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LeoVegas new shirt sponsor of Blackpool FC

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LeoVegas Group has signed a new sponsorship agreement with the British football club Blackpool FC, making LeoVegas the Principal Partner and new front-of-shirt sponsor. As LeoVegas Group continues to increase its focus on sports betting and maximise visibility both locally and globally, this sponsorship agreement is the latest of several deals with football clubs across Europe.

LeoVegas Group announces that a new sponsorship agreement has been signed with English tier three league club Blackpool FC. As the new Principal Partner, the LeoVegas logo will prominently feature on the front of all 2023/24 first-team adult shirts. This upcoming season’s kit has been designed to celebrate Blackpool FC’s 100th year of playing in the iconic tangerine colour, which is now synonymous with the club. Additionally, the LeoVegas brand will feature across in-stadia assets such as pitch-side LED screens and static boards at the Bloomfield Road Stadium.

Sam Behar, LeoVegas Director of UK and Sponsorship, said “We are delighted to announce this sponsorship with ‘The Seasiders’ for the upcoming season. Partnering with a club like Blackpool that has such a long-standing history in the game presents a fantastic opportunity for LeoVegas Group to promote the greatest igaming experience across the United Kingdom. The club and the Group share common values and a desire to grow, and we can’t wait for the season to get underway.

Jonty Castle, Blackpool Football Club’s Chief Operating Officer, said: “We are thrilled to welcome LeoVegas Group on board as a new Principal Partner ahead of the upcoming season. To be associated with LeoVegas – a globally recognised brand – on the front of all first-team and replica adult shirts is an exciting opportunity for the Club, and provides the potential for greater international exposure.

LeoVegas Group continues to enhance brand visibility and intensify its focus on sports betting through its brands LeoVegas, BetUK, and expekt, which was recently launched in Denmark as part of the continuing international expansion. In the past year, the Group has entered into strategic partnerships with top European football clubs, Champions League finalists FC Internazionale Milano and treble winners Manchester City, in order to increase visibility and brand awareness in connection to sports. Partnerships with prominent football clubs ensures that the Group reaches both global and local audiences, supporting the ambition to launch LeoVegas Group as a provider of the greatest igaming experience for both casino and sports betting.

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Gaming Americas Weekly Roundup – February 3-9

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Welcome to our weekly roundup of American gambling news again! Here, we are going through the weekly highlights of the American gambling industry which include the latest news and new partnerships. Read on and get updated.

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Governor Joe Lombardo has announced the appointment of Chandeni Sendall to the Nevada Gaming Control Board. Since 2015, Ms. Sendall has served as a Deputy City Attorney for the City of Reno, practicing in the civil division. Before her work in the Reno City Attorney’s Office, Ms. Sendall worked in civil and commercial litigation, served as an in-house legal intern for Caesars Entertainment, and clerked for the Honorable James W. Hardesty at the Nevada Supreme Court. While attending the William S. Boyd School of Law, Ms. Sendall served as the Editor-in-Chief of the UNLV Gaming Law Journal. Before her legal career, she served for several years as an Internal Auditor for Caesars Entertainment.

TheLotter US has send a reminder to customers to be vigilant against online phishing scams and fraudulent websites. With online lottery courier services growing in popularity, cybercriminals often target unsuspecting individuals with fraudulent emails and messages that falsely claim recipients have won a lottery prize. TheLotter Group’s announcement follows their fraud team’s discovery of phishing attempts, including several fraudulent websites impersonating the courier service’s platform.

The Pennsylvania Gaming Control Board has approved three consent agreements presented by its Office of Enforcement Counsel resulting in total fines of $282,205. The largest of the fines is $260,905 and was assessed against Interactive Gaming Operator BetMGM for 152 instances in which an individual on the Board’s Interactive Self-Exclusion List was permitted to gamble on their sites. Licensed operators of iGaming sites in Pennsylvania must deny individuals on the self-exclusion list from establishing or maintaining an interactive gaming site.

Zitro Digital has announced its entry into the newly regulated Brazilian iGaming market. With deep roots in Brazil, Zitro Digital is to bring its portfolio of in-house content to local players, marking a new chapter in the company’s long-standing connection with the country. Brazilian players can now enjoy a selection of Zitro Digital’s slots, including the popular series Fu Frog, as the company introduces its offerings to operators within the country. The move comes as part of Brazil’s ongoing efforts to create a regulated and secure online gaming environment for players, offering a responsible platform for gaming activities.

