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Gaming Americas Weekly Roundup – October 16-22
Welcome to our weekly roundup of American gambling news again! Here, we are going through the weekly highlights of the American gambling industry which include the latest news, new partnerships and new appointments. Read on and get updated.
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Existing non-native casinos and racinos in the Finger Lakes and Western New York and unions representing their employees are formally launching a coalition to have a voice in the ongoing negotiations for a new gaming compact between the state and the Seneca Nation of Indians. The Fair Compact for All Coalition includes representatives from del Lago Resort and Casino, Finger Lakes Gaming and Racetrack, Hamburg Gaming and Batavia Downs.
Gaming Innovation Group announced the launch of ApuestasArgentinas.com. Designed as a player-first experience, the site offers reviews and exclusive bonuses about sports betting operators in the Argentine market.
Betfred has announced the grand opening of its state-of-the-art sportsbook at Long Shot’s, a premier OTB, in the Capital Region. Spanning an impressive 6300 square feet, this latest addition is set to revolutionise the sports betting scene in Central Maryland.
Elys Game Technology introduced its new US-focused online and mobile sportsbook brand, www.SportBet.com. The dedicated Elys America platform will offer US-based customers an innovative and immersive way to engage with and bet on their favorite sports with unique features developed to cater to American betting styles.
Jackpot Digital has announced that it has passed all scheduled testing and received multiple certifications from Gaming Labs International for the Company’s Next Generation Jackpot Blitz dealerless electronic multiplayer poker tables.
Partnerships
New Meta Entertainment has announced a new partnership with the Ruderman Family Foundation. As the Official Mental Health Partner of NME, the Foundation is partnering with and providing a grant to New Meta Entertainment’s Dignitas to enhance an inclusive and supportive environment for gaming fans and esports professionals everywhere.
The National Council on Problem Gambling and safer gambling solution provider Mindway AI announced their strategic partnership. This partnership will see the integration of Mindway AI’s innovative Gamalyze solution into NCPG’s flagship responsible gambling website, ResponsiblePlay.org.
The Snoqualmie Casino announced the renewal of its longstanding partnership with the Seattle Seahawks. With a relationship that began roughly 15 years ago when Snoqualmie Casino first opened its doors, the partnership marked the first of its kind between a casino and the Seahawks franchise and only the seventh in the history of the NFL.
PayNearMe has announced that Tipico, a leading global sports betting and iGaming operator, has selected the MoneyLine platform to consolidate disparate deposit and withdrawal solutions onto a single platform.
NeoPollard Interactive announced that, following a competitive procurement process, it has been awarded a new contract to provide the West Virginia Lottery with a turn-key iLottery System, including a fully integrated omnichannel Player Loyalty Programme and full-featured mobile application.
Appointments
Inspired Entertainment has announced the appointment of Ian Freeman as its new CCO. His responsibilities will include the innovation, delivery and growth of Inspired’s Virtual Sports products.
Gold Strike Casino Resort has named Shane Robertson as its new director of gaming and operations. In this role, Robertson will oversee all gaming operations, casino and resort facilities. Additionally, he will ensure compliance with all state gaming regulations, while maintaining the highest standards for all Gold Strike Casino Resort customers and staff.
Arena Racing Company (ARC) has been granted a Gaming-Related Vendor license from the United Arab Emirates’ General Commercial Gaming Authority (GCGRA), an independent entity of the UAE Federal Government with exclusive jurisdiction to regulate, license, and supervise all commercial gaming activities.
The license, operational with immediate effect, affords ARC the opportunity to provide its products and services to licensed operators in the region. Notably, the Racing1 Markets service, an all-in-one horse and greyhound racing solution delivered in conjunction with Racing1 alliance media rights partners at 1/ST CONTENT, Racecourse Media Group (RMG), and Tabcorp, alongside technical partner Pythia Sports. ARC has been added to the list of licensed vendors as per the GCGRA website.
Jack Whitaker, Commercial Manager at ARC, said: “Obtaining this license is a great achievement for ARC and its Racing1 partners. The emerging regulated UAE market is incredibly exciting, and we look forward to showcasing our innovative products and services in the region.”
The post Arena Racing Company awarded United Arab Emirates Gaming-Related Vendor License appeared first on Gaming and Gambling Industry Newsroom.
