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Building an ecosystem for the iGaming business: Exclusive interview with Vitali Matsukevich, Chief Operating Officer at SOFTSWISS

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How do you evaluate SOFTSWISS’ interim performance results of 2023?

We have record numbers for most of our products in the first half of 2023. We’ve picked up a good pace, so I think we’ve done quite well in  the first half of the year.  The strategy we’ve chosen and are following is paying off. We expect that the second half of the year will be even better for us. Reinforcing this idea with some numbers I am proud to note the SOFTSWISS Game Aggregator has achieved a breakthrough milestone by surpassing 10,000,000,000 euro in Total Bets across all projects in July and August.

As planned, we have achieved  all-time record-breaking figures across the entire product range.

The SOFTSWISS Anti-fraud Team helped our clients save more than 9.2 million euro during the first half of 2023.

The SOFTSWISS Jackpot Aggragator achieved the significant milestone of 60 partner brands.

The GGR among all Sportsbook clients soared by 769%, while the total turnover rose by 254% year-on-year.

iGaming brands, collaborating with Affilka by SOFTSWISS, harnessed its power to draw in over 10 million new players through affiliates.

Our commitment to progress remains unwavering and we maintain the current growth momentum. Perfection has no bounds, and our team embodies the spirit of relentless pursuit: “Citius, altius, fortius – communiter” like the Olympians.

We have no intention of resting on our laurels. In fact, we are geared towards accelerating our growth even further and with greater vigour.

 

For the last few years SOFTSWISS has been creating an iGaming ecosystem. Why is this approach important for the company?

SOFTSWISS has been talking about its software ecosystem for quite a while, first and foremost as a ‘one-stop shop’. We provide our clients with a fairly wide range of products.

The Casino Platform empowers clients to oversee player accounts, payment services, game vendors, and access reporting and analytics, providing a complete back office for their online casino brand management. The powerful and proven software platform is a reliable foundation for strengthening and growing business by adding new products.

With our Game Aggregator hub, it is easy and seamless to add a massive portfolio of over 16,000 games through just one API integration.

The Sportsbook, a sports betting software platform, was created for launching a bookmaker business online with over 200 sports.

The Jackpot Aggregator aims to increase operator revenue by strengthening brand competitiveness, acquiring new players and retaining existing ones, and growing their life-time value and bet sum.

The affiliate management and tracking software Affilka by SOFTSWISS, was developed with the needs of both iGaming operators and affiliate partners in mind.

Moreover, we offer Managed Services, a suite of services aimed at helping operators overcome day-to-day operational challenges.

This is the ecosystem that covers essentially all verticals in the iGaming business.

So, this is not a new trend for us. We have been actively engaged in building an ecosystem of cross-integrated products. It’s almost like a Lego just for the iGaming business. Our slogan, ‘Winning Combination, perfectly encapsulates this, emphasising the importance of creating successful product synergies.

This year, we implemented the integration between the Jackpot Aggregator and Sportsbook, and we recently completed the integration of the Jackpot Aggregator and Game Aggregator.

We are constantly pushing the boundaries of innovation and functionality. We definitely make an emphasis on how our products communicate with each other, and how that makes them better.

 

What are your expectations for the iGaming industry for the rest of the year?

I anticipate a sustained growth in the industry. Things are about to change in terms of legal and compliance, and in terms of working in some jurisdictions like Curacao.

We are definitely very attentive to the LatAm region. The Latin American iGaming market is poised for rapid growth due to growing acceptance of gambling regulation, large population and a growing middle class, as well as its cultural values and, of course, high mobile adoption .

All these factors make this region a prime frontier for both domestic and international operators to explore. This anticipated surge in development holds the potential to reshape the regional gaming landscape and provide lucrative opportunities for industry leaders.

Naturally, we are closely monitoring the cryptocurrency market, which is a big component of our business. However, we do not anticipate any major disruptions or external upheavals. Our expectations align with a steadily expanding market.

 

What is SOFTSWISS preparing for the SBC Summit Barcelona, 19-21 September? What can visitors expect?

