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Mashreq Bank announces Esports partnership with Galaxy Racer to empower gamers and content creators

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Mashreq, the oldest privately owned bank in the United Arab Emirates, and Galaxy Racer (GXR), a transmedia powerhouse focused on esports, content creators, music and sports, headquartered in Dubai, are proud to announce their new partnership. The one-year collaboration will see Mashreq and Galaxy Racer create an engaging content series and launch gaming tournaments. Mashreq will also feature across all of Galaxy Racer’s team jerseys.

As the first official partnership of its kind in the region, the collaboration will help to realize Mashreq’s overarching goal to create new and exciting ways to speak to the next generation through digital-focused initiatives within the gaming and esports sector.

The partnership will focus on inclusivity and equitability, empowering gamers as well as content creators from diverse and underrepresented backgrounds who are hoping to break into the competitive gaming scene. For the first time in the Middle East, the Galaxy Racer and Mashreq collaboration will see the launch of a content creator series, which will support 10 of the region’s top content creators.

Galaxy Racer and Mashreq will also host community tournaments for all gamers, as well as the First Neo NXT Featuring Rocket League Championship, an online competition with the potential to reach 91 million active players throughout the region. Registration for the championship opened on June 30 and will last until July 14. Qualifications will start on July 22, with the finals scheduled for the same day. The winner will be announced by the end of July.

Mashreq, one of the leading financial institutions in the UAE, is shaping the future of financial services through convenience, innovation and trust, while delivering a seamless experience to customers. Founded in 1967, Mashreq has differentiated itself by pioneering new-to-market concepts and launching unique products and services, making it one of the region’s best performing banks, voted by its customers for the last five decades. The bank enjoys an expanding footprint across the Middle East including dominance in markets such as UAE, Egypt, with international offices in the financial capitals of the world.

Founded in 2019, Galaxy Racer has an existing global footprint of over 500 million followers, more than 100 content creators – including YouTube content creator Noor Stars – and over 2.5 billion monthly views. Having cemented its position as one of the biggest names in Esports, gaming and lifestyle across the Middle East and North Africa, Southeast Asia, South Asia and Europe, the organization recently expanded into North America with new headquarters in Los Angeles.

Founder and CEO of Galaxy Racer, Paul Roy, said: “I am thrilled to announce our partnership with Mashreq Bank, especially as this is a first of its kind within the country. By combining our shared values and beliefs to nurture the next generation of gaming talent and content creators, we believe we can create some fun and engaging content and activations for our always-growing community.”

Ahmed Abdelaal, Group CEO at Mashreq, said: “Esports is witnessing incredible growth across the Middle East, which is helping to drive the region’s gaming industry to the multi-billion dollar sector it has become today. Our innovative, digital-focused Neo NXT proposition targeting the SMART teens (12-18) resonates with the gaming community, positioned for internet savvy connected generation, to suit their lifestyle on the go. We are delighted to partner with Galaxy Racer to grow the region’s esports industry further.”

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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BLAST expands into Dota 2 with five events set to be rolled out in 2024/25

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BLAST expands into Dota 2 with five events set to be rolled out in 2024/25

  • BLAST to start hosting regular Dota 2 tournaments in 2024/25
  • First studio event to take place in November 2024
  • BLAST.tv will become new home of Dota 2 esports, platform will allow fans to tailor their viewing experience, get closer to the action and impact the entertainment unfolding before their eyes

Esports entertainment company BLAST has revealed plans to enter Dota 2 with a full schedule of events to be rolled out in 2024/25. BLAST will become the new home of Dota 2 esports through arranging a tournament series focused on unparalleled production quality and game changing fan-first moments.

The tournament organiser will host a first Dota 2 studio event in November, ahead of four events taking place in 2025. The full extent of the new Dota 2 tournament series will be revealed in the summer, where further information on format, prize pool and locations will be shared.

Andrew Haworth, VP of Ecosystems, Valve & Riot Games, said: “We are delighted to be entering Dota 2 and have plans for BLAST to bring a new level of production and excitement that Dota fans haven’t seen before. It’s a game we love as fans and players, we’ve been following closely as an interested tournament organiser for the last few years. As we’ve grown as a business and expand into further titles, Dota has always been on our wish list.

With the recent changes to the Dota ecosystem we feel it’s the perfect opportunity for BLAST to come in, provide the community with the next level of tournaments and become the new home of Dota 2.

“BLAST prides itself on unparalleled production quality and game changing fan-first moments while bringing together the very best teams and biggest superstars to fight it out for glory on the server. We look forward to bringing this approach to the world of Dota 2 and providing fans with the best esports entertainment on offer.”

This strategic move marks a significant expansion of BLAST’s tournament portfolio, further diversifying its offerings beyond its successful ventures in Fortnite (FNCS), Rocket League (RLCS), Counter-Strike, and Rainbow Six Siege.

BLAST.tv, a custom made esports live viewing platform, will add Dota 2 to its offering meaning fans will be able to enjoy a tailor made competitive esports viewing experience and platform. Fans will never miss a key moment of the action with the BLAST.tv interactive timeline feature, which catalogues standout highlights to be replayed instantly on the playback timeline.

The platform has a custom built video player with 4K capabilities and a moderated live chat feature that will enable fans to connect with a like-minded community, where fans will be able to impact the events unfolding before their eyes through interactive polls.

Outside of the live experience, BLAST.tv will be a one-stop-shop for Dota 2 esports fans. Providing them with the latest player stats, team standings, mini-games, news and exclusive content and experiences.

