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Betcris Poland announces two key sponsorships

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Betcris started 2022 with intensity in all the markets in which it has a presence. Poland is no exception and presented its first sponsorships. Betcris signed alliances with current champions of Poland, handball team Lomza VIVE Kielce and Asseco Resovia Rzeszow, one of the most recognizable local volleyball teams.

During the press conference, which was held on 28th of February in Kielce, representatives of Betcris Poland and the Club’s signed the contract making the alliance official, and symbolically handed a team T-shirt, with Betcris logo on the sleeve, to Board Member Jacek Jakubowski. Present at the conference on behalf of VIVE Kielce was Talant Dujshebaev team´s coach, and Alex Dujshebaev the team´s captain.

“We are very proud to officially announce the very first sponsorship cooperation on Polish market. It’s really a big step ahead for our brand, just after few months since our debut in August 2021. During the process of selecting the proper sports organization to start cooperation with, there were taking into consideration many different key factors and VIVE Kielce represents absolutely all of them: prestigious and highly recognizable brand, multiple champion titles and international sports achievements, finally fantastic business with marketing know-how. We look ahead with optimism and really hope that the partnership will bring many positive aspects for both sides” commented Jacek Jakubowski, Board Member of Betcris Poland.

Vive Kielce is an 18-times Champion of Poland as well as EHF Champions League 2016 winner as the only Polish team ever to achieve that title. According to the signed contract, Betcris Poland has become a Main Sponsor as well as Official Betting Sponsor of the Club.

Also, Marian Urban, President of VIVE Kielce noted that both partners have many in common: international range of activity, strong aspirations, and leadership approach. “I am very happy that our Club has an opportunity to involve in cooperation with such solid and dedicated partner. Betcris aims to achieve effective goals, which will also positively affect fans of both our team and, in general, handball in Poland. I strongly believe that together we will grow and reach another international levels” said Urban.

Another significant moment took place a day after, on March 1st in Rzeszow. Betcris presented the strategic sponsorship with Asseco Resovia Rzeszow volleyball club. Similarly, to Vive Kielce, partnership with Resovia implies not only holding sponsor status and wide TV with event brand exposure but also visible range of activities to engage the Club’s fanbase.

“Announcing the partnership with Asseco Resovia, 7-times Champion of Poland, a team with a rich history, is a remarkable business step for us. We all know how important and popular volleyball is in Poland, so joining the community, especially in context of fantastic and engaged Asseco Resovia fans, means a lot to us. That’s why Betcris as Strategic Sponsor plans to implement many promotions specially designed for the club’s supporters” emphasized Lukasz Kieza, Head of Marketing in Betcris Poland.

Two meaningful sponsorship projects that are milestones defined by Betcris Poland in long-term strategy, as the brand’s main aim now is continuously building wide recognition through Polish players.

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Meridianbet Launches ‘Scan. Help.’ Humanitarian Initiative to Support Maternity Hospitals in Southeast Europe

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Meridianbet, a member of the Golden Matrix Group (NASDAQ: GMGI), in partnership with Meridianbet Foundation, Expanse Studios, and BC Crvena zvezda Meridianbet announces the launch of a significant humanitarian initiative, ‘Scan. Help.’, aimed at supporting maternity hospitals across Southeast Europe.

The rollout of this action to other market territories is expected in the remainder of 2024.

How It Works

For every scanned QR code and subsequent registration on the Meridian Foundation’s website, funds will be allocated towards equipping five maternity hospitals in Serbia. This innovative approach not only raises awareness but also actively involves the community in our CSR activities.

The initiative is currently ongoing with high media presence and is broadcasted during Southeast Europe’s regional basketball Finals series (ABA League). BC Red Star players wear jerseys featuring the QR code, with additional promotion through basketball arena ads, TV ads, and more, encouraging fans and supporters to participate.

A Unified Effort for Community Impact

The ‘Scan. Help.’ campaign is a collaborative effort involving Meridianbet, Meridianbet foundation, Expanse Studios, and basketball club Crvena zvezda Meridianbet, Southeast Europe’s leading basketball club, of which Meridianbet is the name sponsor. The initiative is designed to leverage our collective resources and influence to make a meaningful impact on local communities.