At the core of SOFTSWISS’ imaginative idea for the event is how we view success in the iGaming realm. Taking cues from the renowned Spanish artists, who embody the cultural identity of the event’s host country, SOFTSWISS will portray its pioneering solutions as contemporary cornerstones of the industry.Under the banner ‘Make your business a classic’, our experts invite industry leaders to delve into the revolutionary possibilities offered by our comprehensive suite of solutions.

As always we will have one of the largest booths at the exhibition. The highlight of the booth will be illustrations painted in the style of famous artists, dedicated to each of the SOFTSWISS products. Naturally, we took care to be able to communicate productively with our partners and build a cosy and stylish meeting room at the stand.

Our clients can expect us to be happy to talk to them about our innovations, which we certainly have.

The Game Aggregator’s tournaments features are actively being used by clients.

At the same time, the Jackpot Aggregator is rolling out network jackpots and the time-based jackpot. Be sure to ask the team about the results of the integration with the Game Aggregator.

As always expect us to welcome clients new and old at our stand. And of course, we will be happy to give you a sneak peek of the latest innovations we’ve introduced since the last event.

 

About SOFTSWISS

SOFTSWISS is an international iGaming company supplying certified software solutions for managing gambling operations. The expert team, which counts 1,500+ employees, is based in Malta, Poland, Georgia, and Belarus.  SOFTSWISS holds a number of gaming licences and provides one-stop-shop iGaming software solutions. The company has a vast product portfolio, including the Online Casino Platform, the Game Aggregator with thousands of casino games, the Affilka affiliate platform, the Sportsbook Platform and the Jackpot Aggregator. In 2013 SOFTSWISS was the first in the world to introduce a bitcoin-optimised online casino solution.

 

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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BLAST Premier Spring Final 2024 analytical insights from GG.BET & Esports Charts

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The esports analytics service Esports Charts, in collaboration with betting brand GG.BET, widely known for its promotion of esports, has published extensive game and betting data for BLAST Premier: Spring Final 2024. The stats reveal how the players and teams performed, and provide insights into who viewers bet on the most.

The final stage of the BLAST Premier Spring Final 2024 Counter-Strike 2 tournament took place from 12 to 16 June. Over 18,000 spectators gathered at the OVO Arena Wembley in London for the tournament playoffs. It was the first time the UK had hosted a Counter-Strike event on such a scale for six years.

Esports Charts analyzed the event and published a series of reports with reviews of the teams’ and individual players’ greatest achievements in the tournament. Before it started, the analytics service published a retrospective review of the viewership of BLAST Premier Spring tournaments over previous years, statistics on the popularity of different team members among Twitch stream audiences, and exclusive data on which teams GG.BET users bet on to win in the tournament.

After the tournament ended, Esports Charts shared its results. The collection of infographics included data on teams’ performances, such as the most spectacular comebacks and wins in rounds with the lowest budget for purchases. They also show betting statistics, such as which teams’ wins produced the most winnings. The final set of information shows how players performed and contains exclusive betting data on individual performances like total deaths and total kills.

GG.BET press office:

“The publication of insights into major CS2 tournaments is becoming a tradition. In March of this year, we shared insights into the first CS2 Major in history. Specialists from both GG.BET and Esports Charts dive deep into the tournaments, analyze a huge quantity of data, and therefore have the chance to monitor exciting esports community trends. We’ll also continue to share the insights we find in the future.

Analytics service Esports Charts is famous for its extensive analysis of esports streams. GG.BET is an international betting brand with a wealth of expertise in esports. Thanks to their joint collaboration, both companies have been able to provide information that the esports community wouldn’t normally consider.

The post BLAST Premier Spring Final 2024 analytical insights from GG.BET & Esports Charts appeared first on European Gaming Industry News.

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GGPoker Launches Second Year Of microFestival Online Poker Series with $10 Million Guaranteed Prize Pool

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GGPoker is thrilled to announce the return of its microFestival, the world’s largest micro stakes poker festival, running from June 23 through July 7, 2024. With an impressive $10 million in guaranteed tournament prizes, this year’s series promises to be even more exhilarating for poker enthusiasts of all levels.

