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How the Metaverse Can Redefine Social Interaction and Online Gaming Communities
Community. It’s a powerful force that drives the gaming industry today, and at Roobet, we understand its significance.
As a marketing professional, I recognize the impact of community building in all aspects of life, both online and offline. It’s fascinating how people with shared passions come together, forming bonds and experiencing the joy of connecting over common interests.
Roobet was built by gamers, for gamers, and the evolution of the industry has been tremendous thanks to innovation and technological advancements. From humble beginnings of offline single-player games to the advent of online gaming with chat functions, we are now on the brink of a new era—the Metaverse. This concept of a shared virtual universe presents immense opportunities for the gaming community and industry to forge ahead and make waves.
Statistics show that gaming is a predominantly social activity, with a recent study showing that 78% of players see video games as a means of building relationships with like-minded individuals. This social aspect resonates strongly with Roobet, a company that was founded by a group of friends who initially bonded over playing CS:GO and subsequently ventured into developing products around the skins economy. As the social dimensions of gaming continue to grow through online competitions, streaming, chatrooms, and digital goods trading, so does the desire for the gaming experience to reflect this camaraderie.
Gone are the days when games were dismissed as mere escapism from reality. They are now poised to become an integral part of people’s daily lives, just as casual as meeting friends for dinner or hanging out at a club. Games and the Metaverse provide an alternate space where the limitations of the physical world no longer apply. Users can interact remotely, explore new places within the virtual universe without travel time, and enjoy limitless possibilities.
According to EY’s Gaming Industry Survey 2022, 97% of respondents believe that the gaming industry is at the core of the Metaverse. It’s intriguing to realise that the foundations of the Metaverse are rooted in Massive Multiplayer Online (MMO) worlds like World of Warcraft—spaces that gamers have been exploring for years, building communities and driving technological and ideological advancements.
At Roobet, our mission is to transform digital entertainment. Nothing is off limits as we try to achieve this – and one thing we’ve spent time considering is taking a leap (or, more aptly, a hop) into the Metaverse, keeping our core values of community, innovation, and adventure in mind. As a company that puts gamers at the forefront, we strive to create a safe and inclusive space that prioritises the needs and desires of our community, offering them the best experience possible.
The Metaverse has the potential to provide so many benefits. It provides a platform for multi-user functionality, enabling gameplay, social interactions, and even virtual parties. It unlocks vast opportunities for creativity and self-expression, and it operates in a decentralized manner, ensuring that no single entity has complete control. Most importantly, it introduces the concept of true ownership, where players can trade, earn, or purchase in-game assets that are undoubtedly theirs.
Imagine walking into a Metaverse-based casino, gauging its liveliness, and seeing if your friends are around, just like you would in the physical world. The thrill and serendipity of real-life outings are mirrored in the Metaverse, from planned meetups to unexpected encounters.
This level of peer-to-peer interaction and autonomy surpasses what was previously possible in pre-Metaverse games. The depth of community engagement and interaction offered by the Metaverse is undoubtedly one of its most appealing and pivotal aspects, whether you’re a novice gamer or a seasoned veteran.
Our aim is to provide the Roobet community with opportunities to participate in the Metaverse as intensively or casually as they desire. We could offer extensive personalization features, ensuring individuals can express themselves within the virtual realm, all crypto-backed security of their transactions and progress.
Before we know it, engaging with friends in the Metaverse may become as natural and effortless as our current social interactions. And rest assured, if Roo has anything to say about it, it won’t be a dull experience.
At Roobet, we’re excited about the possibilities the Metaverse holds, and we’re committed to being at the forefront of this dynamic evolution where technology, community, and marketing converge to shape the future of gaming.

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James O’Kelly Appointed Head of Corporate Development at SolutionsHub
SolutionsHub is pleased to announce the appointment of James O’Kelly as Head of Corporate Development, a newly established role that underscores the company’s commitment to strategic growth, innovation, and excellence in client service.
Since joining SolutionsHub, James has been instrumental in driving key initiatives across the organization. Over the past 18 months, James has headed high-impact growth intiatives, managed treasury and led sucessful licensing for clients. His contributions have also extended to representing SolutionsHub on the international stage, enhancing the company’s global presence.
In his new role, James will take the lead on a range of high-impact strategic initiatives in close collaboration with the Board of Directors. His primary focus will be on identifying and cultivating key partnerships, as well as spearheading the development of innovative product lines that align with the company’s long-term vision. To fully dedicate his efforts to these forward-looking priorities, James will be transitioning responsibility for day-to-day operations and compliance to other senior members of the leadership team. This shift will enable him to concentrate on shaping the company’s future growth trajectory and ensuring its continued success.
“James has consistently demonstrated outstanding leadership and a deep understanding of our business and industry,” said Lee Hills, CEO of SolutionsHub. “His appointment as Head of Corporate Development is a natural evolution that aligns with our long-term strategic goals and further reinforces the strength of our leadership team.”
James will continue to play a pivotal role in advising and supporting clients through increasingly complex regulatory, licensing, and jurisdictional considerations. Leveraging his extensive experience and strong track record of delivering innovative, compliant, and forward-thinking solutions.
The post James O’Kelly Appointed Head of Corporate Development at SolutionsHub appeared first on European Gaming Industry News.
