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One Million Ideas For UGC Creators
YAHAHA, a free to use, UGC social entertainment platform that makes creating games as easy as drag and drop, has reached the landmark of one million assets on its platform. With over a million assets available now, YAHAHA hosts a variety of engaging, unique materials for users to interact with, making it much easier for anyone to create 3D content. Available for free to both creators and players, YAHAHA offers its hundreds of thousands of users the freedom to build their own unique games and environments for others to enjoy. Not only that, but users can develop their creations more quickly and efficiently, while having fun exploring YAHAHA.
With YAHAHA, anyone with a creative mindset has access to a plethora of options to help create their own games and virtual spaces, with easy-to-use tools to create multiplayer 3D content. Compared to other platforms, the YAHAHA marketplace provides users with over a million 3D models, as well as audio animation and game components. Its unlimited range of assets supports users at all levels to build their own signature style. With an endless supply of options to choose from, there has never been a better time to try creating a game or social experience. The one million high quality assets combined with YAHAHA’s AI-based search engine means that creators can now make games and environments quickly, without compromising on quality of assets.
Yahaha Studios was founded in 2020 by a pioneering group of Unity veterans, with the aim to support everyone to create, publish, share and play content on its YAHAHA platform. The social entertainment platform supports users of all levels to create 3D content: lowering barriers to entry with no-code creation, tutorials and now over a million assets. YAHAHA has grown since it launched in Early Alpha this year, and recently announced it had secured a $40M investment to further support creators. Thousands of games and social experiences are now available on YAHAHA to play for free, with creators adding more each day. This new range of innovative assets are available for anyone to use, compatible across platforms including iOS, Android and Desktop.
Pengfei Zhang, Co-Founder, COO at Yahaha Studios said: “We are so pleased to announce that YAHAHA has reached the incredible milestone of over one million assets on our platform. One of our goals is to continuously give our creators new materials to design and engage with, whilst lowering the barriers for 3D content creation.
“We love to see all of the amazing creations that are developed on YAHAHA, using our extensive range of assets. We have partnered with great renowned asset marketplaces this year, such as Synty Studios and CG Trader, and we are looking forward to some more partnership opportunities in 2023.”
David Mullich, Director of the critically acclaimed Heroes of Might and Magic III, said: “I find YAHAHA to be a great platform for quickly and easily transforming my designs into playable games. It is also a valuable tool for enabling game design students to create professional-looking prototypes without first becoming adept in programming language. Anyone who is interested in game development can leap into YAHAHA, I would definitely recommend you try it out!”
YAHAHA has partnered with multiple asset marketplaces to give its users a wider range of creative and diverse materials. The first marketplace, CG Trader, was announced earlier this year; with over 1.5 million models in its marketplace, CGTrader is truly pioneering and one hundred percent designer-friendly. YAHAHA has also partnered with Synty Studios, an innovative 3D asset publisher. This partnership introduced even more high-quality, game-ready assets, so YAHAHA users can develop more diverse and fun virtual spaces.
YAHAHA is the next generation of entertainment and will be sponsoring and hosting the 2023 Global Game Jam, to give creators a chance to unleash their creativity on the platform.
Follow @OfficialYahaha on Twitter to keep up to date with new updates and more.
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Arena Racing Company awarded United Arab Emirates Gaming-Related Vendor License
Arena Racing Company (ARC) has been granted a Gaming-Related Vendor license from the United Arab Emirates’ General Commercial Gaming Authority (GCGRA), an independent entity of the UAE Federal Government with exclusive jurisdiction to regulate, license, and supervise all commercial gaming activities.
The license, operational with immediate effect, affords ARC the opportunity to provide its products and services to licensed operators in the region. Notably, the Racing1 Markets service, an all-in-one horse and greyhound racing solution delivered in conjunction with Racing1 alliance media rights partners at 1/ST CONTENT, Racecourse Media Group (RMG), and Tabcorp, alongside technical partner Pythia Sports. ARC has been added to the list of licensed vendors as per the GCGRA website.
Jack Whitaker, Commercial Manager at ARC, said: “Obtaining this license is a great achievement for ARC and its Racing1 partners. The emerging regulated UAE market is incredibly exciting, and we look forward to showcasing our innovative products and services in the region.”