Partnerships

Everi Holdings Inc in an agreement with 1/ST, North America’s preeminent Thoroughbred horse racing and pari-mutuel wagering company, announced the launch of their new mobile app and wagering experience, Gulfstream Racing. The new Gulfstream Racing App is now available in the Apple App Store. This launch is part of Everi’s strategic expansion into Sports and Entertainment following its acquisition of Venuetize in 2023 and expands the company’s footprint in the horse racing segment. Gulfstream Racing will be a valuable companion app for guests seeking the premier hospitality experience that 1/ST provides.

Payflo Inc. has entered into a partnership with MoneyGram to deliver cash-in and cash-out payment solutions tailored for U.S. gaming, lottery and marker settlement, marking a first-of-its-kind milestone in the industry. Payflo and MoneyGram introduced a customer-driven solution—enabled by the simple integration of Payflo’s advanced payment processing technology with MoneyGram’s technology-powered, extensive network and trusted financial infrastructure.

The post Gaming Americas Weekly Roundup – February 3-9 appeared first on European Gaming Industry News.

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Enjoy the Year of the Wooden Snake with Fortune Snake!

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Fortune Snake is Endorphina’s newest oriental slot that teleports players to a sacred temple, straight to the heart of the Wooden Snake. With cascading reels and Free Games with Extra Multipliers up to x100, Fortune Snake invites players to explore the mysteries of the hidden temple.

According to the Chinese calendar, the Year of the Wood Snake brings a unique blend of wisdom, luck, and transformation – and we’ve immortalized this experience in our slot game! In Fortune Snake, players will travel to a misty land, where the temple of the Snake stands hidden and untouched, only visible to the keen observer and brave explorer. The red paper lanterns swing in the melody of the wind, patiently waiting for the next daring traveler to uncover the secrets buried beneath.

Fortune Snake is a 6-reel, 5-row oriental slot with scattered payouts, offering thrilling features including:

  • Powerful Firecrackers – enhancing the gaming experience by exploding and blasting off symbols from the same line and reel except Multipliers and Bonus symbols.
  • High-quality Graphics – fully immersing players into the world of the Wooden Snake, taking them on a thrilling adventure.
  • Mobile-friendly Design – allowing players to have a seamless gaming experience from their mobile devices.
  • Classic Risk Game – giving players the opportunity to double their winnings up to 10x.
  • Bonus Pop feature – triggering the Free Games instantly.

The Year of the Wood Snake brings excitement and incredible luck as it rolls in, and our Fortune Snake embodies this perfectly! Mystical and lively, this slot game welcomes the new year with eye-catching fireworks and irreplaceable firecrackers, setting the stage for an incredible year ahead!

As a leading casino content provider for over 10 years, we at Endorphina have focused on creating unique gaming experiences for many different audiences. Starting from our player-centered approach to game development, Endorphina game slots provide outstanding entertainment for players, from crisp graphics and innovative mechanics to engaging gameplay and unique themes.

The post Enjoy the Year of the Wooden Snake with Fortune Snake! appeared first on European Gaming Industry News.

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FairPlay joins Mastercard Start Path, shaping the future of AI-driven finance

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Mastercard just announced the latest cohort of Start Path, its award-winning startup engagement program, and FairPlay has been selected as one of the eight companies pioneering the next generation of financial technology.

Why does this matter? AI is playing an increasingly critical role in financial decision-making—determining who gets approved for a loan, what terms they receive, and even how compliance is maintained. But without the right infrastructure, AI models can reinforce old biases instead of driving better, more inclusive outcomes.

“My vision for the future of financial technology is to build fairness infrastructure for financial services, allowing all financial institutions to de-bias their digital decisions in real time,” says Kareem Saleh, CEO of FairPlay.

As part of the Start Path New Networks program, FairPlay will work with Mastercard and its partners to scale solutions that help financial institutions refine their AI models, fix blind spots, and ultimately improve both revenue and outcomes for consumers.

With AI decision-making under increasing regulatory and public scrutiny, this collaboration raises important questions about the future of financial technology that Saleh can speak on:

  • How can AI-driven decisioning improve financial inclusion without increasing risk?
  • What role will open banking play in making AI models more accurate and transparent?
  • How should financial institutions prepare for a future where AI accountability is a market expectation, not just a regulatory requirement?

 

The post FairPlay joins Mastercard Start Path, shaping the future of AI-driven finance appeared first on European Gaming Industry News.

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