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BETSSON GROUP RECOGNISED AS TOP EMPLOYER

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1 year ago

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Betsson Group announced that it has been recognised as a Top Employer by the international Top Employers Institute. Being certified as a Top Employer is a true reflection of Betsson’s exceptional commitment to its employees across the world and it’s a recognition of the company’s employee work culture in all of its 14 offices. It is a distinction that sets the company apart from its peers and establishes it as a leader in the industry.

The Top Employers Institute’s certification program is a highly recognised endorsement that is only awarded to organisations that have excelled in the comprehensive HR Best Practices Survey.

To be granted this award, the Top Employers Institute conducts a thorough and rigorous assessment process, which covers six HR domains, consisting of 20 topics including People Strategy, Work Environment, Talent Acquisition, Learning, Diversity, Equity & Inclusion, Wellbeing, and more. The 350-question online survey on various HR best practices is completed over a period of 6 to 8 weeks and is followed by an in-depth 8-hour live session in which the company needs to uphold its answers by submitting live proof and detailed explanations of its HR practices.

“Being certified as a Top Employer is a true testament to Betsson Group’s unwavering commitment to being the employer of choice. It’s also a great recognition of the way we create an inclusive workplace for our employees to strive and grow,” said Betsson Group’s Chief HR Officer, Lena Nordin. “This coveted certification is a reflection of our exceptional human resources policies and people practices globally that have been rigorously evaluated and validated by the Top Employers Institute.”

Having its operational headquarters in Malta, all Betsson Group’s HR processes are created within the HR Centre of Excellence in Malta, in conjunction with HR leaders across the world. The HR processes that were certified by the Top Employer Institute are used by Betsson Group globally. In addition to the overall Top Employer certification, Betsson Group scored particularly well in areas such as leadership, digital HR, rewards and recognition, work environment, and business strategy when benchmarked with other top employers.

Top Employers Institute’s CEO, David Plink said: “Exceptional times bring out the best in people and organisations. And we have witnessed this in our Top Employers Certification Programme this year: exceptional performance from the certified Top Employers 2023. These employers have always shown that they care for the development and well-being of their people. By doing so, they collectively enrich the world of work.”

As a certified Top Employer, Betsson Group joins a prestigious group of over 2,000 top companies that have been certified by the Top Employers Institute globally, including PepsiCo, SAP, EY, KPMG, Accenture, AXA, Canon, Unilever, BNP Paribas, and Santander.

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George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Caitlin Clark Boosted Betting on March Madness Women’s Games by 540%; a Bellwether on Her WNBA Impact: Optimove Insights’ Analysis

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2 hours ago

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May 13, 2024

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Reading Time: 2 minutes

 

Results based on more than 19 million bets during the 2024 NCAA March Madness tournament also revealed women’s games had more TV viewers, men’s games received more bets 

Optimove Insights, the analytical and research arm of Optimove, has conducted a comprehensive analysis of the 2024 NCAA March Madness tournament, shedding light on the significant impact of standout player Caitlin Clark on betting behavior in women’s games. The report revealed that she boosted betting on March Madness by an average of 540%, a bellwether on her likely impact to the WNBA.  The report was released at SBC Summit North America.

Results based on 19 Million+ Bets 

Between March 29 and April 9, Optimove Insights analyzed more than 19 million bets placed on the 2024 NCAA March Madness tournament, encompassing both men’s and women’s games. The focus of this analysis was to track the betting trends surrounding games featuring Caitlin Clark, a prominent player in women’s college basketball, and the first pick in the 2024 WNBA Draft. 

Women’s Games: The Caitlin Clark Effect 

Optimove Insights tracked the betting activity on women’s NCAA games from the Elite Eight stage through to the Championship game. The comparative baseline game, Oregon State vs. South Carolina, set at 100%, received the fewest bets among the games tracked.

The data revealed the impact of Caitlin Clark on betting activity, with games featuring her, witnessing an average 540% increase in bets compared to the baseline. This suggests a significant influence of individual players on the betting landscape, emphasizing the role of star power in driving fan engagement and betting interest.

Men’s Championship Game More Bets, Women’s Championship Game More Eyeballs.

Of note is that the women’s Championship game had an average of 18.7 million TV viewers compared to the men’s game at 14.8 million viewers, yet the men’s game attracted more than 3X the number of bets. This disparity underscores potential differences in viewer engagement versus betting activity between the two tournaments. 

Men’s Games 

The analysis also encompassed betting behavior in men’s NCAA games. Despite the men’s Championship game showing a 139% increase in bets over the baseline, the percentage increase in betting was notably lower compared to women’s games. 

