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Superbet Group Appoints Jimmy Maymann as Deputy Chairman of the Board
Superbet Group has announced the appointment of Jimmy Maymann as Deputy Chairman of the Board.
Jimmy Maymann brings extensive senior and board-level leadership experience, combined with a proven track-record as an innovator and entrepreneur specialising in the creation, development, and transformation of companies across the technology & media sectors, digital services, telecoms and NGOs.
As a seasoned tech investor, Jimmy has played a pivotal role in the creation and growth journeys of more than 10 companies, whilst also being involved in a number of their successful exits – one of the most relevant examples being the online video distribution platform Goviral, which he co-founded and was later sold to AOL in 2011.
Jimmy currently chairs the NGO start-up UNLive (curated content global platform), TV2 Denmark (media) and AirHelp Inc. (flight compensation services), while also holds non-executive roles in Telia AB (telecom), Pitzner Group (commercial investments) and The Maternity Foundation (international NGO).
Jimmy previously served as Executive VP of AOL’s portfolio of content brands, reaching a global audience of 499 million unique visitors every month. Prior to this, he was the CEO of The Huffington Post, being responsible for designing and executing on an international expansion strategy that saw the establishment of editions in 15 international markets and which helped fuel its audience growth from 35 million to around 210 million unique visitors each month.
Jimmy Maymann said: “Superbet has tremendous potential in terms of business scalability and expansion into international markets, all within a solid framework of trust between the Group, its customers and market stakeholders. The progressive thinking of the leadership team is a testament to this highly talented and visionary group.
“I am delighted to take on the role of Deputy Chairman and offer my expertise and experience, working with Superbet’s Board to reach the company’s ultimate goal of becoming a global leader in the tech and entertainment industry, while fostering an exemplary environment of responsible gaming.”
Hans Holger-Albrecht, Chairman of the Board, said: “Jimmy Maymann has an impressive background, which seamlessly blends successful entrepreneurial endeavors with important corporate assignments. As such, he is a perfect fit for the mindset and organizational culture which we are nurturing in Superbet.
“We are confident that Jimmy will have a strong positive impact on the Group’s strategy and business model, while working together to shape an even brighter future for Superbet.”
Johnny Hartnett, CEO of Superbet Group, said: “Our leadership team has made a firm commitment to sustainable growth and international expansion, while fostering innovation and delivering a unique customer experience.
“The appointment of Jimmy Maymann as Deputy Chairman reconfirms our aspiration to transform the company into a global industry leader, by bringing in top executives who have a clear grasp of the ambitious path for the future which we have designed for our organization.”
Sacha Dragic, Founder & Board Member of Superbet Group, said: “We are thrilled that Superbet’s journey of growth is being delivered by an excellent leadership team, with remarkable international experience across several business areas, like technology, entertainment, or financial markets.
“Having Jimmy as Deputy Chairman of the Board is a clear statement that we are continuing to build and develop a long-term strategy of global expansion.”
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Wazdan launches €6,000,000 Network Promotion with Halloween Mystery Drop™
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Wazdan, the gain-focused developer, has launched its latest network promotion instalment with Halloween Mystery Drop, offering a staggering €6,000,000 prize pool.
Running from 24th October to 2nd November, the enriched promotional campaign gets operators’ players in the spooky spirit with the supplier’s iconic Mystery Drop mechanic playing a starring role.
In a stylish gameplay upgrade, the seamless bonus system can randomly award players with a special screen that presents a choice of 9 mystery boxes, each revealing an instant cash reward.
Offering its partners’ player bases fresh ways to engage with their favourite Wazdan titles, which are live in over 30 regulated markets, the stylish campaign will also feature special Christmas and Valentine’s.
The second and third phases are set to incorporate the retention-proven Mystery Multiplier Drop mechanic, which sees additional awards being granted based on the player’s bet multiplied by a random number, further boosting the chance of strong win potential.
The latest move from Wazdan highlights its ability to captivate players globally through seamless, intriguing gameplay enhancements to its award-winning slot portfolio.
Andrzej Hyla, Chief Commercial Officer at Wazdan, said: “At Wazdan, we are always looking for creative ways to help our partners boost player engagement, and our Halloween Mystery Drop kickstarts our latest endeavour.
“With €6,000,000 in prizes and a selection of our industry-proven mechanics returning for three major seasonal events, we are ensuring that operators can deliver thrilling, retention-focused experiences right through to the new year. It is an exciting way to celebrate 2025 and keep momentum high into 2026.”
The post Wazdan launches €6,000,000 Network Promotion with Halloween Mystery Drop™ appeared first on European Gaming Industry News.
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SlotMatrix gets spooky with the launch of Ghost Pigger
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The post SlotMatrix gets spooky with the launch of Ghost Pigger appeared first on European Gaming Industry News.
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Veikkaus Renews its Betting and Online Casino Operations
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Veikkaus’ active preparation towards the new gambling system, which will launch in 2027, continues.
As part of the new strategy, Veikkaus held change negotiations in the Betting and Online Casino operations in the autumn. The change negotiation process has now been completed. Following the change negotiations, 14 employment relationships ended and 19 Veikkaus employees underwent significant changes in their employment relationships.
“We had to make decisions that were painful from a human perspective, but they are necessary for the future of the company. I would like to thank those who will no longer be with us for their hard work,” said Business Director Jarkko Nordlund.
According to Nordlund, Veikkaus is now creating a new organizational structure that will prepare the company for the coming years.
“Digitalization is also strongly driving our industry. International competition and the pace of development are really fierce. Veikkaus has decades of fine traditions and a lot of good expertise as a company. Alongside these, we now need the kind of professionalism that will enable us to serve our customers even better and more individually.”
The company is recruiting dozens of new digital channel and betting professionals over the coming year.
“We need more expertise for Veikkaus that will make us even stronger and more competitive in the new market situation. We are also looking beyond Finland’s borders. According to current estimates, more than 30 new positions will open by next summer. We want to be strong, growing and profitable in the future,” Nordlund said.
The Parliament intends to have the new Gambling Act passed by the end of 2025. When the law comes into force, it will open up the opportunity for other gambling companies, in addition to Veikkaus, to apply for, for example, sports betting and online casino licenses in the Finnish market. According to the current estimate, other gambling companies could also start operating with a license in Finland during 2027.
Lottery games, cardboard tickets and physical slot machines will remain exclusive to Veikkaus in the future.
The post Veikkaus Renews its Betting and Online Casino Operations appeared first on European Gaming Industry News.
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