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Hamburg Games Conference releases program for March 1 & 2: 30+ speakers, expo, pitch competition, matchmaking & networking

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An extensive program as well as the ideal opportunity for matchmaking with the German and international games industry awaits guests of the 14th Hamburg Games Conference on March 1 & 2. The main track focuses on the topic “Invest in Games”, a second track offers talks on dev, start-up, and financing topics. The complete program overview can be found on the conference website. Newly confirmed program highlights include the opening keynote by Stephanie Marchand (Behaviour Interactive, Canada), as well as panel discussions on salary transparency, M&A trends, marketing, and work for hire. Tickets for the Hamburg Games Conference 2023 are available online.

How do a strong culture and a balanced strategy help Canada’s largest indie studio with over 1,000 employees to successfully operate in the market as an independent player after 30 years? This question will be the focus of Stephanie Marchand‘s (VP Production at Behaviour Interactive) keynote titled “Behaviour Interactive – 30 years of independence and loving it!”, which will kick off the conference.

Overall, the Hamburg Games Conference is again strengthening its international relevance this year: Among the conference guests are numerous decision-makers from the international games industry, represented by companies such as MTG, InnoGames, Endava, Humble Bundle, Behaviour Interactive, Assemble Entertainment, DDM, BLN Capital or Exit Games / Photon Engine.

New talks and three panel discussions for main track “Invest in Games”

For the main track on “Invest in Games”, moderated by Prof. Dr. Christian Rauda (GRAEF Rechtsanwälte), talks by Matthew Short (Managing Director of investment bank Aream & Co.) on the development of the games market in the light of M&A deals and consolidation, and by Christopher Chancey (Founder & CEO ManaVoid Entertainment & Co-Founder Indie Asylum) on the successful concept of the indie accelerator he co-founded have been added to the schedule.

Three new panel discussions with seasoned experts and notable industry personnel promise valuable insights and exciting discussions:

Arnd Benninghoff (EVP of Gaming at MTG), Janosch Kühn (founder of BLN Capital), Ole Schaper (CTO at Sviper) will discuss the topic “M&A in the Games Industry: Current Market Trends and Outlook for 2023 and Beyond”. The panel will be moderated by Shum Singh (Managing Director and Founder of Agnitio Capital).

In the HR panel “Money Talks – We talk money”, moderated by Spiegel editor Florian Gontek, Dr. Andreas Lieb (HR Director at InnoGames), Alexander Krug (CEO of Softgames), Susan J. Moldenhauer (career coach, consultant, and author) and Steffen Behn (CEO at celebrate company) will exchange views on the topic of salary transparency.

Furthermore, Thorsten Hamdorf (Director Publisher Relations at Jung von Matt Nerd), Nikolas Angerstein (Deputy Managing Director at MSM.digital), Dirk Ludewig (CEO of NerdStar) and John-Dustin Martin (Founder & CEO of 1UP Management) will examine the challenges of games marketing in the post-pandemic era together.

Additionally, DZ Bank will contribute an exclusive workshop titled “Crafting your equity story: Show investors that you are a gem” to the program.

Further new talks and program items in the second conference track

The agenda for the second conference track on dev, startup and funding topics was extended as well: Jasmin Pfeiffer (Co-Founder of DigiTales Interactive) will recap game design and writing of the indie hit Lacuna, Ata Sergey Nowak (Managing Director of Torpor Games) will report on learnings from porting their award-winning game Souzerain, and freelance tech artist Casilda de Zulueta will give insights into the highs and lows of turning your passion into a source of income.

An overview of the funding landscape in Hamburg and opportunities for young studios offers a talk by James Rucks and Clemens Runge (founders of Soapbox Interactive), and the German Federal Ministry for Economic Affairs and Climate Protection will give a presentation on federal computer games funding.

An additional panel discussion with, among others, representatives from Endava and indie studio THREAKS will address the topic “Work for Hire”.

A special opportunity for indie studios is the “Pitch Royal“, where developers can present their projects in front of a jury of publishers (among others, Catherine Bygrave, Director Publishing, Strategy & Growth at Humble Games, Jerome Zenker, Business Development Manager at Assemble Entertainment, and Philipp Döschl, Co-Founder and Executive Producer at FDG Entertainment) as well as the organization team of the Indie Arena Booth to win a free spot at the joint booth at gamescom.

Networking, matchmaking, get-together and expo area round off the program

In addition to the extensive talks and panel schedule, networking and matchmaking are a focus of the Hamburg Games Conference. For the first time since 2020, the organizers Gamecity Hamburg and GRAEF Rechtsanwälte together with the executing event agency Super Crowd Entertainment will hold the conference as a 100% on-site event. Also, there will be two days of on-site program for the first time in the conference’s history.

To effectively broaden their networks, conference guests can use the digital matchmaking tool MeetToMatch to find valuable new contacts already ahead of the conference and schedule in-person meetings in the conference’s business area. The get-together on the evening of the first conference day will additionally be an ideal opportunity to network in a relaxed atmosphere.

On both days of the conference, (indie) studios and service providers from the games sector will present themselves to the conference audience in the Expo Area.

Conference tickets available online

Tickets for the Hamburg Games Conference 2023 are available for purchase.

The business ticket for 299 euros includes access to the two-day conference program as well as the opportunity to arrange meetings with other conference guests and make valuable new contacts via the digital matchmaking system MeetToMatch.

Start-up tickets are available exclusively for small enterprises and start-up companies. They allow participation in the entire conference program as well as use of MeetToMatch at the discounted price of 149 euros.

Students can participate in the conference program for 25 euros.

All current information on the Hamburg Games Conference is available on the website.

