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Gaming Americas Weekly Roundup – April 11-17
Welcome to our weekly roundup of American gambling news again! Here, we are going through the weekly highlights of the American gambling industry which include the latest news, new partnerships and new appointments. Read on and get updated.
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Snipp Interactive has announced that a subsidiary of Bally’s Corporation has signed an agreement to invest $5,000,000 in Snipp. As part of the Investment, Bally’s will be entitled to nominate one director to Snipp’s board of directors, which is expected to be increased in size to five directors.
SuzoHapp is all set to participate in the Indian Gaming Tradeshow and Convention from April 19 to 22 at the Anaheim Convention Centre in Anaheim, California. Entering its 35th year, the Indian Gaming Tradeshow and Convention is the premier event for the Indian gaming industry with the largest gathering of tribal leaders and casino executives in the US.
The Navajo Nation Gaming Enterprise and Hard Rock Digital celebrated the launch of the all-new Hard Rock Sportsbook mobile app in Arizona, which provides fans ages 21 and over with access to bets across major sporting events, innovative promotions and best-in-class customer support.
Mokens League announced the completion of their $2 million seed fund. The NFT-based esports platform also announced its in-game currency, MOKA token, on the Polygon network. MOKA will serve as the main utility token in the ecosystem of company-developed esports games and in the future for third party games that get integrated into the Mokens League Platform.
New Partnerships
Riot Games has announced a multi-year partnership with telecommunications company Verizon. As part of the deal, the company will become the official founding partner of the League of Legends: Wild Rift esports ecosystem in North America.
The Toronto Blue Jays and theScore Bet announced a 10-year exclusive partnership making theScore Bet the Official Gaming Partner of the Toronto Blue Jays.
PokerStars and FanDuel Sportsbook announced their partnership together with Maple Leaf Sports & Entertainment. The strategic partnership sees the FanDuel Sportsbook designated as an official sports betting partner and PokerStars as an official gaming partner.
Pragmatic Play has further enhanced its presence in the Venezuelan market through a new partnership with operator King Deportes. Pragmatic Play’s top-performing array of slots is now available to King Deportes players.
San Manuel Entertainment Authority, an entity of the San Manuel Band of Mission Indians, has announced the development of a next-generation responsible gaming programme in preparation for new forms of gaming poised to enter California’s Indian Country.
International Game Technology announced that its subsidiary, IGT Canada Solutions ULC, has signed a contract with the Atlantic Lottery Corporation to provide 1375 CrystalDual 27 video lottery terminals throughout the remainder of the year.
Everi Holdings announced that its subsidiary, Everi Payments, is now live with a leading solution for the liquidity of crypto currencies, B4U Financial, at the Scarlet Pearl Casino Resort on Mississippi’s Gulf Coast.
New Appointments
Mohegan Gaming & Entertainment announced the appointment of Nelson Parker as Senior Vice President, Strategic Development to identify, assess and execute growth opportunities and strategic new venture projects for the company.
BetMGM announced the signing of A.J. Andrews, Major League Baseball Network personality and the first female to win the Rawlings Gold Glove Award, as the company’s newest brand ambassador and content creator.
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Meridianbet Launches ‘Scan. Help.’ Humanitarian Initiative to Support Maternity Hospitals in Southeast Europe
Meridianbet, a member of the Golden Matrix Group (NASDAQ: GMGI), in partnership with Meridianbet Foundation, Expanse Studios, and BC Crvena zvezda Meridianbet announces the launch of a significant humanitarian initiative, ‘Scan. Help.’, aimed at supporting maternity hospitals across Southeast Europe.
The rollout of this action to other market territories is expected in the remainder of 2024.
How It Works
For every scanned QR code and subsequent registration on the Meridian Foundation’s website, funds will be allocated towards equipping five maternity hospitals in Serbia. This innovative approach not only raises awareness but also actively involves the community in our CSR activities.
The initiative is currently ongoing with high media presence and is broadcasted during Southeast Europe’s regional basketball Finals series (ABA League). BC Red Star players wear jerseys featuring the QR code, with additional promotion through basketball arena ads, TV ads, and more, encouraging fans and supporters to participate.
