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Avalanche Studios Group Chair Robert Henrysson joins Nordisk Games

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Nordisk Games today announced the appointment of Robert Henrysson as its latest Partner, following the recent appointments of Audrey Leprince and Ebba Ljungerud. Robert has a wealth of experience in the games industry, most recently as the Chairperson of Avalanche Studios Group, the team behind theHunter: Call of the Wild, and the developer behind the acclaimed Just Cause series and Mad Max game, which was acquired by Nordisk Games in 2018.

In his new role, Robert will work with the investment team to scope new opportunities and build relationships with existing and new partners.

Robert has plenty of entrepreneurial experience from both inside and outside the games industry, starting with the roleplaying and board game store he launched whilst still at university. He was the founder of the Swedish gaming magazine Saga and also worked for Cap Gemini where he ran the Global Media Practice for the group. In 2002, he co-founded Jadestone Group, one of the early pioneers in mobile gaming and the team behind the online version of the popular sport sim Championship Manager. Robert also co-founded the children’s game developer Filimundus (Pippi Longstocking, Pettson & Findus). More recently, Robert has sat on the advisory board of Bornholm Game Days, an invitation-only event for leaders in gaming to discuss game development and how to tackle important cross-industry issues.

Nordisk Games was founded in 2016 to make games with the best game companies in Europe, and to date, its portfolio is made up of Avalanche Studios Group, Star Stable Entertainment, MercurySteam, Nitro Games and Flashbulb Games. The company also recently completed its full acquisition of the BAFTA-winning studio Supermassive Games, the developers behind critically-acclaimed narrative games Until Dawn and The Dark Pictures Anthology.

“Aside from working in a great team with great clients, what really drew me to Nordisk Games was the company’s values; championing key issues in the games industry and also dedicating a portion of its turnover to charity every year. As a team, I know they are always on hand to offer strategic support, but they also strongly believe in giving partners the autonomy to create their own vision and develop the games they want to – which is hugely exciting,” said Robert Henrysson, Partner at Nordisk Games.

“Each of our recent new team members brings a wealth of experience in games, a new perspective and a new set of skills for our partners to utilise, and Robert’s no exception. I have no doubt he’ll help us continue making connections, building relationships and supporting great teams in making the best games they possibly can. The expertise we’ve gathered will continue to be one of our strongest assets in the years to come,” said Mikkel Weider, CEO of Nordisk Games.

On top of his varied roles in the games industry Robert has had an eclectic working life, running an award-winning brewery and producing the book Swedish Gin – Drinks, Distilleries and Dreamers, which recently won the 2022 World Gourmand Awards for best photo. Since 2013 he has invested in and supported several companies including Winefinder.se, Hammars Bryggeri, and most recently game startup InfiniGods.

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Meridianbet Launches ‘Scan. Help.’ Humanitarian Initiative to Support Maternity Hospitals in Southeast Europe

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Meridianbet, a member of the Golden Matrix Group (NASDAQ: GMGI), in partnership with Meridianbet Foundation, Expanse Studios, and BC Crvena zvezda Meridianbet announces the launch of a significant humanitarian initiative, ‘Scan. Help.’, aimed at supporting maternity hospitals across Southeast Europe.

The rollout of this action to other market territories is expected in the remainder of 2024.

How It Works

For every scanned QR code and subsequent registration on the Meridian Foundation’s website, funds will be allocated towards equipping five maternity hospitals in Serbia. This innovative approach not only raises awareness but also actively involves the community in our CSR activities.

The initiative is currently ongoing with high media presence and is broadcasted during Southeast Europe’s regional basketball Finals series (ABA League). BC Red Star players wear jerseys featuring the QR code, with additional promotion through basketball arena ads, TV ads, and more, encouraging fans and supporters to participate.

A Unified Effort for Community Impact

The ‘Scan. Help.’ campaign is a collaborative effort involving Meridianbet, Meridianbet foundation, Expanse Studios, and basketball club Crvena zvezda Meridianbet, Southeast Europe’s leading basketball club, of which Meridianbet is the name sponsor. The initiative is designed to leverage our collective resources and influence to make a meaningful impact on local communities.

