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The bronze at the CEC 2022 opens up new horizons for Indian esports internationally
India’s DOTA 2 esports team’s victory at the CEC 2022 is a significant milestone in the history of the Indian esports and gaming ecosystem. It will open up new horizons for aspiring athletes who dream to compete in international tournaments in the future, thereby encouraging young gamers to pursue full-time careers as athletes. The win will open floodgates for subsequent industries to rise, birthing new-gen pro-gamers, careers, tournaments, brand associations and sponsorship opportunities among others. As the country celebrates 75 years of Independence, this victory marks a historical achievement for India in the international gaming arena.
The Indian DOTA 2 esports team displayed a smacking performance and won the bronze at the inaugural Commonwealth Esports Championships 2022 (CEC) held recently in Birmingham, England. The winners of the Indian DOTA 2 team, consisting of Moin Ejaz (captain), Ketan Goyal, Abhishek Yadav, Shubhnam Goli, and Vishal Vernekar, defeated New Zealand by 2-0 in an unsurpassed format.
Up until 2010, esports as a concept was relatively obscure in India and rather non-existent, with low public awareness, lack of infrastructure, and little involvement in the development of this sector. However, 2010 saw an enormous surge in the user base due to the popularity of smartphones, affordable high-speed internet, and notable investments in the space.
According to a report by the Federation of Indian Chambers of Commerce and Industry (FICCI) and EY India, the Indian esports industry rose to INR 3 billion in FY2021 and is expected to reach INR 11 billion by FY2025. This only confirms that the growth opportunity for esports in India is exponential and expansive.
Bharat Patel, Co-Founder, and Director, of Yudiz Solutions Limited, said, “A big congratulations to team India for claiming the bronze medal at the Commonwealth Esports Championship for DOTA 2. A remarkable achievement, considering the countless scrims, lengthy LAN games, and complex strategies involved.” With reference to esports athletes, he further shares, “the intelligence, mettle, and enthusiasm DOTA players display is utterly amazing. This win will boost the morale of the younger generation to become more active participants, encouraging the industry and the gaming community going forward.”
Anurag Khurana who is the CEO & Founder of Penta Esports said, “Congratulations to team India on winning the bronze medal at CEC for DOTA 2. This win will surely bring esports more recognition in India and inspire more aspiring esports athletes at the grassroots level in the country.”
Talking about the win Abhishek Aggarwal, Co-Founder, and CEO, of Trinity Gaming India, said, “These are exciting times for the esports industry and a very proud moment for the country and the gaming community. This win by the DOTA 2 team at the Commonwealth Esports Championship has earned a spot for India on the global gaming map and the future of esports looks very bright. This will encourage a new breed of gamers to build their careers leading to a larger pool of talent in the country. This is also an opportunity for brands to step forward in supporting the industry and encouraging the new athletes who aspire to have a career in this arena. We, as industry players, are confident that the government will support this form of the sport by providing adequate support to the esports athletes.”
The Indian esports ecosystem witnessed its first international representation (demonstration) at the Asian Games in 2018. Tirth Mehta, who won a bronze at the time, drew the attention of many developers and investors and their interest in Indian esports grew. Coverage and promotional campaigns on various online social media platforms like YouTube, Facebook, and Instagram increased public awareness and further stimulated the popularity of esports in India.
As esports is declared as a medal event at the next Asian Games and Commonwealth Games, India’s performance and win at CEC 2022 have upped the ante for Indian esports in the international arena.
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Meridian Donate: Revolutionizing CSR in the Betting and Gaming Industry
- Innovative engagement strategy positions MeridianBet as a leader in CSR within the betting and gaming industry
- Optimized brand loyalty as active customer participation in CSR strengthens connection and loyalty
- Scalable impact, as the model is designed for expansion and could be adapted to new markets, indicating potential for widespread adoption and growth
Transforming Customers into Environmentalists and Humanitarians
MeridianBet’s pioneering initiative, Meridian Donate, is transforming the betting industry by engaging customers directly in corporate social responsibility (CSR) actions. This unique platform allows customers to actively participate in and fund various environmental, societal and humanitarian projects, setting a new standard for customer engagement and community impact.
