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Gaming Innovation Group expands strategic commercial partnership with News UK

George Miller
February 23, 2023
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Gaming Innovation Group Inc. (GiG) has expanded its commercial partnership with News Corp UK & Ireland Limited to enter the Irish market with exclusive offers and casino and sports betting content. The Irish Sun’s website now features a dedicated hub for all betting-related content, allowing readers to access everything in one place.

The decision to expand the commercial partnership follows the successful launch in the UK in December 2022, already delivering material revenues to GiG Media after only two  months in operation.

GiG and News Corp UK & Ireland Limited are working towards entering further new markets, starting with the lucrative US market by the end of Q1 2023.

George Miller

George Miller

George Miller began his career in content marketing before joining the HIPTHER team in 2016 as an Editor and Content Manager. His ability to distill complex regulatory data into newsworthy B2B content led to his appointment as Head of Content in 2017.…

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Experience the Power of EEGaming.org – The Global Intelligence Hub

At the heart of the ever-evolving gaming and technology sectors lies EEGaming.org, a premier B2B platform and the definitive Intelligence Hub for industry leaders. As a flagship publication of HIPTHER, we bridge the gap between regional heritage and global innovation, redefining how the industry connects, informs, and inspires.

Expertise & Evolution – More Than Just News

Reaching a vast network of decision-makers, EEGaming.org goes beyond the headlines to deliver high-stakes intelligence and strategic foresight. From the intricacies of European regulations to the rapid evolution of global tech, we provide comprehensive coverage across the verticals that drive the industry:

  • ✔ Online and Land-Based iGaming
  • ✔ Strategic Betting and Esports
  • ✔ Global Regulatory and Compliance Intelligence
  • ✔ Technological Evolution: AI, Blockchain, and Fintech

Whether through our daily "Zero Fluff" news, exclusive executive interviews, or in-depth market reports, our content provides the Expertise required to navigate today’s markets and the Evolution needed to lead tomorrow’s.

Bringing the Industry Together

Our impact extends far beyond the digital page. EEGaming.org is a proud host of virtual meetups and industry-leading conferences that spark dialogue, foster collaboration, and drive innovation. Through detailed reports and live events, we create a space where operators, suppliers, regulators, and professional services come together to shape the future of gaming.

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Editorial / PR Submissions: [email protected]
Business & Advertising: [email protected]

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