The post Arena Racing Company awarded United Arab Emirates Gaming-Related Vendor License appeared first on Gaming and Gambling Industry Newsroom.
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Play’n GO games now live with Ivy Casino in the UK
Swedish gaming giant’s industry signals commitment to the UK regulated market by launching it leading portfolio of games with Ivy Casino
Play’n GO, the world’s leading casino entertainment provider, has today announced that its industry leading portfolio of games is now live with Ivy Casino in the UK.
Ivy Casino’s players in the United Kingdom can now access global smash hits from Play’n GO, including Book of Dead, Legacy of Dead, and Rise of Olympus 100 among many others.
Ivy Casino is a UK-facing online casino brand that launched in 2024 with a focus on delivering a premium, player-centric experience tailored specifically for the UK market.
The brand operates alongside two sister sites, Rose Casino and O’Reels, which also serve UK audiences and share the same commitment to high-quality entertainment, strong user experience and robust responsible gaming standards.
Play’n GO has been one of the leading game suppliers in the UK for many years and is steadfast in its commitment to regulated markets globally.
Magnus Olsson, Chief Commercial Officer of Play’n GO, said:
“We are delighted to launch with Ivy Casino in the UK who, like us, are focused on all the key elements of operating within a regulated market framework. I’m sure this is just the beginning of a long and fruitful partnership.”
Mark Good, representing Ivy Casino, said:
“This partnership with Play’n GO forms part of Ivy Casino’s ongoing strategy to enhance its content offering for UK players by collaborating with leading studios known for creative, engaging gameplay.”
Play’n GO is a proud sponsor of the Moneygram Haas Formula 1 team, and recently launched a fashion brand, Play’n GO Shop, to sit alongside its existing Play’n GO Music brand to give fans more ways to connect with Play’n GO.
In October, Play’n GO set a world record by launching everyone’s favourite slot character, Garga, into space reaching a height of over 35,500m as part of the launch campaign for Reactoonz 100 which instantly became one of the biggest game launches of the year for the company.
The post Play’n GO games now live with Ivy Casino in the UK appeared first on Gaming and Gambling Industry Newsroom.
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Esportes da Sorte strengthens brand presence during New Year’s Eve celebrations across four Brazilian capitals
Esportes da Sorte, one of Brazil’s leading online betting platforms, will be the official sponsor of New Year’s Eve celebrations in four Brazilian capitals: Salvador, Recife, Natal and Maceió. The initiative reinforces the brand’s growing presence in the national cultural calendar and its strategy to connect with large-scale public celebrations beyond the digital environment.
New Year’s Eve is one of Brazil’s most significant annual moments, marked by intense domestic travel, international tourism and mass public participation. By supporting celebrations in four key destinations, Esportes da Sorte aligns its brand with tradition, culture and shared experiences that resonate deeply with local communities.
“Sponsoring New Year’s Eve celebrations in four capitals reflects our commitment to being present in moments that bring people together,” said Marcela Campos, Vice President of the Esportes Gaming Brasil Group, owner of the Esportes da Sorte brand. “Supporting these cities means valuing their cultural identity, strengthening local ecosystems and celebrating the people who keep these traditions alive year after year.”
Across all four capitals, the brand will activate its presence through immersive experiences, public-facing activations and the distribution of branded giveaways — a hallmark of Esportes da Sorte’s engagement strategy at major events. The activations are designed to enhance the festive atmosphere while reinforcing the brand’s connection with culture, entertainment and responsible enjoyment.
The New Year’s Eve sponsorships build on Esportes da Sorte’s broader cultural engagement strategy, which includes long-standing support for large-scale events such as Carnatal, in Rio Grande do Norte — a key fixture in the state’s tourism and cultural calendar. Together, these initiatives reflect the company’s commitment to expanding its footprint in cultural sponsorships nationwide.
Esportes da Sorte’s participation also mirrors a wider trend within Brazil’s regulated betting market, as operators increasingly diversify their sponsorship portfolios beyond football. Music, festivals and cultural celebrations have become strategic platforms for brands seeking broader visibility, deeper community ties and more sustainable engagement with the public.
The post Esportes da Sorte strengthens brand presence during New Year’s Eve celebrations across four Brazilian capitals appeared first on Gaming and Gambling Industry Newsroom.
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