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WHAT DO GAME DEVS THINK OF WEB3 GAMING?

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Most game developers believe web3 has a considerable role to play in the future of gaming. That’s the headline from an international survey of game developers conducted by Coda Labs, a mobile games company building fun games powered by web3 tech, with Raptor PR, a b2b communications agency for video games, web3 gaming, and media brands.

The survey discovered that three-quarters of respondents expect web3 to play a significant part in their future strategies, while more than half (56%) believe that it will revolutionise the gaming industry. However, a sizable minority disagree. Almost one third (32%) said that web3 games are a fad and won’t be around for long, and 31% labelled them a scam. This information builds upon the findings of the Coda Labs Global Web3 Gamer Study, the biggest ever web3 survey canvassing the opinions of nearly 7,000 gamers, across all platforms, from every continent.

The international survey of games industry professionals comprises responses from 154 participants, with most based in the USA, UK, and Turkey. Three-quarters of those taking part work directly on programming and development, with just over one quarter being company founders or senior management. The study was conducted by Walr. 

Sekip Can Gökalp, CEO and Founder of Coda Labs, commented:

“The potential benefits of web3 games for players are well-debated, but the upsides for developers and studios tend to fall by the wayside. This survey shows that a majority of developers have already dipped their toes into web3 game development, driven by benefits such as additional funding, new revenue streams, and player retention. As with our consumer study earlier this year, it’s also clear that there are plenty who don’t perceive benefits for them. As someone who has published mobile games totalling more than 100 million downloads, I do believe that the current model of paid user acquisition and platform fees is out of date, and web3 represents an opportunity for developers to replace it with a more equitable one.”

Rana Rahman, Founder and CEO at Raptor PR, added:

“Despite polarised opinions about web3 gaming in both consumer gaming and games industry circles, there’s an undeniable momentum behind it – as this data shows. This momentum isn’t just purely driven by commercial gain, such as a drive to be the next F2P, but to improve aspects of gaming and the business of the games industry. As well as better revenue share for creators and devs, obvious player-first concepts such as gameplay progression and basic interoperability spring to mind. Based on my discussions with industry leaders from indies to AAAs, there’s a ton of activity happening to deliver games with smart use of web3. It’s not a question of ‘if’ web3 gaming will take off, rather, ‘when’.” 

Key findings:

  • Web3 games may be a revolution…
    More than half (56%) believe that Web3 technology will revolutionise the gaming industry, with 60% agreeing that it will be around for a long time 

  • …But not everybody’s convinced
    Nearly one-third (32%) believe that web3 games are a fad and won’t be around very long. 31% would go so far as to say that web3 games are a scam 

  • New revenue streams and new users
    Developers expect the main benefit they derive from web3 to be new revenue streams via the sale of NFTs (47%) or tokens (43%). 40% anticipate improved user acquisition, with 36% expecting improvements in user retention

  • Three-quarters expect to work in web3 in the future
    When asked about their company’s future web3 development strategy, 75% expect web3 games to feature

  • Web3 work is underway, but launches are few
    62% have experience of working on web3 games, but less than a quarter (23%) have already launched one

  • Companies are hiring for web3 right now
    More than half (57%) say that they are currently hiring for web3 roles, indicating it’s a growth sector

  • Player adoption may be a problem
    More than a quarter (27%) of participants cited player adoption as the main obstacle for web3 games to overcome. Tying in with this, 21% were conscious of the often complex user experience of web3 games 

Despite an ongoing ‘crypto winter’ and a series of crises among web3 companies, investment in blockchain gaming has remained relatively strong. In 2022, at least $7.8 billion has been invested into web3 games and gaming projects, while Animoca Brands has recently announced a new $2 billion fund dedicated to metaverse startups. 

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Meridianbet Launches ‘Scan. Help.’ Humanitarian Initiative to Support Maternity Hospitals in Southeast Europe

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Meridianbet, a member of the Golden Matrix Group (NASDAQ: GMGI), in partnership with Meridianbet Foundation, Expanse Studios, and BC Crvena zvezda Meridianbet announces the launch of a significant humanitarian initiative, ‘Scan. Help.’, aimed at supporting maternity hospitals across Southeast Europe.

The rollout of this action to other market territories is expected in the remainder of 2024.

How It Works

For every scanned QR code and subsequent registration on the Meridian Foundation’s website, funds will be allocated towards equipping five maternity hospitals in Serbia. This innovative approach not only raises awareness but also actively involves the community in our CSR activities.

The initiative is currently ongoing with high media presence and is broadcasted during Southeast Europe’s regional basketball Finals series (ABA League). BC Red Star players wear jerseys featuring the QR code, with additional promotion through basketball arena ads, TV ads, and more, encouraging fans and supporters to participate.