A Unified Effort for Community Impact
The ‘Scan. Help.’ campaign is a collaborative effort involving Meridianbet, Meridianbet foundation, Expanse Studios, and basketball club Crvena zvezda Meridianbet, Southeast Europe’s leading basketball club, of which Meridianbet is the name sponsor. The initiative is designed to leverage our collective resources and influence to make a meaningful impact on local communities.
Multi-Stakeholder Support and Growing Participation
The ‘Scan. Help.’ campaign has received institutional support ad backing from the Ministry of Health, reinforcing the importance and legitimacy of this cause. Additionally, several companies have already expressed their desire to contribute, with provisions made for donations through the Meridian Foundation’s account. This broadening support network amplifies the initiative’s reach and potential impact.
This campaign exemplifies Meridianbet’s dedication to sustainable development and community well-being. In 2023 alone, the company has launched 225 CSR campaigns, reflecting the commitment to making a lasting impact.
The post Meridianbet Launches ‘Scan. Help.’ Humanitarian Initiative to Support Maternity Hospitals in Southeast Europe appeared first on European Gaming Industry News.
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SiGMA Asia Awards 2024: Boomerang Partners Nominated for ‘Rising Star Affiliate Program’
The fast-growing Boomerang Partners affiliate program continues gaining global recognition, earning a nomination for the prestigious ‘Rising Star Affiliate Program 2024’ category in the Asia region
With a rapidly growing network of over 5,200 affiliates across 70+ countries, the dynamic Boomerang Partners affiliate program has been recognized as a finalist for the ‘Rising Star’ category at the SiGMA Awards Asia 2024. While Asia is not currently the central focus for brand promotion, this prestigious recognition from SiGMA is a notable honor that inspires Boomerang to fortify its global footprint and industry-leading position.
In 2023 alone, Boomerang’s achievements included paying over €50 million to affiliates, creating 22 exclusive branded games, hosting 82 tournaments across 30 regions, and expanding into 31 new markets. This followed prestigious wins like ‘Casino of the Year’ at the SiGMA Balkans/CIS Awards, ‘Commission Offer of the Year’ at the AffPapa iGaming Awards, and ‘Best PPC Affiliate’ at the SiGMA Europe Awards.
This year, Boomerang Partners is highlighting innovations like a worldwide traffic tournament and has already been nominated at the AffPapa, MAC, and AskGamblers Awards – eagerly awaiting the results across these prestigious voting processes and final selections.
“We actively collaborate with SiGMA, having participated in their events and been honored with SiGMA awards in other regions previously,” said Vitalii Prokofev, CEO at Boomerang Partners. “SiGMA sets the standard with premier industry events and accolades worldwide. This nomination at their Asia awards is valuable recognition that fuels our ambition to raise our global profile further.”
Boomerang Partners invites all affiliate managers and industry enthusiasts to learn more about their award-winning program. Voting for the SiGMA Asia Awards runs until May 20th. Winners will be announced at the June 3rd ceremony during the June 2-5 event in Manila.
Support Boomerang in the ‘Rising Star’ category while voting for other favorites at SiGMA.
The post SiGMA Asia Awards 2024: Boomerang Partners Nominated for ‘Rising Star Affiliate Program’ appeared first on European Gaming Industry News.
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PopOk Gaming Unveils Exciting New Instant Game: “Dice”
PopOK Gaming, a leading innovator in the gaming industry, is thrilled to announce the launch of its latest Instant game sensation: “Dice”.
“Dice” is a dynamic game that puts players’ instincts and strategies to the test. Participants can jump in at any moment and predict whether the resulting number will be higher or lower than their selected number. With every roll, the excitement mounts as players watch the green fields light up, indicating their path to victory.
It’s not just about luck – it’s about strategy too. Players have the opportunity to adjust their multiplier, choose their odds, and press start for a thrilling gaming experience.
Here’s how it goes down:
📈 Move the dice higher or lower on the screen.
🚀 Choose over or under.
⏳ Place your bet and hold on tight.
🎲 Launch the dice!
🏆 Win big, with potential rewards of up to x9600!
With its user-friendly interface and exciting gameplay, “Dice” promises to captivate players of all skill levels. Whether you’re a seasoned gamer or new to the world of Instant games, “Dice” offers endless opportunities for fun and excitement.
Join the action today and roll the dice for your chance to win big! Visit PopOK Gaming to start playing now.
The post PopOk Gaming Unveils Exciting New Instant Game: “Dice” appeared first on European Gaming Industry News.
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