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Saudi Thai Esports Invitational Friendly Match First Leg to be hosted by Pattaya City, Chonburi Thailand
Thailand Esports Federation (TESF) and Saudi Esports Federation (SEF) are pleased to announce the first Esports invitational event between the two countries, with the first leg to be held in Pattaya City, Chonburi Province Thailand from 28th to 30th April 2023.
The event comes as part of the Memorandum of Understanding (MOU) signed in September 2022 during The Next World Forum and Gamers 8 Festival in Riyadh last year between the two National Esports Federation to foster bilateral relations between the two nations and to explore opportunities for future collaboration and cooperation amongst Saudi Esports Federation and Thailand Esports Federation.
TESF President, Mr. Santi Lothong, said, “We are thrilled to host the first leg of the Esports invitational event with Saudi Arabia. The MOU signed between the two federations is an essential step towards fostering a strong relationship between our countries, and this event marks a significant milestone in the growth of the Esports industry not just only in Thailand but for Saudi Esports Industry as well, if not regionally in Asia but other parts of the world can adopt and replicate what both Saudi and Thai has historically achieved.”
SEF President HRH Prince Faisal Bin Bandar Bin Sultan Al Saud added, “This match is more than just a friendly competition – it’s an opportunity to shape our skills and exchange cultures. The esports industry is growing rapidly, and this match is a testament to that growth. It’s also a chance to bring together two diverse nations and foster a mutual understanding of each other’s skills, values, and cultures. Esports is an amazing way to bring people together and show how similar our lives are.
Through this match, players from Saudi Arabia and Thailand can come together and show the world what it means to be a part of a global community.”
The event will take place in Pattaya City, Thailand between the 28th and 30th April 2023, and is an opportunity for Thailand and Pattaya City to develop its tourism industry with great international sporting event and attracts international tourists to the region as a major sporting destination. Pattaya City came in as co-host of this event due to its large and vibrant gaming community with the second largest number of gamers in Thailand, as well as the city’s potential to become a sports hub in the country, Pattaya City is an ideal location for Esports events.
Pattaya City Mayor Mr. Poramet Ngamphichet said “Our city of Pattaya aims to introduce a new sports trend and raise awareness of esports among the people, youth, students, and the community at large. By embracing the use of technology and leveraging its benefits, we hope to stimulate the economy of Pattaya and Chonburi. This event also presents an opportunity to foster stronger relations between Saudi Arabia and Thailand, especially in Pattaya, while showcasing the potential of Pattaya tourism and creating more opportunities for Saudi tourists to visit our city.”
As the host of the first leg of this event, Pattaya City is proud and honored to welcome both National Teams and His Royal Highness Prince Faisal Bin Bandar Bin Sultan Al Saud, of the royal family of Saudi Arabia and President of the Saudi Esports Federation (SEF), leading the Saudi esports athletes to attend this friendly match.
The athletes from both countries will gather in Central Pattaya Mall venue and compete and defend their flag in friendly matches in two popular game titles in the region: DOTA 2 and STREET FIGHTER V. The official friendly matches between Saudi Arabia and Thailand will take place on the 30th April 2023. The format will be a best of 9 matches for STREET FIGHTER V and best of 3 matches for DOTA 2. The athletes will have the opportunity to warm up before the official start of the friendly match. The warmup will take place on the 28th and 29th April with a format of best of 9 matches for STREET FIGHTER 5 and a format of best of 2 matches for DOTA 2.
In addition, a panel will be held at the venue on during the Opening Ceremony on the 28th April 2023, with representatives from both National Esports Federation Ms Rawan Albutairi, Senior Director of International Affairs of Saudi Esports Federation. Mr. Samart Benjamin Assarasakorn, Chief Executive Secretary of Thailand Esports Federation, and Mr. Boban Totovski, General Secretary of the International Esports Federation (IESF) will be our VIP guests panelists.
The second leg of the Saudi Thai Esports Invitational Friendly Match will follow and be held in Saudi Arabia. The event is an excellent opportunity for both countries to showcase their Esports talents and to establish themselves as key players in the global Esports industry. Both national Esports Governing Bodies are committed to promoting Esports as a professional competitive activity as well as to strengthen the ties between Saudi Arabia and Thailand. Both federations believe that this event will contribute significantly to the growth of the Esports industry, and they look forward to future collaborations and cooperation, starting from the second leg of the Invitational Esports Friendly Match to be held in Saudi Arabia later this year.
Chief Executive Secretary of Thailand Esports Federation Mr. Samart Benjamin Assarasakorn concluded: “The Saudi Thai Esports Invitational Friendly Match marks a significant milestone for growth of the Esports industry in Asia, and is the first step towards fostering a strong collaboration between SEF and TESF as part of the Memorandum of Understanding between the two National Esports Federations signed during The Next World Forum and Gamers 8 Festival in Riyadh at the end of 2022, which will not only span tournaments such as this one, but also education, exchange of knowledge, technology and other fields pertaining to Esports. I am very much looking forward to seeing the display of skills and sportsmanship from both Saudi and Thai athletes in the upcoming friendly match, as well as to seeing the cultural exchange and friendships that will arise from this event.”
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Play’n GO games now live with Ivy Casino in the UK
Swedish gaming giant’s industry signals commitment to the UK regulated market by launching it leading portfolio of games with Ivy Casino
Play’n GO, the world’s leading casino entertainment provider, has today announced that its industry leading portfolio of games is now live with Ivy Casino in the UK.
