Latest News
Gaming Americas Weekly Roundup – October 10-16
Welcome to our weekly roundup of American gambling news again! Here, we are going through the weekly highlights of the American gambling industry which include the latest news and new partnerships. Read on and get updated.
Latest News
International Game Technology (IGT) announced that its award-winning cashless gaming solutions, Resort Wallet and IGTPay, are deployed at Indigo Sky Casino in Wyandotte, Okla.
Acres Manufacturing Company announced that Maverick Gaming will implement Acres’ CMS+ and Cashless Casino technology applications, both of which leverage the Company’s Foundation platform.
TransAct Technologies Incorporated announced that it has been selected by Sky River Casino located in Elk Grove, California to provide TransAct’s industry-leading Epic Edge TITO printer in all slot machines within the 100,000 square foot gaming floor.
International Game Technology has launched Wheel of Fortune Slots Zone at OYO Hotel & Casino in Las Vegas. The compelling space houses a dozen of IGT’s premium Wheel of Fortune slots games in an energizing environment synonymous with the popular theme.
Skilrock Technologies, a Gold Contributor to the World Lottery Association, is going to participate in the World Lottery Summit 2022 being held from October 16-20, at Vancouver Convention Centre, Vancouver, Canada.
Aristocrat Leisure Limited has rebranded its online Real Money Gaming (RMG) division as Anaxi. Aristocrat announced the creation of a dedicated online RMG business in February 2022, as part of its strategy to enter and grow in this important Gaming adjacency.
KeyStar Corp has acquired the assets of ZenSports and esports gaming specialist Ultimate Gamer. As part of the acquisition of ZenSports’ assets and brand, the ZenSports team has joined KeyStar.
VizExplorer has partnered with northern Michigan’s Grand Traverse Resort & Casinos for player development and marketing analysis programmes at Turtle Creek Casino & Hotel and Leelanau Sands Casino & Lodge.
PointsBet announced a first-of-its-kind content experience on its app. In addition to live streaming, the platform will now feature clips directly focused on betting events, along with access to individual custom-curated feeds and PointsBet+, the company’s new content hub.
New Partnerships
Sparket’s Social Betwork has signed a partnership agreement with Station Casinos, a subsidiary of Red Rock Resorts, to license software that will be integrated into the Company’s virtual casino STN Play app.
Elys Game Technology has announced a partnership with Bookmakers LLC to provide land-based sportsbook services within the Top Hat Sports Bar & Grill, located in Parkville, Maryland.
NeoPollard Interactive has signed an agreement to deliver game content to the Georgia Lottery. The supplier will deliver games via an integration of its remote gaming server.
BetMGM has become an Official Sports Betting Partner of the Cincinnati Reds. The new relationship strengthens BetMGM’s presence in Ohio ahead of the state’s scheduled launch of legalised sports betting on January 1, 2023.
New Appointments
MGM Resorts International has appointed Gary Fritz as the new President of MGM Resorts Interactive. Fritz will oversee and advance MGM Resorts’ diversification strategy by expanding the Company’s digital platforms organically and through acquisitions.
NOVOMATIC has announced that Marcelo Suhner has resumed his role as the Managing Director of Crown Gaming México and will now become the acting CEO.
Pace-O-Matic has appointed former Pennsylvania State Police commissioner Frank Noonan to its Board of Directors.
Aristocrat Gaming has appointed Joe Kaminkow as its Chief Innovation Officer.
Latest News
Meridian Donate: Revolutionizing CSR in the Betting and Gaming Industry
- Innovative engagement strategy positions MeridianBet as a leader in CSR within the betting and gaming industry
- Optimized brand loyalty as active customer participation in CSR strengthens connection and loyalty
- Scalable impact, as the model is designed for expansion and could be adapted to new markets, indicating potential for widespread adoption and growth
Transforming Customers into Environmentalists and Humanitarians
MeridianBet’s pioneering initiative, Meridian Donate, is transforming the betting industry by engaging customers directly in corporate social responsibility (CSR) actions. This unique platform allows customers to actively participate in and fund various environmental, societal and humanitarian projects, setting a new standard for customer engagement and community impact.
Key Features of Meridian Donate:
- Direct customer involvement: Customers are not just donors but active participants in CSR decisions
- Diverse programs: Offers choices from global afforestation to local humanitarian efforts
- Partnerships with renowned organizations: Collaborates with entities like the Red Cross and UNICEF
Expanding Impact: A Year-by-Year Growth
The Meridian Donate platform has seen substantial growth in its scope and impact:
- Number of individual campaigns: Grew from 8 in 2021 to 20 in 2023
- National markets Integrated: Expanded from 3 in 2021 to 8 in 2023
- Direct Beneficiaries: Increased from 43 NGOs in 2021 to 159 in 2023
In 2023 alone, the platform’s expansion into eight markets facilitated 20 customer-funded campaigns, directly benefiting 159 NGOs, up from 122 the previous year.
