Latest News
RUAIRI BOYLE JOINS INSIDE THE POCKET AS CHIEF COMMERCIAL OFFICER
Leading free-to-play aggregator secures key CCO talent in the shape of Playtech’s former Commercial Director
Inside The Pocket (ITP), the leading free-to-play (F2P) aggregation platform, has appointed Ruairi Boyle to the new role of Chief Commercial Officer, as it bids to extend its presence and influence across the industry.
Boyle arrives at Inside The Pocket after a successful stint at Playtech, where he proved himself in a similar senior commercial capacity, having taken the reins as Commercial Director for the igaming powerhouse over the previous seven years. There, he diligently built the brand’s reputation in global gaming markets, with a keen eye for strategy and new sales across digital and land-based international markets.
The Irishman is also an industry veteran across an array of decision-making roles – notably at brands such as Ladbrokes, Genting and BoyleSports – where his flair for strategy, commercial negotiations and product planning for sportsbooks afforded him prescient player-focussed acumen around the merits of sports betting engagement.
Now Boyle brings those skills to bear at the sports betting sector’s pre-eminent free-to-play aggregation platform. He will be responsible for managing ITP’s existing partners – which include the multi-award-winning likes of Low6, Incentive Games, Thunderbite, PunditLeague and BOA Gaming – and securing the expansion of Inside The Pocket’s dedicated F2P skill set into international territories.
Inside The Pocket is committed to being a flexible customer acquisition and retention tool, driving engagement through a range of games whose formats responsibly acquire and retain customers at low cost but also remain fully compliant as regulation continues to roll out across regions from the U.S. to Asia, Africa and LatAm. Its agnostic platform offers a strategic solution which works territory-by-territory, educating uninitiated audiences with fully-integrated games.
Ruairi Boyle, Chief Commercial Officer at ITP, said: “I’ve always based my business relationships on the ability to add value. Working with Hussain at ITP, I’ve already been hugely impressed by the technical excellence of the games assembled, while we are currently benefiting from massive momentum across the industry from data provider, to sportsbooks, to platform, and to operators. ICE London provided early consolidation of that fact. I’m absolutely thrilled with our pipeline, alongside our combined contacts in the sports and sports betting space. ITP are trusted, respected and on a tear. I can’t back a stronger story than that.”
Hussain Naqi, founder and CEO of Inside The Pocket, added: “We were naturally delighted Ruairi joined the ITP team ahead of ICE London and I’m pleased to say we’ve hit the ground running ever since. His experience and Rolodex of contacts in sales and business development are second to none. I have no doubt he’ll be a true asset to both ITP and all our progressive book of clients, as we bid to broaden our global footprint. Consequently, it’s a timely moment for new partners to discover how a single integration with ITP can open up the entire free-to-play marketplace.”

Latest News
SKINBARON SUPPORTS GERMAN ESPORTS AND EXTENDS PARTNERSHIP WITH BIG
SkinBaron remains a loyal partner to BIG and supports German esports across the Academy and women’s segments.
Berlin, September 11, 2025 – Berlin International Gaming (BIG) and SkinBaron have been closely connected since late 2019 and are now extending their partnership, continuing a success story that spans more than six years.
At a time when the Counter-Strike community, and in particular BIG’s CS2 men’s team, has experienced a challenging year, this extension sends an important signal: SkinBaron remains a loyal companion through every high and low. In addition to the pro team, SkinBaron also supports BIG’s Academy and women’s teams, helping to develop young talent and strengthen the scene in Germany.
Beyond the server, SkinBaron is deeply connected with the community. At the BIG Overtime Party during IEM Cologne 2025, SkinBaron once again served as an event partner, showcasing its close ties to the German esports community.
Statement from Daniel Finkler, CEO, Berlin International Gaming
“I am incredibly pleased and grateful that we are extending our long-standing partnership with SkinBaron. SkinBaron has been a vital part of our journey for over six years, both during successful and challenging times. My special thanks go to Tobias Andro as the new CEO, as well as to Florian Eckstein, Tobias Herberhold, Hannes Scholdz, and all other shareholders, employees, and partners at SkinBaron. They have brought this partnership to life over the years and actively shaped it. We are proud to move into the future together with such a loyal and authentic partner.”
Statement from Tobias Andro, CEO, SkinBaron
“Our partnership with BIG has stood for loyalty, trust, and collaboration on equal footing for over six years. Together, we share a vision of sustainably supporting the German esports scene and helping talent reach the top. This extension is therefore not only a commitment to our shared past, but above all a fresh start toward a future we want to shape side by side.”
The post SKINBARON SUPPORTS GERMAN ESPORTS AND EXTENDS PARTNERSHIP WITH BIG appeared first on European Gaming Industry News.
Latest News
Answer the Call of the Wild: ELA Games Unveils Its Latest Game “Buffalo Force”
The studio’s latest game blends nostalgic themes and engaging features
The vast plains are alive with the sound of rampant hooves, the roar of predators, and helpful animals along the way. ELA Games proudly presents its latest release, Buffalo Force, an energetic game that celebrates the sheer power of nature.
The Call of the Wild
In Buffalo Force, players roam alongside fearsome buffalo, fierce bears, cunning wolves, and soaring eagles as they work together to hunt for big rewards. The game features 3 energetic mechanics:
- Free Spins: Land 3 Scatter symbols to enter the game’s primary bonus feature. All Wilds pay 2x here.
- Hold & Win Bonus: Unlock this lucrative feature for a shot at powerful coin prizes and even a chance at one of the mighty jackpots!
- Jackpot: Three jackpots give you the chance for mega wins: Minor (25x), Major (100x), and Grand (1000x).
Each spin holds the spirit of the wilderness, blending high-action gameplay with the studio’s signature visually-rich aesthetics.
Join the Herd
Buffalo Force combines visually stunning animations, high-performance mechanics, and well-crafted environmental design to transport players to the heart of the North American wilderness. The studio’s attention to detail and storytelling prowess immerses players as they become part of the stampede, on the hunt for wild riches.
Marharyta Yerina, ELA Games’ Managing Director, commented on the release, “Buffalo Force represents the studio’s passion for creating visually striking and memorable games that players love. We focused a lot on the game’s visuals and environmental design to immerse players in the North American wild, which helps create an emotional connection and encourages high-performance engagement. We’re excited to see the reception Buffalo Force will receive, and we have many more exciting games in the works!”
Will You Answer the Call?
The raw wilderness is waiting for you. Will you join the herd and hunt for your fortunes and a life of freedom?
The post Answer the Call of the Wild: ELA Games Unveils Its Latest Game “Buffalo Force” appeared first on European Gaming Industry News.
Latest News
Kongebonus statement: Norway’s election result signals gambling policy continuity, but licensing debate is set to intensify
With the centre-left retaining a narrow majority, Norway’s gambling framework is set to remain largely unchanged in the near term.
Norsk Tipping’s monopoly will continue, and enforcement tools such as payment and DNS blocking of unregulated operators are likely to remain in focus. While a shift to a licensing model appears unlikely this parliamentary term, the Progress Party’s stronger position as the main opposition keeps the reform debate active.
For industry stakeholders, the sensible course is to concentrate on compliant, sustainable strategies and to track policy signals closely as the debate continues.
The post Kongebonus statement: Norway’s election result signals gambling policy continuity, but licensing debate is set to intensify appeared first on European Gaming Industry News.
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