Dynamo Kyiv’s winter training camp appeared first on European Gaming Industry News.

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Blask integrates comprehensive licensing data

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Blask, the AI-driven market analytics ecosystem, has added extensive regulated market data to its algorithm, which now analyses hundreds of reports from gambling commissions, tax authorities, industry experts and operators around the world.

The new input means Blask can deliver an accurate, multilingual, real-time picture of the regulatory situation in more than 40 iGaming markets, with many more to be added over the coming months.

By integrating verified data from regulatory bodies and gambling commissions, Blask can now provide:

  • A market-by-market breakdown of local and offshore licence holders

  • Tax rate insights to assess market profitability

  • Advanced dashboards for strategic decision making

Max Tesla, CEO of Blask, said: “Regulated markets are evolving rapidly these days, and staying ahead requires accurate, real-time data. By integrating verified regulatory data directly into the Blask platform, we’re giving operators and other stakeholders the ability to make smarter decisions with absolute confidence. This is a huge leap forward in strategic market analysis.”

The new data has been seamlessly integrated into the Blask dashboard. Users can view details of the regulatory authority governing a market. For brands operating under local licences, Blask now features comprehensive licence information, including type and dates of issuance and expiration.

The Blask team has worked tirelessly to automate the analysis of hundreds of reports in multiple languages and from numerous different trusted sources. This includes brands that offer open data.

The post Blask integrates comprehensive licensing data appeared first on European Gaming Industry News.

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