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Pan Africa Gaming Group Launches to Grow the Gaming Industry in Africa
Ten game development studios in Africa have come together under one umbrella, the Pan Africa Gaming Group (PAGG), in an effort to unify the continent’s gaming sector, which is currently fragmented.
Launched during Africa Games Week 2022 in Cape Town, the Group aims to grow the Africa Gaming industry by 2x every year due to the rapid growth of youth with Internet-connected smartphones on the continent.
The Group, which represents 10 African countries, include the following studios: South Africa (Sea Monster), Senegal (Kayfo Games), Cameroon (Kiro’o Games), