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IGT Presents Future-Forward, Growth-Driving Solutions at the 11th EL Congress and Trade Show
International Game Technology PLC announced that it will present its impressive portfolio of world-class lottery solutions at the 11th EL Congress and Trade Show, presented by European Lotteries, from June 4-7, in Šibenik, Croatia. In booth 612, IGT will demonstrate its “Future-Forward, Growth-Driven” approach with a full suite of digital tools, exciting new games, and innovative solutions that drive lottery sales and engage the next generation of players.
“The EL Congress and Trade Show is an excellent opportunity for IGT to meet with our European lottery customers and showcase our innovative products that are propelling the industry forward,” said Fabio Cairoli, IGT CEO Global Lottery.“Among the many highlights at this year’s Congress, we will feature our groundbreaking OMNIA omnichannel solution that modernizes the retail environment with digitalized player services. We are very excited about OMNIA and the strength it adds to our broad lineup of growth-driving lottery retail solutions.”
EL Congress and Trade Show attendees who explore IGT’s booth can experience a variety of sophisticated, innovative products including:
- Retail Lottery Solutions: IGT will showcase its high-performing point-of-sale solutions designed to engage lottery players in any retail environment, enabling Connected Play™ experiences as part of its OMNIA™ offering. OMNIA is IGT’s integrated lottery solution that converges the retail and digital channels, delivering the industry’s first truly player-centric, omnichannel solution.
- Instant Ticket Services: Exciting instant ticket presentations on display will include Infinity Instants™, offering an infinite number of possibilities for scratch ticket design, IGT’s instant ticket innovations and instant ticket services. Among some of the innovations featured are IGT’s GLEAM™ technology that adds brilliant holographic, foil or metallic inks to gain attention at the point of sale, and Color Reveal™, a four-part color process marking system that creates stunning artwork over extended gameplay areas.
- iLottery: IGT’s iLottery offering includes flexible products and an engaging eInstants portfolio backed by dedicated iLottery expert services. IGT’s compelling eInstants content, including its award-winning progressive games, along with omnichannel and licensed brands, will be available for visitors to play on a giant touchscreen. IGT will also feature its end-to-end, cloud-based iLottery platform, market-leading Player Data Platform and its feature-rich player portal and mobile app.
IGT will also participate in several EL Congress presentations and panel discussions including:
- Fabio Cairoli, IGT CEO Global Lottery, will participate in the CEO Discussion Panel on June 6.
- Sharon Duncalf, IGT Vice President of Market Insights and Account Planning, will present “Looking Forward to the Future of Lottery: Driving Sustainable Growth Together” along with IGT customers on June 5.
- Stefania Colombo, IGT Director of Global Sustainability, will participate in the breakout session, “Lotteries and the Planet,” on June 6.
- Laura Feliziani, IGT Lottery S.p.A. Brand Content & Consumer Engagement, will participate in the breakout session panel discussion, “Fight for Attention: Examples of creative media from the lottery world to break through the clutter,” on June 6.
- Giuseppe Pelle, IGT Lottery S.p.A. Institutional Relations Manager, will participate in the breakout session, “Fighting Illegal Gambling,” on June 6.
- Delash Patel, IGT Senior Director Product Management, will participate in a panel discussion on security and integrity issues regarding electronic draws during the “Artificial Intelligence & Draw Integrity” breakout session on June 6.
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Arena Racing Company awarded United Arab Emirates Gaming-Related Vendor License
Arena Racing Company (ARC) has been granted a Gaming-Related Vendor license from the United Arab Emirates’ General Commercial Gaming Authority (GCGRA), an independent entity of the UAE Federal Government with exclusive jurisdiction to regulate, license, and supervise all commercial gaming activities.
The license, operational with immediate effect, affords ARC the opportunity to provide its products and services to licensed operators in the region. Notably, the Racing1 Markets service, an all-in-one horse and greyhound racing solution delivered in conjunction with Racing1 alliance media rights partners at 1/ST CONTENT, Racecourse Media Group (RMG), and Tabcorp, alongside technical partner Pythia Sports. ARC has been added to the list of licensed vendors as per the GCGRA website.
Jack Whitaker, Commercial Manager at ARC, said: “Obtaining this license is a great achievement for ARC and its Racing1 partners. The emerging regulated UAE market is incredibly exciting, and we look forward to showcasing our innovative products and services in the region.”