Ivy Casino’s players in the United Kingdom can now access global smash hits from Play’n GO, including Book of Dead, Legacy of Dead, and Rise of Olympus 100 among many others.
Ivy Casino is a UK-facing online casino brand that launched in 2024 with a focus on delivering a premium, player-centric experience tailored specifically for the UK market.
The brand operates alongside two sister sites, Rose Casino and O’Reels, which also serve UK audiences and share the same commitment to high-quality entertainment, strong user experience and robust responsible gaming standards.
Play’n GO has been one of the leading game suppliers in the UK for many years and is steadfast in its commitment to regulated markets globally.
Magnus Olsson, Chief Commercial Officer of Play’n GO, said:
“We are delighted to launch with Ivy Casino in the UK who, like us, are focused on all the key elements of operating within a regulated market framework. I’m sure this is just the beginning of a long and fruitful partnership.”
Mark Good, representing Ivy Casino, said:
“This partnership with Play’n GO forms part of Ivy Casino’s ongoing strategy to enhance its content offering for UK players by collaborating with leading studios known for creative, engaging gameplay.”
Play’n GO is a proud sponsor of the Moneygram Haas Formula 1 team, and recently launched a fashion brand, Play’n GO Shop, to sit alongside its existing Play’n GO Music brand to give fans more ways to connect with Play’n GO.
In October, Play’n GO set a world record by launching everyone’s favourite slot character, Garga, into space reaching a height of over 35,500m as part of the launch campaign for Reactoonz 100 which instantly became one of the biggest game launches of the year for the company.
The post Play’n GO games now live with Ivy Casino in the UK appeared first on Gaming and Gambling Industry Newsroom.
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Esportes da Sorte strengthens brand presence during New Year’s Eve celebrations across four Brazilian capitals
Esportes da Sorte, one of Brazil’s leading online betting platforms, will be the official sponsor of New Year’s Eve celebrations in four Brazilian capitals: Salvador, Recife, Natal and Maceió. The initiative reinforces the brand’s growing presence in the national cultural calendar and its strategy to connect with large-scale public celebrations beyond the digital environment.
New Year’s Eve is one of Brazil’s most significant annual moments, marked by intense domestic travel, international tourism and mass public participation. By supporting celebrations in four key destinations, Esportes da Sorte aligns its brand with tradition, culture and shared experiences that resonate deeply with local communities.
“Sponsoring New Year’s Eve celebrations in four capitals reflects our commitment to being present in moments that bring people together,” said Marcela Campos, Vice President of the Esportes Gaming Brasil Group, owner of the Esportes da Sorte brand. “Supporting these cities means valuing their cultural identity, strengthening local ecosystems and celebrating the people who keep these traditions alive year after year.”
Across all four capitals, the brand will activate its presence through immersive experiences, public-facing activations and the distribution of branded giveaways — a hallmark of Esportes da Sorte’s engagement strategy at major events. The activations are designed to enhance the festive atmosphere while reinforcing the brand’s connection with culture, entertainment and responsible enjoyment.
The New Year’s Eve sponsorships build on Esportes da Sorte’s broader cultural engagement strategy, which includes long-standing support for large-scale events such as Carnatal, in Rio Grande do Norte — a key fixture in the state’s tourism and cultural calendar. Together, these initiatives reflect the company’s commitment to expanding its footprint in cultural sponsorships nationwide.
Esportes da Sorte’s participation also mirrors a wider trend within Brazil’s regulated betting market, as operators increasingly diversify their sponsorship portfolios beyond football. Music, festivals and cultural celebrations have become strategic platforms for brands seeking broader visibility, deeper community ties and more sustainable engagement with the public.
The post Esportes da Sorte strengthens brand presence during New Year’s Eve celebrations across four Brazilian capitals appeared first on Gaming and Gambling Industry Newsroom.
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Holi Primed For Emerging Markets Via New QTech Games Partnership
Emerging-markets leader expands its live-games offering with new games from rising star supplier
QTech Games, the leading game aggregator for all emerging markets, has announced its latest partnership with live-games provider Holi, allowing its platform clients access to another positively delineated portfolio.
Integrating content from one of the more colourful and creative digital slots providers adds yet more variety to QTech Games’ premier platform, which is taking the widest range of online games to emerging territories with established names sitting alongside the industry’s most exciting up-and-coming providers.
Holi is the absolute embodiment in the latter rising-star category, reimagining the live-gaming experience through the power of aesthetics in content which delivers a unique and simplified gambling experience, underscored by reliability. Colourful-yet-familiar “light” table games, such as roulette and baccarat, are now overcoming local obstacles to engagement in emerging markets, like handset quality limitations, restricted access to fast networks, and high data costs.
Philip Doftvik, QTech Games’ CEO, said: “We will continue to add fresh content to the platform, prioritising suppliers who provide unique, localised content – and Holi’s light, colourful live games fit the bill perfectly. Their content brings a new level of energy and engagement that we’re thrilled to share across our growing network.”
Inga Vakulcika, Chief Product Officer at Holi, added: “Holi is artfully fusing craft and technology to create more aesthetically pleasing live games that turn local players’ heads – that means captivating, colourful graphics for a top-notch gaming experience. We look forward to seeing how our unique games perform when placed in front of new audiences via QTech’s emerging-market operators.”
The post Holi Primed For Emerging Markets Via New QTech Games Partnership appeared first on Gaming and Gambling Industry Newsroom.
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