Latest News
Week 19/2025 slot games releases
Here are this weeks latest slots releases compiled by European Gaming
CryptoSlots, a leading cryptocurrency casino, is celebrating its 7th birthday this May with exciting new game launches and player rewards. To mark the occasion, CryptoSlots is unveiling a brand-new slot: Safari Sunsets, taking players on a breathtaking journey through the African savannah at golden hour. With swaying acacia trees, and a sky glowing in sunset hues of orange and purple, the game immerses you in the wild beauty of the grasslands. Majestic animals like zebras, lions, buffalos,and the powerful elephant Scatter symbol bring the reels to life!
PG Soft has unleashed its latest big-hitting title, Knockout Riches. The new addition is a 5-reel (1 to 3 rows in reel 1 and 5, 4 to 20 rows in reels 2, 3 and 4) slot that delivers an action-packed slot experience with grit, determination, and big rewards. Ruby, known as the ‘Flaming Rose’, steps into the ring as a rising star in the boxing world whose fists must do the talking.
Relax Gaming, the iGaming aggregator and supplier of unique content, is challenging players to tame Fang the dragon in its fiery new release, Fang’s Inferno. The dragon with an insatiable appetite for riches returns in this 5×4 slot where big wins can come via Blazin’ Wilds, Flamin’ Respins, Fang’s Bonus Picks, Fiery Free Spins and Fang’s Bonus Picks.
FBMDS is thrilled to announce the launch of its newest slot game of Asian inspiration – “Panda Treasure – Sublime Series”. This is the inaugural title in its ambitious plan to reinvent its slots portfolio with new, rewarding online casino game releases throughout the year, that speak to different players’ profiles and competitive operator’s demands. The release of a new slot game aligns with FBMDS’s 2025 narrative, focusing on market expansion, innovation, and leadership in key iGaming segments.
Spinomenal has released its latest game to join the Wildlife series, Majestic Silverback. Players are welcomed to the untamed, lush jungle for an adventure. Verdant fauna surrounds the 5×3 reel frame, brought to life by an array of jungle animals, including jaguars, parrots, crocodiles, and iconic silverback gorillas.
Push Gaming has launched Olympus Unleashed, a futuristic take on a mythological-themed slot that combines the timeless appeal of classic slots with bold, modern gameplay. Created for players who enjoy the familiar rhythm of traditional titles but crave something fresh, Olympus Unleashed delivers a compelling blend of nostalgia and innovation.
Play’n GO’s latest 6×4 slot, Crabby’s Gold, washes ashore with gold-grabbing mechanics, evolving Wilds and a crustaceous companion who’s got more attitude than treasure maps. Set in a sun-bleached pirate cove where coins glint beneath the waves, Crabby’s Gold brings comic chaos to the high seas. With its curmudgeonly mascot Crabby hoarding multipliers and heckling from the reels, this 4096-ways slot isn’t just another maritime theme – it’s a tidal wave of personality.
Inspired Entertainment, Inc., a leading B2B provider of gaming content, systems, and solutions, is thrilled to announce the release of Piggy Winner™ – a pig-themed descendant of Inspired’s popular omni-channel slot Gold Winner™. This 10-win line slot game is packed with thrilling features including Wild Symbols, Cash Collecting Free Spins, a gamble option and Fortune Spins mode, designed to deliver slick gameplay and endless excitement.
Booming Games turns up the temperature with Inferno Fortune Power Hit, the explosive first title in the brand-new Power Hit Series. Set on a blazing 6×4 grid with 4096 ways to win, Inferno Fortune Power Hit is designed for players who crave nonstop action and high win potential. At the core of the game lies the powerful Power Hit feature, which can be triggered in both the base game and Free Spins.
The post Week 19/2025 slot games releases appeared first on European Gaming Industry News.
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ELA Games Receives Key Nomination at EGR Marketing & Innovation Awards
The studio is shortlisted for the “Brand of the Year – B2B” category
ELA Games, an innovative game development studio, has been shortlisted for the “Brand of the Year – B2B” category at the upcoming EGR Marketing & Innovation Awards 2025.
The EGR Marketing & Innovation Awards is an event that celebrates key figures and innovative brands within the iGaming industry. The ceremony recognises companies that demonstrate commercial success through game-changing creativity and contributions to the improvement of the industry. It gathers the brightest and most influential minds to reward those who have helped the online gaming sector grow.
ELA Games’ nomination for the “Brand of the Year – B2B” category highlights the company’s efforts in creating a portfolio that balances operator-centric growth with player-friendly gaming experiences. The studio has demonstrated a commitment to helping operators improve player acquisition and retention metrics through data-backed performance, making it a beneficial partner.
Marharyta Yerina, ELA Games’ Managing Director, commented on the nomination, “The ELA Games team is proud to receive a nomination for a significant category at a prestigious event. We’ve made considerable strides in 2025 to develop our portfolio and create games that both help operators grow and provide fun for players. We look forward to networking with all our peers at the ceremony, and congratulations to all nominees!”
The EGR Marketing & Innovation Awards 2025 will take place on June 19, 2025, at The Mermaid, London. The ELA Games team will attend the ceremony for a night of excitement, networking, and celebration.
The post ELA Games Receives Key Nomination at EGR Marketing & Innovation Awards appeared first on European Gaming Industry News.
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