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First German Lottery to include Fennica Gaming’s cloud-based eInstant GaaS (Games as a Service) in their game portfolio
Fennica Gaming is proud to announce, that Lotto Hessen has agreed to start a collaboration, aimed at providing Lotto Hessen’s customers with a whole range of new, highly advanced eInstants. Lotto Hessen will be the first German Lottery to integrate Fennica Gaming’s trailblazing, visually stunning games into their portfolio.
Digital gaming has seen tremendous growth with lotteries in recent years, with consumers constantly seeking new and exciting games to play. Lotto Hessen, operating in Germany in the federal state of Hessen, is one of the digital forerunners of the industry. Fennica Gaming, a subsidiary of the Finnish National Lottery Veikkaus, is known for its commitment to deliver engaging, cutting-edge games to their customers. Fennica Gaming’s responsible portfolio boasts a wide variety of games, ranging from classic and express games to ones that are immensely entertaining. With the new partnership, Lotto Hessen will be able to expand their Online Games, “GAMES Sofortlotterie”, and to offer their customers access to a wealth of intriguing new games.
– We are excited to be partnering with Fennica Gaming and to offer their excellent, responsible, and entertaining games to our customers. The negotiation process was smooth, following the industry standards in corporate governance, compliance, and integrity. This cooperation is a testament to our commitment to delivering the best possible gaming experience to our customers. We believe that Fennica Gaming’s cutting-edge games will be a great success and will keep our customers engaged and entertained for years to come, said Lotto Hessen’s EVP, Alexander Sausmikat.
Lotto Hessen receives the innovative content through Fennica Gaming’s state-of-the-art game engine and cloud platform as a GaaS (Games as a Service) service. The services are provided with a guarantee of maximum availability and up-to-date technology. The cloud-based platform is a great asset, as it facilitates the process, ensuring that the platform is always kept up-to-date, and complies with the latest industry-specific security and quality standards. Most importantly, it enables a faster delivery of more games to Lotto Hessen’s players.
Fennica Gaming’s SVP, Joni Hovi expressed his excitement about the collaboration:
– We are proud of the opportunity to begin our collaboration with Lotto Hessen as the first German Lottery integrating our e-Instant games portfolio and platform as part of their digital offering. Today we are happy to start a new era in our cooperation and we believe that our games will be a great fit for Lotto Hessen and that they will provide hours of excitement and entertainment to their customers. So stay tuned.
The integration process has started, and the technical experts are connecting Lotto Hessen’s platform to Fennica Gaming’s standard and modern API’s. Lotto Hessen’s players can expect the new games to be playable in the summer this year.
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MightyTips nominated for the SiGMA Africa Awards 2025 as the Best Sportsbook Affiliate
MightyTips has been shortlisted for the SiGMA Africa Awards 2025 in the Best Sportsbook Affiliate category. The award ceremony will occur in Cape Town, South Africa, on March 10, 2025.
This award highlights and recognises affiliates who successfully drive traffic to online sportsbooks, provide additional insight for sports bettors, and create meaningful collaborations that help boost engagement for all parties.
MightyTips will compete for the Best Sportsbook Affiliate award against industry titans such as Flashscore and Sofascore, among other contenders. A total of 24 awards will be handed out throughout the evening.
MightyTips highlights
The nomination follows a year of growth for the online sports portal. MightyTips provides comprehensive bookmaker reviews and daily free football tips and predictions across various leagues and tournaments, including the English Premier League, Spanish La Liga, and UEFA Champions League, which are highly popular with African audiences. The platform generates consistent African traffic, with Ghana, Kenya, South Africa, Nigeria, and Uganda being the biggest sources.
In 2024, MightyTips expanded its portfolio of multilingual sites to 18 and launched the MightyQs interview series, which illuminates partnerships between sportsbooks and high-profile sports organisations and personas. The latest instalment explores MelBet’s role as the Juventus FC’s Official Regional Partner in Africa and the Middle East.
Another highlight of the year came in September 2024 as MightyTips ambassador, an undefeated pro boxer Jevgenijs “The Hurricane” Aleksejevs claimed the IBO European Middleweight Championship belt, helping to improve the brand’s visibility among sports fans.
Eugene Ravdin, Head of Communications and Marketing at MightyTips, said: “We are thrilled to be nominated for the Best Sportsbook Affiliate at the SiGMA Africa Awards. We are working hard to reach African bettors and are delighted to receive recognition. It is great to see our work and proactive approach rewarded. We cannot wait to represent MightyTips at the ceremony in Cape Town.”
The post MightyTips nominated for the SiGMA Africa Awards 2025 as the Best Sportsbook Affiliate appeared first on European Gaming Industry News.
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