Multi-Stakeholder Support and Growing Participation

The ‘Scan. Help.’ campaign has received institutional support ad backing from the Ministry of Health, reinforcing the importance and legitimacy of this cause. Additionally, several companies have already expressed their desire to contribute, with provisions made for donations through the Meridian Foundation’s account. This broadening support network amplifies the initiative’s reach and potential impact.

This campaign exemplifies Meridianbet’s dedication to sustainable development and community well-being. In 2023 alone, the company has launched 225 CSR campaigns, reflecting the commitment to making a lasting impact.

The post Meridianbet Launches ‘Scan. Help.’ Humanitarian Initiative to Support Maternity Hospitals in Southeast Europe appeared first on European Gaming Industry News.

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SiGMA Asia Awards 2024: Boomerang Partners Nominated for ‘Rising Star Affiliate Program’

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The fast-growing Boomerang Partners affiliate program continues gaining global recognition, earning a nomination for the prestigious ‘Rising Star Affiliate Program 2024’ category in the Asia region

With a rapidly growing network of over 5,200 affiliates across 70+ countries, the dynamic Boomerang Partners affiliate program has been recognized as a finalist for the ‘Rising Star’ category at the SiGMA Awards Asia 2024. While Asia is not currently the central focus for brand promotion, this prestigious recognition from SiGMA is a notable honor that inspires Boomerang to fortify its global footprint and industry-leading position.

In 2023 alone, Boomerang’s achievements included paying over €50 million to affiliates, creating 22 exclusive branded games, hosting 82 tournaments across 30 regions, and expanding into 31 new markets. This followed prestigious wins like ‘Casino of the Year’ at the SiGMA Balkans/CIS Awards, ‘Commission Offer of the Year’ at the AffPapa iGaming Awards, and ‘Best PPC Affiliate’ at the SiGMA Europe Awards.

This year, Boomerang Partners is highlighting innovations like a worldwide traffic tournament and has already been nominated at the AffPapa, MAC, and AskGamblers Awards – eagerly awaiting the results across these prestigious voting processes and final selections.

“We actively collaborate with SiGMA, having participated in their events and been honored with SiGMA awards in other regions previously,” said Vitalii Prokofev, CEO at Boomerang Partners. “SiGMA sets the standard with premier industry events and accolades worldwide. This nomination at their Asia awards is valuable recognition that fuels our ambition to raise our global profile further.”

Boomerang Partners invites all affiliate managers and industry enthusiasts to learn more about their award-winning program. Voting for the SiGMA Asia Awards runs until May 20th. Winners will be announced at the June 3rd ceremony during the June 2-5 event in Manila.

Support Boomerang in the ‘Rising Star’ category while voting for other favorites at SiGMA.

 

The post SiGMA Asia Awards 2024: Boomerang Partners Nominated for ‘Rising Star Affiliate Program’ appeared first on European Gaming Industry News.

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PopOk Gaming Unveils Exciting New Instant Game: “Dice”

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PopOK Gaming, a leading innovator in the gaming industry, is thrilled to announce the launch of its latest Instant game sensation: “Dice”.

“Dice” is a dynamic game that puts players’ instincts and strategies to the test. Participants can jump in at any moment and predict whether the resulting number will be higher or lower than their selected number. With every roll, the excitement mounts as players watch the green fields light up, indicating their path to victory.

It’s not just about luck – it’s about strategy too. Players have the opportunity to adjust their multiplier, choose their odds, and press start for a thrilling gaming experience.

Here’s how it goes down:

📈 Move the dice higher or lower on the screen.
🚀 Choose over or under.
⏳ Place your bet and hold on tight.
🎲 Launch the dice!
🏆 Win big, with potential rewards of up to x9600!

With its user-friendly interface and exciting gameplay, “Dice” promises to captivate players of all skill levels. Whether you’re a seasoned gamer or new to the world of Instant games, “Dice” offers endless opportunities for fun and excitement.

Join the action today and roll the dice for your chance to win big! Visit PopOK Gaming to start playing now.

 

The post PopOk Gaming Unveils Exciting New Instant Game: “Dice” appeared first on European Gaming Industry News.

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