A likely explanation for this difference lies in the higher baseline of individual bettors in men’s games, resulting in lower percentage increases. Nevertheless, men’s games consistently attracted more bets throughout the tournament. 

According to Rony Vexelman, VP of Marketing at Optimove, “As the WNBA season is about to tip off on May 14, it is doing so, with a generational player. The substantial boost in overall interest in women’s basketball catalyzed by Caitlin Clark is extraordinary.  Her influence on boosting betting, TV viewership and more is already starting to drive a new women’s basketball economy in the trillions.” 

 

The post Caitlin Clark Boosted Betting on March Madness Women’s Games by 540%; a Bellwether on Her WNBA Impact: Optimove Insights’ Analysis appeared first on European Gaming Industry News.

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DigitalEjis and Betpoint together in safeguarding responsible gaming

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2 hours ago

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May 13, 2024

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Reading Time: 2 minutes

 

DigitalEjis Limited, an innovative research and development company, and Betpoint, a leading Italian regulated gaming operator, have signed a partnership agreement to improve technological safeguards for players and responsible gaming.

DigitalEjis, a pioneer in its field, is the only company that provides an advanced technological solution to assist gaming operators in promoting responsible gaming and ensuring a safer gaming environment for all customers. DigitalEjis has developed the world’s first anti-addiction prediction software, the result of years of scientific research conducted in collaboration with renowned institutions and enhanced by the use of machine learning and artificial intelligence.

This software aims to improve the protection of responsible gaming. Ian McLoughlin, CEO of DigitalEjis, emphasized the ethical imperative behind the development of the innovative software: “Our mission is to create a safe and fun gaming environment for all players. By allowing operators to better understand their players, we aim to implement protection tools for the most vulnerable users without compromising anyone’s fun”.

“It was a pleasure,” adds Ian McLoughlin, “to work closely with Betpoint to enable them to offer a quantum-leap in player protection compared to the competition. Through-out the process, Betpoint has shown a constant commitment to maximizing the safety of its players. What I now hope is that players will turn to gaming operators who offer more protection. Currently in Italy, Betpoint represents the reference point for this”.

Betpoint, a leading gaming operator in Italy, stands out for its leadership in the field of player protection. Long committed to promoting transparency, player trust, and their safety, Betpoint sees the collaboration with DigitalEjis as a further sign of its commitment to responsible gaming.

With the integration of the software designed and produced by DigitalEjis on its gaming platform, Betpoint confirms itself as the most committed operator in Italy on the front of the protection of safe and responsible gaming. Betpoint, a prominent name in the gaming sector in Italy, has consistently prioritized transparency and player trust. In its position as a premium operator, Betpoint has committed to actively promoting responsible gaming as an integral part of its
corporate philosophy.

Giuseppe Simone, CEO of Betpoint, stated: “The collaboration with DigitalEjis reflects our commitment to player safety. We firmly believe that operators should provide a safer gaming experience for their customers, and we are committed to doing exactly that”.

 

The post DigitalEjis and Betpoint together in safeguarding responsible gaming appeared first on European Gaming Industry News.

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ELA Games Announces New Slot Game – Big Wave Delight

Published

8 hours ago

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May 13, 2024

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Reading Time: < 1 minute

 

ELA Games, an innovative slot provider in the iGaming industry, is thrilled to announce the release of its latest slot machine game, Big Wave Delight. This new game features an advanced design, original mechanics, and a unique “Bonus Purchase” feature, setting a new standard in the gaming industry.

“Dive into the ultimate Hawaiian surf adventure with Big Wave Delight,” says Mike Cini, Business Owner of ELA Games. “Our latest slot machine offers players a thrilling gaming experience with every spin. The unique ‘Bonus Purchase’ feature and the ‘Wild Wave Respin’ feature, where every Wild landing triggers a respin and summons a massive surfing board as a Wild symbol on the reel, are sure to keep players engaged and entertained.”

Players can also hit the waves with Free Spins, scoring 10 thrilling spins with random multipliers (up to 10x) on each whirl. With up to 3 Wild Surfboards on every spin, players can expect epic wins!

The ELA Games team has just returned from SIGMA Americas in Sao Paulo, which took place from 22-24 April. The team is now preparing for the CasinoBeats Summit 2024 in Malta, where Mike Cini will be participating in a discussion panel titled “Navigating niche – mainstream opinion on alternative games“ on 22nd May.

The post ELA Games Announces New Slot Game – Big Wave Delight appeared first on European Gaming Industry News.

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