Key Features of Meridian Donate:
- Direct customer involvement: Customers are not just donors but active participants in CSR decisions
- Diverse programs: Offers choices from global afforestation to local humanitarian efforts
- Partnerships with renowned organizations: Collaborates with entities like the Red Cross and UNICEF
Expanding Impact: A Year-by-Year Growth
The Meridian Donate platform has seen substantial growth in its scope and impact:
- Number of individual campaigns: Grew from 8 in 2021 to 20 in 2023
- National markets Integrated: Expanded from 3 in 2021 to 8 in 2023
- Direct Beneficiaries: Increased from 43 NGOs in 2021 to 159 in 2023
In 2023 alone, the platform’s expansion into eight markets facilitated 20 customer-funded campaigns, directly benefiting 159 NGOs, up from 122 the previous year.
Continued Commitment to Innovation and Community Involvement
Meridian Donate not only showcases MeridianBet’s dedication to CSR but also redefines the role of digital marketing within the industry. By converting sports bettors into active CSR participants, Meridian Donate enhances customer loyalty and brand value, making it a critical element of MeridianBet’s market strategy.
Recent Successes and Future Outlook
In its recent operation, Meridian Donate has launched an ambitious global afforestation initiative, committing to plant 20,000 seedlings across various regions. This project not only underscores our environmental commitment but also enhances our brand’s community presence. Already, several hundred contributions have been recorded in the platform’s first month, indicating robust customer engagement and support.
The post Meridian Donate: Revolutionizing CSR in the Betting and Gaming Industry appeared first on European Gaming Industry News.
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Imagine Live Launches Casino Hold’em
Imagine Live proudly unveils its latest game addition – Casino Hold’em. This thrilling new game promises to elevate the poker experience for enthusiasts and novices alike, combining the excitement of traditional Texas Hold’em with the thrill of live casino action.
Casino Hold’em offers players a dynamic and immersive gaming experience. With sleek graphics, intuitive gameplay, and live dealers, players will feel seated at a high-stakes table in a world-class casino right from the comfort of their homes.
Key features of Casino Hold’em include:
Neon-lighting Studio: Casino Hold’em has a very inviting atmosphere. It features an elegant, well-designed studio with neon lighting that evokes a sophisticated gaming environment.
Captivating Gameplay: Stunning graphics and seamless gameplay transport players to the heart of the action.
Bonus Bet: In Casino Hold’em, players can place a Bonus bet alongside their initial Ante bet. Even if the Play bet is lost, the Bonus bet remains unaffected and can still be won if the specific hand criteria are met.
Multiplatform Compatibility: Enjoy Casino Hold’em on desktop, tablet, or mobile devices, allowing players to play anytime, anywhere.
“We’re thrilled to introduce Casino Hold’em to our players,” said Mikayel Aznauryan, Chief Product Officer at Imagine Live. “At Imagine Live, we’re committed to delivering premium gaming experiences, and Casino Hold’em is no exception. With its blend of live action, strategic gameplay, and neon design, we believe it will quickly become a favorite among poker enthusiasts worldwide.”
The post Imagine Live Launches Casino Hold’em appeared first on European Gaming Industry News.
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Relax Gaming increases Italian presence via Octavian Lab aggregation deal
Relax Gaming, the iGaming aggregator and supplier of unique content, has further increased its footprint in the Italian market with Octavian Lab.
Octavian Lab is a software house and service provider for online gaming suppliers. Led by highly specialised technicians, the company is committed to the development of products, protocols and integrated solutions in key regulated iGaming markets.
This partnership will see Octavian Lab’s operator partners in Italy, including leading sportsbook and casino Eurobet, gain access to a host of popular Relax Gaming titles.
Eurobet players are now able to enjoy timeless classics from Relax Gaming including the hugely popular Money Train series, Wild Chapo 2 and Marching Legions.
Gianluca Crimaldi, Director of Italy at Relax Gaming, said: “In order to continue our hugely successful trajectory in key markets such as Italy it is imperative that we continue working alongside some of the industry’s best aggregators.
“We are delighted to partner with the talented team at Octavian Lab who are helping ensure our games reach Italian players via the country’s top operators.”
Emanuele Nocentelli, CEO of Octavian Lab added: “We are proud of our partnership with Relax Gaming, one of the industry’s leading providers of high-quality games. It’s fantastic to be distributing their portfolio via our Gaming and Aggregation platforms and we are confident that Relax content will resonate with a wide audience of players across Italy. We look forward to maintaining and building upon this partnership for a long time to come.”
The post Relax Gaming increases Italian presence via Octavian Lab aggregation deal appeared first on European Gaming Industry News.
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