Sign up to BLAST.tv for all the latest news, updates and BLAST’s future plans for Dota 2.

 

The post BLAST expands into Dota 2 with five events set to be rolled out in 2024/25 appeared first on European Gaming Industry News.

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Emma Shilling Receives Visionary Compliance Leader Award in the 2024 Women in Leadership Awards

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SolutionsHub’s Head of Compliance, Emma Shilling, has been recognised at the 2024 Women in Leadership Awards, winning the prestigious Visionary Compliance Leader Award. This recognition celebrates her outstanding contributions, innovation, and unwavering commitment to excellence within the compliance landscape.

The 2024 Women in Leadership Awards celebrate excellence in leadership by meticulously evaluating outstanding individuals and organisations. Through a rigorous selection process based on comprehensive standards, these awards recognise impactful contributions.

This award is a testament to Emma’s remarkable achievements and her leadership excellence, specifically in eGaming compliance. As a compliance leader, she has consistently demonstrated visionary thinking, dedication to sustainability, and a passion for responsible gambling practices within the online gambling industry.

SolutionsHub Director Nick Wright, said “We are very proud of Emma. Her strategic vision, dedication to pragmatic and ethical compliance, and pursuit of excellence underscores our commitment to fostering a culture of compliance and innovation.

“This award reinforces Emma’s reputation as a compliance leader and enhances her credibility within our industry and beyond.”

In response to receiving this award Emma said “I would like to thank those that nominated me and the judges for this honor. To be recognised with this award is immensely satisfying for me personally and a testiment to our teams collective commitment to innovation while furthering responsible gambling practices and maintaining the highest standards of compliance.”

SolutionsHub, a leading compliance consultancy, specialises in tailoring comprehensive solutions for Isle of Man-licensed eGaming businesses. With a seasoned team of industry veterans and former regulators at the helm, SolutionsHub ensures that businesses maintain the highest standards of integrity, transparency, and regulatory compliance in the often challenging online gambling sector.

Emma Shilling is Head of Compliance at SolutionsHub, where she leads the compliance team in delivering bespoke compliance solutions for Isle of Man licensed eGaming businesses.

Note: The Women in Leadership Awards are organized by EMG Publishing Group and recognise exceptional female leaders across various sectors.

 

The post Emma Shilling Receives Visionary Compliance Leader Award in the 2024 Women in Leadership Awards appeared first on European Gaming Industry News.

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ESL FACEIT Group Partners with s1mple for Launch of Play Like s1mple Project

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The Legendary Counter-Strike Star’s Educational Program Will Offer 60+ Tutorials and Exclusive FACEIT Features To Help Players Up Their Game.

ESL FACEIT Group (EFG), the leading esports and video game entertainment company, and renowned Counter-Strike player Oleksandr “s1mple” Kostyliev today announced a partnership with Play Like s1mple Project – an educational video series designed to change how players approach mastering Counter-Strike 2.

The program will include more than 60 interactive sessions, with a focus on in-game skill development and strategy as well as out-of-game topics such as career advancement. The program aims to empower gamers of all levels to unlock their full potential in Counter-Strike 2.

“We’re thrilled to launch the Play Like s1mple Project and provide gamers with a unique opportunity to learn from one of the best in the business,” said s1mple. “Whether you’re a casual player looking to improve your skills, better understand the game, and achieve a champion mindset or a great pro aiming to take your game to the next level, this program has something for everyone. I wish someone could have shared these skills with me when I just started my journey in CS.”

Play Like s1mple Project will bring the comprehensive educational program to the global gaming audience in partnership with FACEIT, the leading community platform for online PvP play. FACEIT has been the home of competitive Counter-Strike for more than a decade and will now offer a suite of educational programming that supports the in-game learning experience it offers for casual players and aspiring pros alike. Through this collaboration, Play Like s1mple Project participants will gain exclusive access to FACEIT’s premium features and exclusive on-platform content.

“s1mple’s success, longevity in Counter-Strike and legacy with FACEIT, makes him uniquely qualified to help our global community learn and master their game at the highest level of competition. ” said Fabio Floris, President, Digital Platforms, ESL FACEIT Group. “Viewers will not only pick up the intricacies of top-tier CS, but also insights on what it takes to break into the industry in other ways, including as caster, talent manager, and more.”

Key features of the Play Like s1mple Project include:

  • Unmatched Talent: s1mple, possibly the greatest player in Counter-Strike history, will share his expertise and practical knowledge.
  • Legendary Experience: Comparable to legends like Jordan or Messi, s1mple will share secrets and best practices developed over more than a decade of play.
  • Career Development Resources: Gain insights into the esports industry and learn how to turn your passion for gaming into a successful career with guidance from industry experts.

FACEIT Community Support:

  • Join a community of gamers and CS enthusiasts.
  • Get tips and strategies directly from s1mple
  • Connect with like-minded individuals worldwide.

Exclusive Content and Competitions:

  • Access premium content.
  • Participate in tournaments for the community.
  • Have personal communication with s1mple and other top players, providing unparalleled insights into the world of professional gaming.

Registration for the Play Like s1mple Project will open May13 with limited spots available. Visit playlikes1mple.com for more information, and follow All Stars Promo on Twitter or Instagram. For more information on the FACEIT platform, check out eslfaceitgroup.com and follow EFG on LinkedIn.

 

The post ESL FACEIT Group Partners with s1mple for Launch of Play Like s1mple Project appeared first on European Gaming Industry News.

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