DATA.BET, the trusted sportsbook solution supplier, has partnered with Pragmatic Play, a leading content supplier to the iGaming industry, to expand the gaming provider’s new esports betting product.

Through the collaboration, Pragmatic Play Sports can provide an esports solution that combines premium content with official data and best-in-class streaming technology.

DATA.BET will deliver its complete esports offering, giving Pragmatic Play Sports access to its odds feed and customisable Multi Widget that combines Scoreboards, Pitch Tracker, and low-latency live Video Streaming into a single interface.

Pragmatic Play Sports customers now have access to DATA.BET’s entire catalogue of 30+ esports disciplines, which includes some of the world’s most in-demand esports titles, such as Counter-Strike, Dota 2, EA Sports FC, Valorant, and League of Legends.

A broader rollout of additional disciplines is scheduled for upcoming phases through 2026. The collaboration equips Pragmatic Play Sports with reliable, premium esports content supported by strong infrastructure and seamless integration to meet the growing needs of its operators and customers.

“This is a long-term alignment where we will grow in the esports space together and deliver a strong, revenue-generating product to Pragmatic Play Sports and their clients,” said Otto Bonning, Head of Sales at DATA.BET. “We are eager to collaborate with such a forward-looking team and continue delivering tools that help drive global growth. For DATA.BET, the project reinforces its strategy of delivering modular, scalable integrations to global leading partners.”

Gareth Crook, SVP of Sports at Pragmatic Play, said: “We’re delighted to expand our new esports product in conjunction with DATA.BET. This partnership delivers a complete esports solution powered by official data, giving operators reliable pricing and extensive event and market uptime. Alongside this, Pragmatic Play provides a premium range of managed services – including trading and risk management of esports – to ensure operators have the confidence and support they need. Esports is one of the fastest-growing global betting verticals, and this launch reinforces our commitment to an official-data approach while adding a truly dynamic new product to our already extensive portfolio.”

This collaboration marks another step in DATA.BET’s roadmap for scaling esports accessibility across the betting industry.

Xsolla Web Shop And Singular S2S Integration Bridges The Gap Between Mobile Marketing And Web Transactions For Complete Campaign Visibility

Xsolla, a global video game commerce company that helps developers launch, grow, and monetize their games, today announced a new mobile-focused Server-to-Server (S2S) integration with Singular, a leading marketing analytics and attribution platform. The integration unifies mobile marketing data with direct-to-consumer web purchases, enabling developers to measure campaign performance and player value more accurately than ever before.

As mobile game makers increasingly turn to Web Shops to expand revenue streams beyond app stores, one challenge has persisted: how to tie those off-platform transactions back to mobile marketing spend. The Xsolla Web Shop + Singular S2S integration closes this gap by treating Web Shop purchases as attributable events, giving developers true Return on Advertising Spend (ROAS) and comprehensive Lifetime Value (LTV) insights.

Key advantages of the Xsolla Web Shop + Singular S2S integration:

With this integration, Web Shop purchases are transmitted to Singular as server-to-server events, then mapped back to the correct install source or re-engagement campaign. This provides growth teams with a single, trusted view of performance across all platforms.

“Having launched more than 600 mobile Web Shops, we’ve seen developers demand actionable data that connects web monetization with mobile marketing,” said Berkley Egenes, Chief Marketing & Growth Officer at Xsolla. “Our new S2S integration with Singular delivers that missing link, giving teams the clarity to optimize and scale their Web Shop strategies confidently.”

“Our goal at Singular has always been to simplify complex data and make it actionable for growth teams,” said Gadi Eliashiv, CEO and Co-Founder at Singular. “By partnering with Xsolla, we’re giving developers the full-funnel visibility they need to measure ROI and maximize revenue across every platform.”

Learn more about the S2S integration for Xsolla Web Shop and Singular at: xsolla.pro/singular

eGaming Integrity is proud to announce the appointment of Hayley Ashton as its new Compliance Manager, effective immediately. Hayley joins the firm in response to growing client demand for enhanced compliance support across the Isle of Man’s eGaming sector.

Hayley’s career reflects deep expertise across the regulatory and financial services sectors. She has gained extensive experience in anti-money laundering frameworks, risk assessment, and governance best practices, with a proven ability to support organisations in maintaining the highest compliance standards.

With diplomas in Anti-Money Laundering and Governance, Risk and Compliance from the International Compliance Association, alongside a BA in Primary Education with Qualified Teacher Status from Leeds Beckett University, Hayley combines technical knowledge with strong skills in training, leadership, and operational delivery.

Emma Shilling, Director at eGaming Integrity, commented: “The demand for practical, outcome-focused compliance advice continues to grow as the GSC elevates standards and the island prepares for MONEYVAL. Hayley’s appointment reflects our commitment to meeting that demand, and her experience and proactive style will ensure clients get the support they need where it matters most.”

Hayley Ashton added: “I’m passionate about fostering compliance cultures that are both effective and sustainable. Delivering practical, outcomes-focused guidance tailored to real-world business contexts is where I believe compliance adds its most valuable contribution. I’m looking forward to working closely with our clients and helping them put robust, workable compliance practices in place.”

Hayley’s appointment strengthens eGaming Integrity’s team of industry experts and former regulators, reinforcing its leadership in mock audits, remediation and internal audits for the Isle of Man’s egaming licence holders.