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Moobifun signs deal to digitise Grupo Pefaco’s casino operation in Africa

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Moobifun, a leading turnkey iGaming solutions provider, has agreed a deal with Grupo Pefaco to digitise its casino operations within Africa.

Grupo Pefaco runs several successful casino businesses in West Africa and Moobifun will be spearheading the online migration using its standout proprietary technology. Focus will initially be on digitising Grupo Pefaco’s casinos across six African countries.

Moobifun will enable Grupo Pefaco to engage with its customers via the best localised mobile channels for each individual market. Furthermore, Moobifun is to provide its suite of lottery products that spans instant lottery, numbers games and digital scratch cards. Each game has been developed in-house using the USSD and WEB distribution channels.

Grupo Pefaco will also be enlisting Moobifun’s payment integration prowess with its Mobile Money offering and this will be accessible in Burkina Faso, Benin, Togo, Niger, Ivory Coast and Burundi.

Moobifun’s Head of Business Development & Sales Louis Mecklembourg said: “Grupo Pefaco has built a very successful business within the bricks-and-mortar casino space and we’re thrilled  to help them digitise the African operation. Our localised expertise will ensure that users will have a seamless and enjoyable online experience.”

George Miller began his career in content marketing before joining the HIPTHER team in 2016 as an Editor and Content Manager. His ability to distill complex regulatory data into newsworthy B2B content led to his appointment as Head of Content in 2017.…

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