Continued Commitment to Innovation and Community Involvement
Meridian Donate not only showcases MeridianBet’s dedication to CSR but also redefines the role of digital marketing within the industry. By converting sports bettors into active CSR participants, Meridian Donate enhances customer loyalty and brand value, making it a critical element of MeridianBet’s market strategy.
Recent Successes and Future Outlook
In its recent operation, Meridian Donate has launched an ambitious global afforestation initiative, committing to plant 20,000 seedlings across various regions. This project not only underscores our environmental commitment but also enhances our brand’s community presence. Already, several hundred contributions have been recorded in the platform’s first month, indicating robust customer engagement and support.
The post Meridian Donate: Revolutionizing CSR in the Betting and Gaming Industry appeared first on European Gaming Industry News.
Latest News
Imagine Live Launches Casino Hold’em
Imagine Live proudly unveils its latest game addition – Casino Hold’em. This thrilling new game promises to elevate the poker experience for enthusiasts and novices alike, combining the excitement of traditional Texas Hold’em with the thrill of live casino action.
Casino Hold’em offers players a dynamic and immersive gaming experience. With sleek graphics, intuitive gameplay, and live dealers, players will feel seated at a high-stakes table in a world-class casino right from the comfort of their homes.
Key features of Casino Hold’em include:
Neon-lighting Studio: Casino Hold’em has a very inviting atmosphere. It features an elegant, well-designed studio with neon lighting that evokes a sophisticated gaming environment.
Captivating Gameplay: Stunning graphics and seamless gameplay transport players to the heart of the action.
Bonus Bet: In Casino Hold’em, players can place a Bonus bet alongside their initial Ante bet. Even if the Play bet is lost, the Bonus bet remains unaffected and can still be won if the specific hand criteria are met.
Multiplatform Compatibility: Enjoy Casino Hold’em on desktop, tablet, or mobile devices, allowing players to play anytime, anywhere.
“We’re thrilled to introduce Casino Hold’em to our players,” said Mikayel Aznauryan, Chief Product Officer at Imagine Live. “At Imagine Live, we’re committed to delivering premium gaming experiences, and Casino Hold’em is no exception. With its blend of live action, strategic gameplay, and neon design, we believe it will quickly become a favorite among poker enthusiasts worldwide.”
The post Imagine Live Launches Casino Hold’em appeared first on European Gaming Industry News.
Latest News
Relax Gaming increases Italian presence via Octavian Lab aggregation deal
Relax Gaming, the iGaming aggregator and supplier of unique content, has further increased its footprint in the Italian market with Octavian Lab.
Octavian Lab is a software house and service provider for online gaming suppliers. Led by highly specialised technicians, the company is committed to the development of products, protocols and integrated solutions in key regulated iGaming markets.
This partnership will see Octavian Lab’s operator partners in Italy, including leading sportsbook and casino Eurobet, gain access to a host of popular Relax Gaming titles.
Eurobet players are now able to enjoy timeless classics from Relax Gaming including the hugely popular Money Train series, Wild Chapo 2 and Marching Legions.
Gianluca Crimaldi, Director of Italy at Relax Gaming, said: “In order to continue our hugely successful trajectory in key markets such as Italy it is imperative that we continue working alongside some of the industry’s best aggregators.
“We are delighted to partner with the talented team at Octavian Lab who are helping ensure our games reach Italian players via the country’s top operators.”
Emanuele Nocentelli, CEO of Octavian Lab added: “We are proud of our partnership with Relax Gaming, one of the industry’s leading providers of high-quality games. It’s fantastic to be distributing their portfolio via our Gaming and Aggregation platforms and we are confident that Relax content will resonate with a wide audience of players across Italy. We look forward to maintaining and building upon this partnership for a long time to come.”
The post Relax Gaming increases Italian presence via Octavian Lab aggregation deal appeared first on European Gaming Industry News.
-
Latest News2 months ago
Fairplay Exchange signs as new sponsor of Stephen Hendry’s Cue Tips
-
Latest News3 months ago
2 PEOPLE CAUGHT OPERATING ILLEGAL ONLINE GAMING SITE
-
Latest News3 months ago
Wazdan partners with 711.nl for significant expansion in the Netherlands
-
Latest News3 months ago
Playtech Extends Partnership with BoyleSports Until 2028
-
Latest News3 months ago
StarGames Named Premium Partner of the International ADAC Truck Grand Prix 2024
-
Latest News3 months ago
Senet Platform Partners with Beamable
-
Latest News2 months ago
European Gaming Q1 2024 Meetup: Exploring Innovation, Marketing, and the iGaming Industry Hubs
-
Latest News2 months ago
Casino Crypto Giant Bitline Partners with Ciphertrace for Enhanced Compliance in Digital Asset Transactions
You must be logged in to post a comment Login