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MediaTroopers Hires New Business Development Manager

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Now is an exciting time for the prominent US digital marketing agency, MediaTroopers. The company announced recently that its team has expanded and signed a new Business Development Manager. Jonathan Sprung, from New Jersey, is set to take up the role with immediate effect.

MediaTroopers, one of the US’ leading independent publishers, holds a significant position in the regulated casino, sports betting, and poker markets. The company boasts a dedicated team of professionals specializing in technology, marketing, and customer service. Plus, its solid growth and expansion across the US has been made possible thanks to the company being one of the first marketing agencies to secure gambling licenses and enter new markets as soon as they launch.

What sets MediaTroopers apart is its unique and personalized approach to digital marketing, enabling the company to deliver customized strategies specifically designed for the US legal gambling industry. With his expertise and strategic insights, Jonathan is expected to play a pivotal role in driving the company’s expansion and fostering continued success. His presence will undoubtedly contribute to the growth and prosperity of MediaTroopers in the coming years.

Sprung’s new role will help amplify MediaTroopers’ diversity by driving fresh traffic to the agency – using several decades’ worth of combined experience to lead the way to creative new outlooks and business development. It will also assist MediaTroopers in developing new opportunities and helping the company grow through strategic planning.

When asked about MediaTroopers’ newest addition, the company’s CEO and Co-Founder Shmulik Segal said, “We’re thrilled to welcome Jonathan to the MediaTroopers team. His industry experience in the affiliation and iGaming markets is a welcome addition to the company.”

“Also, his expertise and management style will help the company grow alongside the ever-expanding legal US gambling market. More and more states are opening to the idea of regulated sports betting and casino gambling, so we are confident that Jonathan can help lead us forward at the forefront of business development as we launch in new states and legal gambling markets.” Segal continued.

Sprung is also set to kick off his new position at MediaTroopers with a bang. He will join the MediaTroopers and speak on behalf of the company at various conferences, including the upcoming OIGA Conference and Trade Show running from August 14 to 16, 2023.

Known as the “biggest little show in Indian Gaming”, the conference is expected to draw around 3,000 vendors, visitors, and speakers from all across the globe to downtown Tulsa to celebrate the iGaming industry. Sprung will take center stage and discuss his skills and expertise in the Player Acquisition and Affiliates: Defining Costs & Accentuating Advantages panel running from 10:30 to 11am on Tuesday, August 15.

The newest member of the MediaTroopers team brings with him a wealth of experience in the online sports betting and iGaming world. After graduating from Syracuse University in 2008 (whose notable alums include POTUS Joe Biden, among many other successful and influential individuals), Sprung went on to work for various top gambling operators including Pointsbet and Fubo Gaming. Further, he has experience across many different verticals within iGaming including DFS, poker, and sportsbetting.

Sprung’s all-encompassing expertise includes several years of experience in the affiliation business, where here gained valuable skills in driving traffic and revenue growth. Alongside gaining strong leadership and excellent communication qualifications, this previous experience will prove vital for MediaTroopers and its clients.

Segal concluded, “With Jonathan’s extensive experience in affiliation and business development, his addition to the team will propel MediaTroopers towards greater heights. His expertise will enable MediaTroopers to further establish itself as a dominant force in the industry. We eagerly anticipate continued growth and success, with Jonathan playing a vital role as a valuable member of our team.”

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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INSPIRED ENTERTAINMENT INTRODUCES THREE NEW iGAMING SLOT RELEASES THIS JULY: CHILI POPPERS™, BICHOS MAGICOS™ & BIGGER PIGGY BANK™

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Inspired Entertainment, Inc. (NASDAQ: INSE), a leading B2B provider of gaming content, systems, and solutions, has announced the release of three new online slot titles this July across UK and Malta iGaming  jurisdictions: Chili Poppers™Bichos Mágicos™, and Bigger Piggy Bank™. Each title is designed to provide distinctive gameplay experiences while delivering strong performance for operators.