GGPoker’s microFestival stands out as the premier online poker event for players with modest bankrolls, featuring No-Limit Holdem, Progressive Knockout (PKO) and Pot Limit Omaha tournaments with buy-ins from just $1. The highlight of the series is the $10.80 Mystery Bounty Main Event, which boasts a staggering $1 million guarantee and a top mystery bounty of $100,000.

Adding to the excitement, GGPoker has introduced a unique freeroll promotion to ensure every participant feels like a winner. Players who fail to cash in any microFestival event will receive a free ticket to one of three $5K freeroll tournaments held the following day. This “Second Chance” offer gives all players another opportunity to win cash prizes, reinforcing GGPoker’s commitment to providing exceptional value and entertainment. In total, 50 freerolls will be held, awarding $250,000 in prizes.

Sarne Lightman, Managing Director of GGPoker, expressed his enthusiasm for the upcoming series: “We are incredibly excited to bring back microFestival for a second year, with bigger and better tournaments and prizes. GGPoker’s goal has always been to make poker accessible and enjoyable for everyone, and with events starting at just $1, microFestival offers incredible value and excitement. Adding Second Chance freeroll tournaments is our way of thanking our players and ensuring everyone has multiple opportunities to win big.”

GGPoker’s microFestival 2024 is set to attract a diverse and dynamic field of players, from newcomers looking to dip their toes into online poker to seasoned veterans seeking to showcase their skills in a low-stakes environment. With a packed schedule of events and millions of dollars on the line, the series promises unforgettable moments and life-changing wins.

The post GGPoker Launches Second Year Of microFestival Online Poker Series with $10 Million Guaranteed Prize Pool appeared first on European Gaming Industry News.

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Week 25/2024 slot games releases

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Here are this weeks latest slots releases compiled by European Gaming

Spinomenal has expanded its otherworldly Demi Gods Series with the addition of Atlas Unleashed. This epic slots saga unfolds in ancient Greece where the gods rule the reels. The 5×4 design is brought to life with sharp graphics and a momentous soundtrack that lures players into the action. Three Free Spins symbols will instantly launch the feature and will award players with 10 Free Spins. Four Free Spins symbols will award 25 Free Spins and five will gift 50 Free Spins.

Forget the dusty saloons of Deadwood R.I.P, the TV dreams of Loner and the spicy dungeons of Kenneth Must Die. This time, you’ll find yourself stranded on a lush island paradise, but paradise takes a dark turn when you discover a Tiki collector with a taste for shrunken heads! Hunted with no food or water, players must face the base game, which features a Progression Bar, where each fallen head is collected. Filling it up will unlock Soul Wilds that progressively increase in size and power. Wild Symbols add 3 points, High Paying Symbols add 2 points and Medium Paying Symbols add 1 point to the bar.

 

A blistering experience awaits in Blueprint Gaming’s latest offering Cash Strike Hotstepper, as a host of thrilling mechanics take centre stage, including the eye-catching Hotstepper feature offering lavish cash rewards. Stepping into a retro 3×3 grid, a feast of fruit symbols is accompanied by flaming gold coins with the title’s five pathways offering a mammoth 50,000x the original bet. All cash symbols or fixed jackpots on reels one or three are awarded when they land alongside the sizzling Cash Strike Collect symbol on reel two.

Inspired Entertainment and Paddy Power, the retail division of Flutter Entertainment plc, proudly announce the launch of Paddy Power Gold Cash Freespins, a custom game that combines the distinctive branding of Paddy Power with Inspired’s renowned Gold Cash Freespins theme. Set against the iconic green backdrop of Paddy Power’s signature colour scheme, Paddy Power Gold Cash Freespins is a 5-reel, 4-row, 40-winline slot game packed with branded Wilds and symbols, as well as other player-favorite features.

The post Week 25/2024 slot games releases appeared first on European Gaming Industry News.

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