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While Crypto Deals with Disaster, Crypto Traders Turn to FIFA World Cup

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● World Cup brings crypto users back into the arena.

● Highest deposits by volume have been from TRON blockchain

● Bets made on Argentina to lift the Jules Rimet Trophy most popular

If you can’t bet on crypto, bet with it. That seems to be the takeaway this year as a crash in cryptocurrency trading markets has run up against the biggest betting event of this decade so far.

Cloudbet, the world’s longest-running online crypto sportsbook and casino, has seen during the 2022 World Cup. This despite many crypto holders having seen their investments drop substantially in relation to fiat currencies since the infamous downfall of Sam Bankman-Fried and his FTX exchange.

“With sentiment around cryptocurrencies so low after FTX imploded, we weren’t sure what to expect this year. But new Cloudbet accounts are being opened at a record pace, first time deposits are up nearly double, and we’re seeing incredible enthusiasm among bettors,” a Cloudbet spokesperson said. “The World Cup appears to have brought crypto traders and holders out of their funk and back into the arena.”

According to Cloudbet, interest is also high among bettors using less well-known blockchains, like TRON. “Our highest deposits by volume this World Cup have been from TRON, which is new for us. We expect it has to do with bettors moving funds to stablecoins during market uncertainty, and then using those stablecoins to buy into the sportsbook.” Cloudbet’s spokesperson said the next most deposited tokens came from BNB Smart Chain, Ethereum, and Bitcoin in that order.

“Our main marketing strategy for betting during the World Cup has been a kind of word of mouth system of referrals, which allows any player the chance to earn lifetime loyalty point commissions on bets their friends make,” the spokesperson said. “It’s almost working too well at this point. Players are earning points so quickly that we’ve had to add some big ticket items to our loyalty marketplace to give them things to save up for. There’s even a lamborghini in there now.”

The World Cup is always the biggest betting event of any year it is played, said Cloudbet, but going into 2022, fan enthusiasm was hard to read. Many fans were disappointed by the choice of the host nation, Qatar, and in person attendance has been complicated by last minute rule changes around alcohol at games and lackluster accommodation for fans. “We thought we might be looking at a one-two punch of low fan enthusiasm and crypto trader fear mentality. It turns out, when it comes to the World Cup, even crypto winter can’t stop the party.”

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Explore the future of gaming at ICE Barcelona: 20 – 22 January 2025

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Explore the future of gaming at ICE Barcelona: 20 – 22 January 2025

Join the most influential gaming industry professionals from throughout the world when ICE opens at Fira Barcelona Gran Via, 20 –22 January 2025. The first edition of the world-leading business event to be held outside the UK will feature a record 1,000 exhibitors following unprecedented demand for space from world gaming’s leading innovators covering every sector and every jurisdiction.

ICE and the co-located iGB Affiliate – which will occupy 120,000 square metres compared to the 100,000 sqm used in London – connect the entire global industry and provide access to the very latest cutting-edge innovations, technological solutions, regulatory updates, and insights which assist entrepreneurial businesses to enter new jurisdictions and build market share.

ICE is the event where the industry launches tens of thousands of game-changing, landmark products and where visitors can explore the future of gaming. For more information on the event where the world of gaming goes to do business and to register: icegaming.com

 

The post Explore the future of gaming at ICE Barcelona: 20 – 22 January 2025 appeared first on European Gaming Industry News.

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SIS and Premier Greyhound Racing reveal improved greyhound race time schedule

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Sports Information Services (SIS), the leading multi-content supplier of 24/7 live betting services, and Premier Greyhound Racing (PGR), the media rights company supplier of greyhound racing to the betting industry and direct to viewers, have collaborated to offer a revised race time schedule starting from 20 May.

Designed to protect the long-term future of UK greyhound racing, the new schedule will see morning fixtures start slightly later – moving from 10.47 to 11.01 and 10.54 to 11.09. Additionally, there will also be a slightly later start time for some evening fixtures aimed at a retail audience, with the first evening fixture now starting at 18.08.

Commenting on the improved schedule, Terry Mahoney, Head of Business Development at ARC, said: “The new race times will help make it easier for customers to navigate busy racing schedules as well as improving operations trackside. We will continue to listen, monitor, and adapt schedules where and when needed as we move forward to deliver the best service possible for betting operators as well as punters.”