A Unified Effort for Community Impact

The ‘Scan. Help.’ campaign is a collaborative effort involving Meridianbet, Meridianbet foundation, Expanse Studios, and basketball club Crvena zvezda Meridianbet, Southeast Europe’s leading basketball club, of which Meridianbet is the name sponsor. The initiative is designed to leverage our collective resources and influence to make a meaningful impact on local communities.

Multi-Stakeholder Support and Growing Participation

The ‘Scan. Help.’ campaign has received institutional support ad backing from the Ministry of Health, reinforcing the importance and legitimacy of this cause. Additionally, several companies have already expressed their desire to contribute, with provisions made for donations through the Meridian Foundation’s account. This broadening support network amplifies the initiative’s reach and potential impact.

This campaign exemplifies Meridianbet’s dedication to sustainable development and community well-being. In 2023 alone, the company has launched 225 CSR campaigns, reflecting the commitment to making a lasting impact.

The post Meridianbet Launches ‘Scan. Help.’ Humanitarian Initiative to Support Maternity Hospitals in Southeast Europe appeared first on European Gaming Industry News.

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SiGMA Asia Awards 2024: Boomerang Partners Nominated for ‘Rising Star Affiliate Program’

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The fast-growing Boomerang Partners affiliate program continues gaining global recognition, earning a nomination for the prestigious ‘Rising Star Affiliate Program 2024’ category in the Asia region

With a rapidly growing network of over 5,200 affiliates across 70+ countries, the dynamic Boomerang Partners affiliate program has been recognized as a finalist for the ‘Rising Star’ category at the SiGMA Awards Asia 2024. While Asia is not currently the central focus for brand promotion, this prestigious recognition from SiGMA is a notable honor that inspires Boomerang to fortify its global footprint and industry-leading position.

In 2023 alone, Boomerang’s achievements included paying over €50 million to affiliates, creating 22 exclusive branded games, hosting 82 tournaments across 30 regions, and expanding into 31 new markets. This followed prestigious wins like ‘Casino of the Year’ at the SiGMA Balkans/CIS Awards, ‘Commission Offer of the Year’ at the AffPapa iGaming Awards, and ‘Best PPC Affiliate’ at the SiGMA Europe Awards.

This year, Boomerang Partners is highlighting innovations like a worldwide traffic tournament and has already been nominated at the AffPapa, MAC, and AskGamblers Awards – eagerly awaiting the results across these prestigious voting processes and final selections.

“We actively collaborate with SiGMA, having participated in their events and been honored with SiGMA awards in other regions previously,” said Vitalii Prokofev, CEO at Boomerang Partners. “SiGMA sets the standard with premier industry events and accolades worldwide. This nomination at their Asia awards is valuable recognition that fuels our ambition to raise our global profile further.”

Boomerang Partners invites all affiliate managers and industry enthusiasts to learn more about their award-winning program. Voting for the SiGMA Asia Awards runs until May 20th. Winners will be announced at the June 3rd ceremony during the June 2-5 event in Manila.

Support Boomerang in the ‘Rising Star’ category while voting for other favorites at SiGMA.

 

The post SiGMA Asia Awards 2024: Boomerang Partners Nominated for ‘Rising Star Affiliate Program’ appeared first on European Gaming Industry News.

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PopOk Gaming Unveils Exciting New Instant Game: “Dice”

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PopOK Gaming, a leading innovator in the gaming industry, is thrilled to announce the launch of its latest Instant game sensation: “Dice”.

“Dice” is a dynamic game that puts players’ instincts and strategies to the test. Participants can jump in at any moment and predict whether the resulting number will be higher or lower than their selected number. With every roll, the excitement mounts as players watch the green fields light up, indicating their path to victory.

It’s not just about luck – it’s about strategy too. Players have the opportunity to adjust their multiplier, choose their odds, and press start for a thrilling gaming experience.

Here’s how it goes down:

📈 Move the dice higher or lower on the screen.
🚀 Choose over or under.
⏳ Place your bet and hold on tight.
🎲 Launch the dice!
🏆 Win big, with potential rewards of up to x9600!

With its user-friendly interface and exciting gameplay, “Dice” promises to captivate players of all skill levels. Whether you’re a seasoned gamer or new to the world of Instant games, “Dice” offers endless opportunities for fun and excitement.

Join the action today and roll the dice for your chance to win big! Visit PopOK Gaming to start playing now.

 

The post PopOk Gaming Unveils Exciting New Instant Game: “Dice” appeared first on European Gaming Industry News.

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