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Advantech will increase presence at ICE 2023 tradeshow

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Advantech, the global leader of trusted, innovative products, services, and technology solutions, will once again be showcasing its dedicated portfolio of industrial gaming and display products at ICE 2023 in London from February 7th to 9th.

Advantech will be almost doubling its presence at ICE 2023, with a larger stand in a new location in the South Hall, (Stand S6-241) allowing Advantech-Innocore to highlight more of their industry leading gaming platform solutions, as well as peripherals such as LED Controllers, and discrete graphic cards. To complement the dedicated gaming hardware, Advantech Industrial Display Solutions (IDS) will also be showcasing the latest in display technologies.

“After the last two years, and following on from a successful G2E last Oct, it is great to be back for ICE 2023.  We will be leading the way with our wide range of industrial-grade hardware and dedicated industry specific software solutions, adding to this our wide range of display product solutions that will help our customers’ games get noticed in the sea of competition.

Our key message this year is about increasing awareness of our full product portfolio, covering all aspects of the gaming industry.

Advantech are in a unique position in the industry with the capability to design and manufacture custom and standard embedded hardware solutions, as well as proven software and integration toolkits for the gaming market. We are also able to offer a number of supporting peripherals and fully integrated display solutions that help utilize our technology for unified results. Being able to partner with just one manufacturer for a number of key elements is part of our efficient and effective method of helping our customers get their products to the market quickly.” Edward Price, Managing Director, Advantech-Innocore.

2023’s technology showcase from Advantech will include;

  • The full range of gaming platform solutions featuring the latest technology from Intel and AMD. Featured new products include:
    • DPX®-S451 which uses AMD’s Ryzen™ Embedded R2000 processors and features high-performance dual and quad core SOC devices with “Discrete-level Graphics” to offer an unbeatable combination of computing power and graphics performance. Ideal for slot machines, casino games and betting terminals.
    • DPX®-J100 a cost-effective platform with JAMMA harness interface.
    • DPX®-E145 with 11th Gen Intel® Core™ Processor including Intel® Iris® Xe Graphics.
  • LCD monitors J and C curved technology includes curvatures of 1500R and 1200R. Packaged together with an industrial grade video card and power supply, our solution is available with standard video inputs and can be specified with or without a 10-point touch overlay.
  • EDGE range of industrial grade closed frame touch screen monitors with a 10-point touch overlay and edge to edge display.
  • Touch screen button deck displays and large format displays up to 86”.
  • DPX® LED controller for enhanced visual impact. Customized LED sequencing.
  • A selection of the wide range of standard Advantech embedded products and solutions such as
    • Various Mini-ITX embedded motherboards supporting 12th Gen Intel® Core™ Processors incl. AIMB-278 and AMD Ryzen™ Embedded V2000 Processors incl. AIMB-229.
    • Various SOM products incl. SOM-6872, a powerful AMD Embedded Ryzen™ V2000 COM Express® Compact Type 6 Module
    • AIR-030 series edge boxed AI system, harnessing the power of NVIDIA Jetson AGX Orin to deliver server-class AI performance to the edge!
    • Various 3.5” SBC products incl. MIO-5152 supporting Atom® x6000E series and RSB-4810, an ARM solution powered by Rockchip RK3568 SOC
    • EPC-3720, an ARM® Cortex®-A53 i.MX8MPlus-based secured, compact-sized, low-power Edge AI Box
    • DS-085/082, Digital Signage players based on 11th gen Intel® and AMD Ryzen™ Embedded V1000 Processors in an extreme slim format
  • High-performance graphic cards supported by our Intel®, AMD and Nvidia partners including the A-40, RX-6600, T-1000/400 and others.
  • A range of Advantech latest industrial flash products, featuring BICS5 technology in form factors like M.2, 2.5” (ER1) and DDR4/DDR5 DRAM.
  • Software that supports a wide variety of IoT solutions, from IoT devices operation management software to cloud platform, like Microsoft Windows Embedded, Microsoft Azure or Acronis Backup.

In addition to a wide range of standard solutions, interested visitors can learn about Advantech’s local Design & Manufacturing Services (DMS), including the wide range of options for bespoke adaptation of standard products or the completely new development from scratch of boards or systems according to customer specifications.

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Arena Racing Company awarded United Arab Emirates Gaming-Related Vendor License

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Arena Racing Company (ARC) has been granted a Gaming-Related Vendor license from the United Arab Emirates’ General Commercial Gaming Authority (GCGRA), an independent entity of the UAE Federal Government with exclusive jurisdiction to regulate, license, and supervise all commercial gaming activities.

