Roman Casino is the newest online casino brand launched on the white-label Extendy platform. Managed by a Bulgarian affiliate team of 8 iGaming professionals- known in the market as VegasLegends – the brand is now operating successfully with premium traffic PPC, ASO, SEO, and has already begun generating stable income.

Having already worked with brands launched through Extendy and impressed with the results, the VegasLegends team decided to launch their own product. Brand creation in itself did not take too much time as the affiliate team could relieve itself of the tasks of product management thanks to an autonomous operating system. 

VegasLegends focuses on quality work which is why they use premium traffic sources and platform tools, like AppAI technology, to increase mobile traffic and conversions. AppAI technology is a neural network that analyses player profiles and creates a unique onboarding flow for each player.

VegasLegends’ next plans are to expand their list of regions and significantly expand their number of traffic sources, all the while optimising existing deals with affiliate partners and achieving even higher ROI.

GR8 Tech, an award-winning sportsbook and casino platform provider, introduces Aff.Tech, a high-performance affiliate platform. Currently attracting over 1 million monthly players, Aff.Tech empowers its clients to decide faster, grow smarter, and own the affiliate game, making management effortless and maximizing marketing potential.

“Aff.Tech was initially created to manage in-house affiliate marketing, but it has grown beyond our expectations. Now, it’s a scalable solution for companies looking to expand their reach and streamline program management. Our platform empowers operators to optimize efforts and enhance profitability with its advanced, user-friendly features,” said Mariia Shmelova, Head of Affiliate Platform Aff.Tech.

Aff.Tech Boosts Affiliate Marketing with Real-Time Data, Flexible Tracking, and Smartlinks

Aff.Tech stands out among competitors with its advanced data management solutions, which give operators real-time control over performance insights and data access permissions. The transparency, granular data segmentation, and instant updates allow teams to make fast, data-driven decisions.

The platform further supports campaign tracking through custom S2S requests and parameters, enhancing tracking accuracy and enabling simplified postbacks for key events such as registrations, deposits, and actions across multiple campaigns. Customizable parameters allow operators to gather precise data points, making Aff.Tech a robust solution for refined campaign management.

Aff.Tech also provides cost control and commission flexibility for operators to tailor incentives and align affiliate payments with brand goals. Customizable commission structures allow brands to adjust payout models based on affiliate performance, campaign success, or promotional goals, resulting in a controlled, effective allocation of resources that aligns with long-term growth strategies.

Using Aff.Tech’s innovative smartlink system, affiliates can manage traffic through a single dynamic link with segmentation by geolocation, language, and other factors, boosting campaign effectiveness and expanding reach. A mobile-friendly interface allows affiliates to manage and track campaigns on any device.

“As Aff.Tech evolved, we recognized its potential as a standalone product for operators seeking to boost traffic and improve affiliate programs without being tied to a larger platform. Whether you’re part of the GR8 Tech ecosystem or looking for an independent tool, Aff.Tech offers the flexibility, control, and scalability to help brands drive growth effectively,” said Yevhen Krazhan, CBDO of GR8 Tech.

Unlock the Full Potential of Affiliate Marketing

Aff.Tech will be present at SiGMA Europe in Malta from November 11-14, alongside GR8 Tech, at stand 2163. Be sure to visit or schedule a meeting in advance to learn more about how the affiliate platform can drive your iGaming success!

New ebasketball odds feeds from Kambi Group’s Esports division creates an all-in-one solution for operators seeking always-on betting content for basketball fans

Abios, a global leader in esports data and odds provision and part of the Kambi Group, has launched a full ebasketball odds feed with accompanying stats and real-time streams, creating an all-in-one solution for sportsbooks looking to offer continuous content for basketball fans. It is based on Abios’ partnership with betting content and data supplier BETER.

Esoccer became one of the most bet-on verticals on the Kambi network after the launch of Abios’ odds feed and to build on its success Abios has launched ebasketball, based on BETER`s proprietary ESportsBattle tournaments. Ebasketball will be added to Kambi’s comprehensive Esports betting options, as well as direct from Abios as part of its wider esports portfolio.

With 3,000+ monthly events, ebasketball provides a digital counterpart to NBA and other major basketball leagues. It offers consistent content for operators, allowing them to deliver engaging, 15-minute matches in NBA2K during the off-season and between high-tier matches.

Abios’ all-in-one solution for ebasketball includes an odds feed, stats, and real-time streams, enabling users to stay on-site to consume the content.

Powered by data through a partnership with BETER, Abios’ highly automated odds feed allows for greater market efficiency and uptime while minimising bet delays. To account for edge cases and add the “human touch”, Abios’ odds feed is monitored 24/7 by a team of seasoned traders across the globe.

Anton Janér, Managing Director and Founder at Abios, said: “Seeing the popularity of esoccer among our partners, we’re thrilled to create a similar solution for ebasketball. With its easy-to-understand nature and engaging gameplay, we’re confident it will help sportsbooks attract and retain fans of major basketball leagues and fill in the gaps in the seasonal sports calendar.”

Chuck Robinson, Chief Revenue Officer at BETER, said: “Fast-paced esports contests are increasingly vital for operators looking to fill gaps in their offerings, providing fresh opportunities for both acquisition and retention, and meeting the demands of the growing audience of Millennials and Gen Z.

“The key to delivering an immersive betting experience lies in reliable data and high-quality, accurate odds. BETER’s role as a trusted provider of live data, 24/7 streaming, and odds for esports is further highlighted by our long-term collaboration with Abios. By leveraging our ESportsBattle tournaments, Abios is enhancing its offerings, delivering engaging and high-value experiences for their operator partners. This launch of ebasketball content is set to be a great success for both BETER and Abios.”