Chili Poppers is a spicy, Mexican-themed descendant of the popular Happy Fortune Dragon™, featuring a 5×3 layout with 10 win-lines. Building on proven mechanics, the game introduces pseudo-persistent pots that grow with every Chili Pepper symbol on the centre reel, triggering one of three key features: coin boosts, multipliers, or Free Spins. With locked Wilds and persistent enhancements during Free Spins, Chili Poppers offers explosive win potential and player engagement.

Bichos Mágicos is Inspired first Brazilian Portuguese game. It brings vibrant, cartoon-style charm to an 8-symbol scatter-pays mechanic and fun cascading wins. Multipliers ranging from 2x to 10x can drop throughout the gameplay, culminating in a Mystery Multiplier worth up to 500x after cascades end. Designed for casual players, the game also includes Bonus Buy and Fortune Bet features, giving users more control and faster access to the game’s high-energy Bonus round.

Bigger Piggy Bank, the sequel to Inspired’s successful Big Piggy Bank™, enhances the original’s popular cash collector mechanic with fresh features and more fun ways to win. Players are rewarded with big wins when Collector symbols land on reel five, randomly triggering a Bonus Wheel that offers Free Spins, Prize Pots, or Golden Piggy Free Spins. With the chance to land oversized symbols, Prize Pot Tokens, and a coveted Grand Prize, Bigger Piggy Bank delivers an engaging experience. For added control, players can use the Bonus Buy feature to enter the Bonus directly and Fortune Spins for the opportunity to focus on collecting piggy wins. The Gamble feature allows players to risk their base game wins to win more cash or trigger the bonus game.

Claire Osborne, Vice President of Interactive at Inspired Entertainment, said: “Inspired’s July lineup showcases an exciting portfolio of new content designed for worldwide success, that’s packed with variety and innovative ways to win. Each title combines proven mechanics with exciting features that we’re confident will resonate across diverse markets, this summer and beyond.”

The post INSPIRED ENTERTAINMENT INTRODUCES THREE NEW iGAMING SLOT RELEASES THIS JULY: CHILI POPPERS™, BICHOS MAGICOS™ & BIGGER PIGGY BANK™ appeared first on European Gaming Industry News.

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Slotsoo Awards 2025: Celebrating Excellence Across Casinos and Game Providers

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Summer is here and it is time for Slotsoo’s signature celebration of the iGaming industry. The Slotsoo Casino Awards return for its third edition, continuing the tradition of highlighting operators who excel in delivering a top-tier player experience. This year also marks an exciting expansion with the inaugural Slotsoo Game Provider Awards, giving long-overdue recognition to the creators of great slots.

The New Game Provider Awards and the Winners

Game providers are sometimes overshadowed by casinos, but in reality, both are equally important to the online casino experience. That’s why Slotsoo is proud to shine a spotlight on the studios behind the reels. The winners of Slotsoo’s first provider-focused awards were announced on 24 July 2025, and the honors went to:

  • The Machine MVP – Pragmatic Play
  • Bonus Buyer – Bullshark Games
  • Volatility Virtuoso – Wazdan
  • Jackpot Jumbo – Mancala Gaming
  • Symphony Spinner – Gamzix
  • Reel Renegade – Nolimit City
  • Promising Prodigy – Slammer Studios

Please visit the Slotsoo Game Provider Awards page for detailed descriptions of each trophy and the motivations behind the winners.

The Anatomy of Slotsoo’s Trophies: Where Fun Meets Serious Recognition

At Slotsoo, each trophy is whimsical by design but grounded in real player values, making the Slotsoo Awards both entertaining and insightful. Every category has a clear purpose, recognizing what truly matters in iGaming today.

At the core of each awards lineup is a main trophy: The Gambling GOAT honors the top-performing casino operator, while The Machine MVP celebrates the best overall game provider. Surrounding these main awards are a collection of supporting trophies, spotlighting specific areas of excellence, from fast withdrawals and fun bonuses to volatility and winning potential.

These award categories offer a chance for actors who crush it in a certain area to be recognized, even if they don’t dominate across the board. Just like other iGaming awards, Slotsoo includes a category for newcomers, encouraging fresh talent and pushing established names to keep innovating.

