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SCCG and Snapscreen Inc. Forge Strategic Partnership For Distribution of SnapOdds Technology – The “Shazam for Sports Betting”

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SCCG Management, a leading advisory firm in the global gambling industry, announced today a strategic partnership with Snapscreen Inc., the New York and Austria-based technology company behind the innovative live-betting video recognition technology, SnapOdds.

The alliance aims to leverage SCCG Management’s extensive network and expertise to bring SnapOdds, described as the ‘Shazam for Sports Betting,’ to new audiences worldwide. The SnapOdds technology allows users to recognize live sporting events broadcast on TV or streaming platforms using just a single snap from a mobile device and facilitates in-game betting. The technology can easily be integrated into social media, sports media, and sports betting operator platforms.

Stephen Crystal, Founder & CEO of SCCG Management, emphasized the significant opportunity this partnership presents, stating, “The collaboration with Snapscreen Inc. represents a pioneering moment in the sports betting industry. By aligning our expertise with their state-of- the-art SnapOdds technology, we are poised to reshape the landscape of live sports betting, delivering an unprecedented, intuitive experience to fans globally. This is an exciting step towards our commitment to drive innovation and expand opportunities in the world of gaming.”

“We are delighted to partner with SCCG Management to bring SnapOdds, our innovative ‘Shazam for Sports Betting’, as our technology is usually called, to new audiences,” said Thomas Willomitzer, Founder and CEO of Snapscreen Inc. “When sports fans use SnapOdds technology, they can’t believe how easy and exciting it is to go from watching a game on TV or Streaming to betting on it. With SCCG’s extensive network and undoubted expertise in the industry, we see a great potential for collaborations within their ecosystem and beyond.” Thomas is the founding CTO of Jumio.com, the leading ID verification provider in the industry, where he got the idea for SnapOdds

This strategic partnership underscores the potential of SnapOdds technology as a game-changer for sports betting operators worldwide. The focus is on engagement and retention and acquisition for sports book operators, sports media, and affiliates. For engagement and retention, operators can embed the front-end only technology into their mobile and web apps literally within a day. For acquisition the SnapOdds technology can be leveraged within a day in social media and banner campaigns – literally the “smartest ad banner in history.”

For operators, it represents an unprecedented opportunity to engage with audiences in real-time, enhancing user experience and driving increased participation. By connecting viewers with live game odds through a simple snap, technology creates a dynamic, interactive platform that revolutionizes the way fans interact with their favorite sports. The integration of SnapOdds with sports betting operators and social media platforms everywhere will not only redefine convenience in live-betting but will also add significant value to the overall user journey, creating a new frontier for growth and innovation within the industry. Just think of what a concept like “Pokémon GO for TV” or similar concepts can do to improve the overall excitement and participation of players worldwide.

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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iGaming Wise Officially Rebrands to Wise Connections

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Following two years operating as iGaming Wise, and more than three years previously as Affluck, the company is entering a new chapter under its new name: Wise Connections.

The rebrand reflects the company’s continued evolution and its commitment to delivering clear value, stronger matchmaking, and more direct, effective connections for partners across the iGaming sector.

Wise Connections is built on a simple idea: quality beats quantity. Instead of pushing generic introductions or relying on outdated directories, the platform focuses on personal, vetted, and direct connections. Every introduction is made manually through trusted channels like Telegram, LinkedIn, or email, ensuring that both sides meet with full context, purpose, and confidence.

The core services remain the same: Marketing & PR, Consulting, Affiliate Management, but they are now tied together under a stronger single identity. And the biggest focus moving forward is the B2B Matchmaking, which has already proven to be one of the most effective ways to help operators, providers, affiliates, and service companies expand into the right markets.

Founder & CEO Gjorgje Ristikj describes the change as a natural step in the company’s growth: “We wanted a name that reflects what we really do. We connect companies with people who matter, and we do it the right way, personally, transparently, and with purpose.”

Wise Connections is not just a new name, it’s a clearer direction. A more structured approach. And a stronger commitment to building long-term partnerships that actually move businesses forward.

The post iGaming Wise Officially Rebrands to Wise Connections appeared first on European Gaming Industry News.

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BEGE Announces Dates for 2026 Edition: 25–26 November

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The Balkan Gaming and Entertainment Expo (BEGE) is excited to announce the official dates for its 2026 edition: 25–26 November 2026. Following another remarkable year, BEGE is already preparing an even bigger and more innovative event that will bring together industry leaders, innovators, and enthusiasts from across the region.

BEGE 2025 was an outstanding success,” said Nino Berezhiani, Marketing Manager of BEGE. “The energy, innovation, and connections we saw over two days were truly inspiring. From the engaging conferences to the vibrant exhibition halls and the unforgettable BEGE Awards Night, it was incredible to witness our community come together to share knowledge, celebrate achievements, and drive the industry forward. We can’t wait to welcome everyone back for BEGE 2026 – it’s going to be even bigger and bolder!”

BEGE 2026 promises two days filled with cutting-edge insights, networking opportunities, and top-tier conferences, continuing the tradition of delivering an unmatched platform for collaboration and growth in the gaming industry.

Organizers encourage participants, sponsors, and partners to save the dates and stay tuned for announcements regarding conference programs, speakers, and special highlights for the next edition.

The post BEGE Announces Dates for 2026 Edition: 25–26 November appeared first on European Gaming Industry News.

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Evoplay appoints Vasilena Mantsiou as Chief Financial Officer

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Evoplay, the award-winning game development studio, has promoted Vasilena Mantsiou to Chief Financial Officer (CFO), recognising her outstanding contribution to the company’s growth and operational excellence.

Vasilena joined Evoplay in May 2022 and was promoted to Head of Accounting Department in January 2024, where she played an instrumental role in strengthening the company’s financial processes and supporting its continued expansion across global markets.

As CFO, she will oversee Evoplay’s financial strategy, planning, and operations, ensuring the studio continues to deliver sustainable growth and stability as it scales its presence worldwide.

The appointment highlights Evoplay’s ongoing commitment to nurturing internal talent and promoting from within, ensuring a strong leadership team that reflects the company’s core values and ambition.

Ivan Kravchuk, CEO at Evoplay, said: “Vasilena has been an integral part of Evoplay’s journey, demonstrating exceptional leadership and deep financial expertise.

“Her promotion to CFO is a natural step forward, and we’re confident that her strategic vision will continue to support our long-term goals as we expand into new markets.”

Vasilena Mantsiou, CFO at Evoplay, said: “I’m incredibly proud to take on this new role and grateful for the trust placed in me by the Evoplay team.

“Over the past few years, I’ve witnessed the company’s remarkable growth and innovation, and I look forward to contributing further to its success in this new capacity.”

The post Evoplay appoints Vasilena Mantsiou as Chief Financial Officer appeared first on European Gaming Industry News.

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