The post Arena Racing Company awarded United Arab Emirates Gaming-Related Vendor License appeared first on Gaming and Gambling Industry Newsroom.
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Play’n GO games now live with Ivy Casino in the UK
Swedish gaming giant’s industry signals commitment to the UK regulated market by launching it leading portfolio of games with Ivy Casino
Play’n GO, the world’s leading casino entertainment provider, has today announced that its industry leading portfolio of games is now live with Ivy Casino in the UK.
Ivy Casino’s players in the United Kingdom can now access global smash hits from Play’n GO, including Book of Dead, Legacy of Dead, and Rise of Olympus 100 among many others.
Ivy Casino is a UK-facing online casino brand that launched in 2024 with a focus on delivering a premium, player-centric experience tailored specifically for the UK market.
The brand operates alongside two sister sites, Rose Casino and O’Reels, which also serve UK audiences and share the same commitment to high-quality entertainment, strong user experience and robust responsible gaming standards.
Play’n GO has been one of the leading game suppliers in the UK for many years and is steadfast in its commitment to regulated markets globally.
Magnus Olsson, Chief Commercial Officer of Play’n GO, said:
“We are delighted to launch with Ivy Casino in the UK who, like us, are focused on all the key elements of operating within a regulated market framework. I’m sure this is just the beginning of a long and fruitful partnership.”
Mark Good, representing Ivy Casino, said:
“This partnership with Play’n GO forms part of Ivy Casino’s ongoing strategy to enhance its content offering for UK players by collaborating with leading studios known for creative, engaging gameplay.”
Play’n GO is a proud sponsor of the Moneygram Haas Formula 1 team, and recently launched a fashion brand, Play’n GO Shop, to sit alongside its existing Play’n GO Music brand to give fans more ways to connect with Play’n GO.
In October, Play’n GO set a world record by launching everyone’s favourite slot character, Garga, into space reaching a height of over 35,500m as part of the launch campaign for Reactoonz 100 which instantly became one of the biggest game launches of the year for the company.
The post Play’n GO games now live with Ivy Casino in the UK appeared first on Gaming and Gambling Industry Newsroom.
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Esportes da Sorte strengthens brand presence during New Year’s Eve celebrations across four Brazilian capitals
Esportes da Sorte, one of Brazil’s leading online betting platforms, will be the official sponsor of New Year’s Eve celebrations in four Brazilian capitals: Salvador, Recife, Natal and Maceió. The initiative reinforces the brand’s growing presence in the national cultural calendar and its strategy to connect with large-scale public celebrations beyond the digital environment.
New Year’s Eve is one of Brazil’s most significant annual moments, marked by intense domestic travel, international tourism and mass public participation. By supporting celebrations in four key destinations, Esportes da Sorte aligns its brand with tradition, culture and shared experiences that resonate deeply with local communities.
“Sponsoring New Year’s Eve celebrations in four capitals reflects our commitment to being present in moments that bring people together,” said Marcela Campos, Vice President of the Esportes Gaming Brasil Group, owner of the Esportes da Sorte brand. “Supporting these cities means valuing their cultural identity, strengthening local ecosystems and celebrating the people who keep these traditions alive year after year.”
Across all four capitals, the brand will activate its presence through immersive experiences, public-facing activations and the distribution of branded giveaways — a hallmark of Esportes da Sorte’s engagement strategy at major events. The activations are designed to enhance the festive atmosphere while reinforcing the brand’s connection with culture, entertainment and responsible enjoyment.
The New Year’s Eve sponsorships build on Esportes da Sorte’s broader cultural engagement strategy, which includes long-standing support for large-scale events such as Carnatal, in Rio Grande do Norte — a key fixture in the state’s tourism and cultural calendar. Together, these initiatives reflect the company’s commitment to expanding its footprint in cultural sponsorships nationwide.
Esportes da Sorte’s participation also mirrors a wider trend within Brazil’s regulated betting market, as operators increasingly diversify their sponsorship portfolios beyond football. Music, festivals and cultural celebrations have become strategic platforms for brands seeking broader visibility, deeper community ties and more sustainable engagement with the public.
The post Esportes da Sorte strengthens brand presence during New Year’s Eve celebrations across four Brazilian capitals appeared first on Gaming and Gambling Industry Newsroom.
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