The license, operational with immediate effect, affords ARC the opportunity to provide its products and services to licensed operators in the region. Notably, the Racing1 Markets service, an all-in-one horse and greyhound racing solution delivered in conjunction with Racing1 alliance media rights partners at 1/ST CONTENT, Racecourse Media Group (RMG), and Tabcorp, alongside technical partner Pythia Sports. ARC has been added to the list of licensed vendors as per the GCGRA website.

Jack Whitaker, Commercial Manager at ARC, said: “Obtaining this license is a great achievement for ARC and its Racing1 partners. The emerging regulated UAE market is incredibly exciting, and we look forward to showcasing our innovative products and services in the region.”

The post Arena Racing Company awarded United Arab Emirates Gaming-Related Vendor License appeared first on Gaming and Gambling Industry Newsroom.

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Play’n GO games now live with Ivy Casino in the UK

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Swedish gaming giant’s industry signals commitment to the UK regulated market by launching it leading portfolio of games with Ivy Casino 

Play’n GO, the world’s leading casino entertainment provider, has today announced that its industry leading portfolio of games is now live with Ivy Casino in the UK. 

Ivy Casino’s players in the United Kingdom can now access global smash hits from Play’n GO, including Book of Dead, Legacy of Dead, and Rise of Olympus 100 among many others. 

Ivy Casino is a UK-facing online casino brand that launched in 2024 with a focus on delivering a premium, player-centric experience tailored specifically for the UK market. 

The brand operates alongside two sister sites, Rose Casino and O’Reels, which also serve UK audiences and share the same commitment to high-quality entertainment, strong user experience and robust responsible gaming standards. 

Play’n GO has been one of the leading game suppliers in the UK for many years and is steadfast in its commitment to regulated markets globally. 

Magnus Olsson, Chief Commercial Officer of Play’n GO, said:

“We are delighted to launch with Ivy Casino in the UK who, like us, are focused on all the key elements of operating within a regulated market framework. I’m sure this is just the beginning of a long and fruitful partnership.” 

Mark Good, representing Ivy Casino, said:

“This partnership with Play’n GO forms part of Ivy Casino’s ongoing strategy to enhance its content offering for UK players by collaborating with leading studios known for creative, engaging gameplay.” 

Play’n GO is a proud sponsor of the Moneygram Haas Formula 1 team, and recently launched a fashion brand, Play’n GO Shop, to sit alongside its existing Play’n GO Music brand to give fans more ways to connect with Play’n GO. 

In October, Play’n GO set a world record by launching everyone’s favourite slot character, Garga, into space reaching a height of over 35,500m as part of the launch campaign for Reactoonz 100 which instantly became one of the biggest game launches of the year for the company. 

The post Play’n GO games now live with Ivy Casino in the UK appeared first on Gaming and Gambling Industry Newsroom.

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Esportes da Sorte strengthens brand presence during New Year’s Eve celebrations across four Brazilian capitals

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Esportes da Sorte, one of Brazil’s leading online betting platforms, will be the official sponsor of New Year’s Eve celebrations in four Brazilian capitals: Salvador, Recife, Natal and Maceió. The initiative reinforces the brand’s growing presence in the national cultural calendar and its strategy to connect with large-scale public celebrations beyond the digital environment.

New Year’s Eve is one of Brazil’s most significant annual moments, marked by intense domestic travel, international tourism and mass public participation. By supporting celebrations in four key destinations, Esportes da Sorte aligns its brand with tradition, culture and shared experiences that resonate deeply with local communities.

“Sponsoring New Year’s Eve celebrations in four capitals reflects our commitment to being present in moments that bring people together,” said Marcela Campos, Vice President of the Esportes Gaming Brasil Group, owner of the Esportes da Sorte brand. “Supporting these cities means valuing their cultural identity, strengthening local ecosystems and celebrating the people who keep these traditions alive year after year.”

Across all four capitals, the brand will activate its presence through immersive experiences, public-facing activations and the distribution of branded giveaways — a hallmark of Esportes da Sorte’s engagement strategy at major events. The activations are designed to enhance the festive atmosphere while reinforcing the brand’s connection with culture, entertainment and responsible enjoyment.

The New Year’s Eve sponsorships build on Esportes da Sorte’s broader cultural engagement strategy, which includes long-standing support for large-scale events such as Carnatal, in Rio Grande do Norte — a key fixture in the state’s tourism and cultural calendar. Together, these initiatives reflect the company’s commitment to expanding its footprint in cultural sponsorships nationwide.

Esportes da Sorte’s participation also mirrors a wider trend within Brazil’s regulated betting market, as operators increasingly diversify their sponsorship portfolios beyond football. Music, festivals and cultural celebrations have become strategic platforms for brands seeking broader visibility, deeper community ties and more sustainable engagement with the public.

The post Esportes da Sorte strengthens brand presence during New Year’s Eve celebrations across four Brazilian capitals appeared first on Gaming and Gambling Industry Newsroom.

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