Swedish gaming giant’s industry signals commitment to the UK regulated market by launching it leading portfolio of games with Ivy Casino
Play’n GO, the world’s leading casino entertainment provider, has today announced that its industry leading portfolio of games is now live with Ivy Casino in the UK.
Ivy Casino’s players in the United Kingdom can now access global smash hits from Play’n GO, including Book of Dead, Legacy of Dead, and Rise of Olympus 100 among many others.
Ivy Casino is a UK-facing online casino brand that launched in 2024 with a focus on delivering a premium, player-centric experience tailored specifically for the UK market.
The brand operates alongside two sister sites, Rose Casino and O’Reels, which also serve UK audiences and share the same commitment to high-quality entertainment, strong user experience and robust responsible gaming standards.
Play’n GO has been one of the leading game suppliers in the UK for many years and is steadfast in its commitment to regulated markets globally.
Magnus Olsson, Chief Commercial Officer of Play’n GO, said:
“We are delighted to launch with Ivy Casino in the UK who, like us, are focused on all the key elements of operating within a regulated market framework. I’m sure this is just the beginning of a long and fruitful partnership.”
Mark Good, representing Ivy Casino, said:
“This partnership with Play’n GO forms part of Ivy Casino’s ongoing strategy to enhance its content offering for UK players by collaborating with leading studios known for creative, engaging gameplay.”
Play’n GO is a proud sponsor of the Moneygram Haas Formula 1 team, and recently launched a fashion brand, Play’n GO Shop, to sit alongside its existing Play’n GO Music brand to give fans more ways to connect with Play’n GO.
In October, Play’n GO set a world record by launching everyone’s favourite slot character, Garga, into space reaching a height of over 35,500m as part of the launch campaign for Reactoonz 100 which instantly became one of the biggest game launches of the year for the company.
The post Play’n GO games now live with Ivy Casino in the UK appeared first on Gaming and Gambling Industry Newsroom.
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Esportes da Sorte strengthens brand presence during New Year’s Eve celebrations across four Brazilian capitals
Esportes da Sorte, one of Brazil’s leading online betting platforms, will be the official sponsor of New Year’s Eve celebrations in four Brazilian capitals: Salvador, Recife, Natal and Maceió. The initiative reinforces the brand’s growing presence in the national cultural calendar and its strategy to connect with large-scale public celebrations beyond the digital environment.
New Year’s Eve is one of Brazil’s most significant annual moments, marked by intense domestic travel, international tourism and mass public participation. By supporting celebrations in four key destinations, Esportes da Sorte aligns its brand with tradition, culture and shared experiences that resonate deeply with local communities.
“Sponsoring New Year’s Eve celebrations in four capitals reflects our commitment to being present in moments that bring people together,” said Marcela Campos, Vice President of the Esportes Gaming Brasil Group, owner of the Esportes da Sorte brand. “Supporting these cities means valuing their cultural identity, strengthening local ecosystems and celebrating the people who keep these traditions alive year after year.”
Across all four capitals, the brand will activate its presence through immersive experiences, public-facing activations and the distribution of branded giveaways — a hallmark of Esportes da Sorte’s engagement strategy at major events. The activations are designed to enhance the festive atmosphere while reinforcing the brand’s connection with culture, entertainment and responsible enjoyment.
The New Year’s Eve sponsorships build on Esportes da Sorte’s broader cultural engagement strategy, which includes long-standing support for large-scale events such as Carnatal, in Rio Grande do Norte — a key fixture in the state’s tourism and cultural calendar. Together, these initiatives reflect the company’s commitment to expanding its footprint in cultural sponsorships nationwide.
Esportes da Sorte’s participation also mirrors a wider trend within Brazil’s regulated betting market, as operators increasingly diversify their sponsorship portfolios beyond football. Music, festivals and cultural celebrations have become strategic platforms for brands seeking broader visibility, deeper community ties and more sustainable engagement with the public.
The post Esportes da Sorte strengthens brand presence during New Year’s Eve celebrations across four Brazilian capitals appeared first on Gaming and Gambling Industry Newsroom.
Arena Racing Company awarded United Arab Emirates Gaming-Related Vendor License
Play’n GO games now live with Ivy Casino in the UK
Esportes da Sorte strengthens brand presence during New Year’s Eve celebrations across four Brazilian capitals
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