Multi-Stakeholder Support and Growing Participation

The ‘Scan. Help.’ campaign has received institutional support ad backing from the Ministry of Health, reinforcing the importance and legitimacy of this cause. Additionally, several companies have already expressed their desire to contribute, with provisions made for donations through the Meridian Foundation’s account. This broadening support network amplifies the initiative’s reach and potential impact.

This campaign exemplifies Meridianbet’s dedication to sustainable development and community well-being. In 2023 alone, the company has launched 225 CSR campaigns, reflecting the commitment to making a lasting impact.

The post Meridianbet Launches ‘Scan. Help.’ Humanitarian Initiative to Support Maternity Hospitals in Southeast Europe appeared first on European Gaming Industry News.

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SiGMA Asia Awards 2024: Boomerang Partners Nominated for ‘Rising Star Affiliate Program’

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The fast-growing Boomerang Partners affiliate program continues gaining global recognition, earning a nomination for the prestigious ‘Rising Star Affiliate Program 2024’ category in the Asia region

With a rapidly growing network of over 5,200 affiliates across 70+ countries, the dynamic Boomerang Partners affiliate program has been recognized as a finalist for the ‘Rising Star’ category at the SiGMA Awards Asia 2024. While Asia is not currently the central focus for brand promotion, this prestigious recognition from SiGMA is a notable honor that inspires Boomerang to fortify its global footprint and industry-leading position.

In 2023 alone, Boomerang’s achievements included paying over €50 million to affiliates, creating 22 exclusive branded games, hosting 82 tournaments across 30 regions, and expanding into 31 new markets. This followed prestigious wins like ‘Casino of the Year’ at the SiGMA Balkans/CIS Awards, ‘Commission Offer of the Year’ at the AffPapa iGaming Awards, and ‘Best PPC Affiliate’ at the SiGMA Europe Awards.

This year, Boomerang Partners is highlighting innovations like a worldwide traffic tournament and has already been nominated at the AffPapa, MAC, and AskGamblers Awards – eagerly awaiting the results across these prestigious voting processes and final selections.

“We actively collaborate with SiGMA, having participated in their events and been honored with SiGMA awards in other regions previously,” said Vitalii Prokofev, CEO at Boomerang Partners. “SiGMA sets the standard with premier industry events and accolades worldwide. This nomination at their Asia awards is valuable recognition that fuels our ambition to raise our global profile further.”

Boomerang Partners invites all affiliate managers and industry enthusiasts to learn more about their award-winning program. Voting for the SiGMA Asia Awards runs until May 20th. Winners will be announced at the June 3rd ceremony during the June 2-5 event in Manila.

Support Boomerang in the ‘Rising Star’ category while voting for other favorites at SiGMA.

 

The post SiGMA Asia Awards 2024: Boomerang Partners Nominated for ‘Rising Star Affiliate Program’ appeared first on European Gaming Industry News.

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PopOk Gaming Unveils Exciting New Instant Game: “Dice”

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PopOK Gaming, a leading innovator in the gaming industry, is thrilled to announce the launch of its latest Instant game sensation: “Dice”.

“Dice” is a dynamic game that puts players’ instincts and strategies to the test. Participants can jump in at any moment and predict whether the resulting number will be higher or lower than their selected number. With every roll, the excitement mounts as players watch the green fields light up, indicating their path to victory.

It’s not just about luck – it’s about strategy too. Players have the opportunity to adjust their multiplier, choose their odds, and press start for a thrilling gaming experience.

Here’s how it goes down:

📈 Move the dice higher or lower on the screen.
🚀 Choose over or under.
⏳ Place your bet and hold on tight.
🎲 Launch the dice!
🏆 Win big, with potential rewards of up to x9600!

With its user-friendly interface and exciting gameplay, “Dice” promises to captivate players of all skill levels. Whether you’re a seasoned gamer or new to the world of Instant games, “Dice” offers endless opportunities for fun and excitement.

Join the action today and roll the dice for your chance to win big! Visit PopOK Gaming to start playing now.

 

The post PopOk Gaming Unveils Exciting New Instant Game: “Dice” appeared first on European Gaming Industry News.

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