The timing of the awards is also a deliberate choice. Markus Björk, head writer at Slotsoo, explains the team’s reasoning:

“After a hectic Winter and Spring packed with iGaming events, June and July offer a rare chance for the industry to slow down and reflect on the year so far. Let’s enjoy the cucumber season and appreciate what’s been achieved. This is when you can harvest the rewards of your hard work before autumn arrives with new challenges and opportunities.”

The Winning Casino Operators 2025

The Slotsoo Casino Awards 2025 took place in June, and these were the seven winners:

  • The Gambling GOAT – Betizy
  • The Bonus Buff – Sugarino
  • The Loyalty Lord – Wisho
  • The Withdrawal Wizard – Vauhdikas
  • The Gamification Guru – Arctic Casino
  • The Payout Professor – Wolfy Casino
  • The Noisy Newcomer – Lunar Spins

This was the third time Slotsoo held the casino awards for its English-language site targeting the EU market in general. During the same period, the dedicated awards for the Finnish market, Slotsoo Kasinogaala 2025, celebrated its second year. These awards consist of seven trophies equivalent to the English ones, plus an eighth trophy dedicated to the casino operator with the best slot streaming offering.

The Nordic country is undergoing big changes, with a new gambling legislation and a licensing system planned to be introduced by 1 January 2027. The future will tell how this will affect the structure and categories of the awards.

The post Slotsoo Awards 2025: Celebrating Excellence Across Casinos and Game Providers appeared first on European Gaming Industry News.

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SOFTSWISS Launches First South African Project with Mzansibet

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SOFTSWISS, a global tech provider with over 15 years of iGaming expertise, proudly announces the launch of its major South African project with Mzansibet. It marks the first project in the country to utilise both the SOFTSWISS Sportsbook and the SOFTSWISS Casino Platform.

According to the recently released South Africa: iGaming Market Overview 2025 by SOFTSWISS, the country’s iGaming sector is growing at an impressive annual rate of 20–25%, driven by increasing mobile penetration. In line with this trend and evolving player needs, SOFTSWISS strongly focuses on mobile optimisation across its platforms, enabling seamless and enjoyable gaming experiences for Mzansibet players.

The launch in South Africa, ensuring full compliance with local technical standards, required meticulous preparation. SOFTSWISS products – including its sports betting software and online casino platform – underwent rigorous certification with Gaming Laboratories International (GLI), one of the most reputable and globally recognised independent testing laboratories in the iGaming industry. Following this process, the solutions were officially approved for local operation by the Western Cape Gambling and Racing Board – a respected and influential regulator in the region – affirming the high quality and compliance of SOFTSWISS software.

Max Trafimovich, International Non-Executive Director at SOFTSWISS, shares: “Mzansibet entered the market with a bold ambition to become a top-tier brand – and we are not only proud to support that vision from day one, but also well-equipped to ensure its sustainable growth. Leveraging our global and local expertise, we provide the technical, business, and service tools necessary for a smooth launch and scalable development. This is made possible thanks to our robust and stable architecture with 99.999% uptime and a flexible platform ecosystem. In addition, the brand launched a nationwide TV advertising campaign and has already attracted tens of thousands of players across the country – a powerful testament to its growing presence and trust.”

In addition to backend certification, the SOFTSWISS team invested heavily in frontend localisation to align with the partner’s vision and market requirements. The Mzansibet project has been fully adapted to meet South African player behaviour and betting patterns.

 

About SOFTSWISS

SOFTSWISS is an international technology company with over 15 years of experience developing innovative solutions for the iGaming industry. SOFTSWISS provides comprehensive software for managing iGaming projects. The company’s product portfolio includes the Online Casino Platform, the Game Aggregator with over 35,000 casino games, the Affilka Affiliate Platform, the Sportsbook Software and the Jackpot Aggregator. In 2013, SOFTSWISS revolutionised the industry by introducing the world’s first Bitcoin-optimised online casino solution. The expert team counts over 2,000 employees.

The post SOFTSWISS Launches First South African Project with Mzansibet appeared first on European Gaming Industry News.

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