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Play’n GO games now live with Ivy Casino in the UK

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Swedish gaming giant’s industry signals commitment to the UK regulated market by launching it leading portfolio of games with Ivy Casino 

Play’n GO, the world’s leading casino entertainment provider, has today announced that its industry leading portfolio of games is now live with Ivy Casino in the UK. 

Ivy Casino’s players in the United Kingdom can now access global smash hits from Play’n GO, including Book of Dead, Legacy of Dead, and Rise of Olympus 100 among many others. 

Ivy Casino is a UK-facing online casino brand that launched in 2024 with a focus on delivering a premium, player-centric experience tailored specifically for the UK market. 

The brand operates alongside two sister sites, Rose Casino and O’Reels, which also serve UK audiences and share the same commitment to high-quality entertainment, strong user experience and robust responsible gaming standards. 

Play’n GO has been one of the leading game suppliers in the UK for many years and is steadfast in its commitment to regulated markets globally. 

Magnus Olsson, Chief Commercial Officer of Play’n GO, said:

“We are delighted to launch with Ivy Casino in the UK who, like us, are focused on all the key elements of operating within a regulated market framework. I’m sure this is just the beginning of a long and fruitful partnership.” 

Mark Good, representing Ivy Casino, said:

“This partnership with Play’n GO forms part of Ivy Casino’s ongoing strategy to enhance its content offering for UK players by collaborating with leading studios known for creative, engaging gameplay.” 

Play’n GO is a proud sponsor of the Moneygram Haas Formula 1 team, and recently launched a fashion brand, Play’n GO Shop, to sit alongside its existing Play’n GO Music brand to give fans more ways to connect with Play’n GO. 

In October, Play’n GO set a world record by launching everyone’s favourite slot character, Garga, into space reaching a height of over 35,500m as part of the launch campaign for Reactoonz 100 which instantly became one of the biggest game launches of the year for the company. 

The post Play’n GO games now live with Ivy Casino in the UK appeared first on Gaming and Gambling Industry Newsroom.

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Esportes da Sorte strengthens brand presence during New Year’s Eve celebrations across four Brazilian capitals

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Esportes da Sorte, one of Brazil’s leading online betting platforms, will be the official sponsor of New Year’s Eve celebrations in four Brazilian capitals: Salvador, Recife, Natal and Maceió. The initiative reinforces the brand’s growing presence in the national cultural calendar and its strategy to connect with large-scale public celebrations beyond the digital environment.

New Year’s Eve is one of Brazil’s most significant annual moments, marked by intense domestic travel, international tourism and mass public participation. By supporting celebrations in four key destinations, Esportes da Sorte aligns its brand with tradition, culture and shared experiences that resonate deeply with local communities.

“Sponsoring New Year’s Eve celebrations in four capitals reflects our commitment to being present in moments that bring people together,” said Marcela Campos, Vice President of the Esportes Gaming Brasil Group, owner of the Esportes da Sorte brand. “Supporting these cities means valuing their cultural identity, strengthening local ecosystems and celebrating the people who keep these traditions alive year after year.”

Across all four capitals, the brand will activate its presence through immersive experiences, public-facing activations and the distribution of branded giveaways — a hallmark of Esportes da Sorte’s engagement strategy at major events. The activations are designed to enhance the festive atmosphere while reinforcing the brand’s connection with culture, entertainment and responsible enjoyment.

The New Year’s Eve sponsorships build on Esportes da Sorte’s broader cultural engagement strategy, which includes long-standing support for large-scale events such as Carnatal, in Rio Grande do Norte — a key fixture in the state’s tourism and cultural calendar. Together, these initiatives reflect the company’s commitment to expanding its footprint in cultural sponsorships nationwide.

Esportes da Sorte’s participation also mirrors a wider trend within Brazil’s regulated betting market, as operators increasingly diversify their sponsorship portfolios beyond football. Music, festivals and cultural celebrations have become strategic platforms for brands seeking broader visibility, deeper community ties and more sustainable engagement with the public.

The post Esportes da Sorte strengthens brand presence during New Year’s Eve celebrations across four Brazilian capitals appeared first on Gaming and Gambling Industry Newsroom.

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Holi Primed For Emerging Markets Via New QTech Games Partnership

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Emerging-markets leader expands its live-games offering with new games from rising star supplier

 QTech Games, the leading game aggregator for all emerging markets, has announced its latest partnership with live-games provider Holi, allowing its platform clients access to another positively delineated portfolio.

Integrating content from one of the more colourful and creative digital slots providers adds yet more variety to QTech Games’ premier platform, which is taking the widest range of online games to emerging territories with established names sitting alongside the industry’s most exciting up-and-coming providers.

Holi is the absolute embodiment in the latter rising-star category, reimagining the live-gaming experience through the power of aesthetics in content which delivers a unique and simplified gambling experience, underscored by reliability. Colourful-yet-familiar “light” table games, such as roulette and baccarat, are now overcoming local obstacles to engagement in emerging markets, like handset quality limitations, restricted access to fast networks, and high data costs.

Philip Doftvik, QTech Games’ CEO, said: “We will continue to add fresh content to the platform, prioritising suppliers who provide unique, localised content – and Holi’s light, colourful live games fit the bill perfectly. Their content brings a new level of energy and engagement that we’re thrilled to share across our growing network.”

Inga Vakulcika, Chief Product Officer at Holi, added: “Holi is artfully fusing craft and technology to create more aesthetically pleasing live games that turn local players’ heads – that means captivating, colourful graphics for a top-notch gaming experience. We look forward to seeing how our unique games perform when placed in front of new audiences via QTech’s emerging-market operators.”

The post Holi Primed For Emerging Markets Via New QTech Games Partnership appeared first on Gaming and Gambling Industry Newsroom.

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