Paul Witten, Managing Director at SIS, added: “We are passionate about delivering a greyhound racing service that benefits all of the sport’s stakeholders. Together with Premier Greyhound Raxing, we have introduced a revised racing schedule that benefits operators and their customers.

“Our approach to greyhound racing is grounded in sustainability and flexibility. This collaboration with fellow service providers allows everyone to enjoy all the high-quality action produced on a daily basis from tracks across the UK and Ireland.”

SIS has long-term agreements in place with bet365, William Hill, Paddy Power and Betfred to deliver its greyhound content across UK and Irish retail and digital channels. SIS also promotes this content across dozens of leading international operators, as well as through SISRacing.tv.

PGR offers greyhound action, cards, video replays, results, news and info on greyhounds.attheraces.com, and regular live broadcasts on Sky Sports Racing. Premier Greyhound Racing is a joint venture between Arena Racing (ARC) and Entain, the global sports betting, gaming and interactive entertainment group. Between them, the two companies own nine of the 20 licensed British greyhound tracks and ARC manage the media rights for five independent tracks.

The post SIS and Premier Greyhound Racing reveal improved greyhound race time schedule appeared first on European Gaming Industry News.

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EGT to create a sensation at FIJMA 2024 with its new products for the B2 Saloon and casino markets in Spain

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EGT will present its latest developments for the B2 Saloon and casino markets in Spain during FIJMA 2024, which will take place on 07-09 May. Alejandro Mosquera, director of the local office of the company, shared: “We have chosen to show the products that have the greatest potential for the country, and I am confident that our selection can offer something to everyone – to those, who are about to start their gaming business now, and also to those who want to make their business even more successful. We will be waiting for all of them at stand C17-C19.”

Among EGT’s newest proposals, that are expected to generate huge interest among visitors to the exhibition, are the multilevel jackpot Sands Princess AWP and the latest addition to the top-performing jackpot Bell Link AWP – the Bell Link Plus multigame, both of which are designed especially for the B2 Saloon market.

Sands Princess AWP will take players to the kingdom of Egypt, where each of the 5 levels can be won with any bet. The 4 games of the jackpot: Egyptian Tale, Pharaoh’s Desert, Sands Spirit and Mystic Dawn, will present to those eager for adventures and untold riches numerous opportunities for winning, but only the boldest ones will be able to reach the two linked progressive levels and turn sand into gold.

Bell Link Plus joins Bell Link AWP jackpot to add even more diversity to the choice of the Spanish gaming audience. The multigame’s 5 titles: Book of Realm, Burning Hot, 40 Super Hot, 20 Super Hot and Shining Crown, will dive players into the fascinating world of some of the most popular games of the company, now enriched with more chances for winning and entertainment.

Both Bell Link Plus multigame and Sands Princess jackpot will be housed in the Phoenix AWP cabinet – another product, designed specifically for the B2 Saloon market in Spain, which will make its debut on local level at the exhibition. Featuring 27-inch monitors and multiple ergonomic features, this model offers maximum comfort, while the video and audio capabilities, along with the latest EGT software, guarantee an optimal gaming experience.

The guests at the EGT stand will have the opportunity to see the new Premio Ganador multigame for the B2 Saloon market as well, which is expected to be available in the country in the near future and grab the attention of local players with its attractive features offering a lot of bonuses.

The selection will be complemented by the other well-known B2 Saloon cabinets and games, as well as some of the slot products with greatest potential for the country such as the General cabinets and the bestsellers Bell Link and Gods & Kings Link. The latest jackpot proposals Supreme Combo Link and Sheng Sheng Bu Xi, which were launched just a few months ago and have received very positive feedback, will also be showcased.

EGT Digital will demonstrate its rich portfolio of iGaming solutions as well, including instant and slot games, as well as the in-house developed “all-in-one” betting platform X-Nave, which provides operators with a complete solution for building and maintaining a successful online business.

“We will be delighted to welcome everyone who is interested in our products on our stand at FIJMA,” concluded Mr. Mosquera. “I believe that this year’s participation will be very fruitful just like the previous editions and we will receive many inquiries. We will be happy to continue the conversations with our partners and potential new customers in EGT’s new office in Madrid, which is equipped with a spacious showroom, where they will be able to see and test our developments on site once again. Its official opening will be on May 6 and we will be glad to share this experience with all our friends.”

 

The post EGT to create a sensation at FIJMA 2024 with its new products for the B2 Saloon and casino markets in Spain appeared first on European Gaming Industry News.

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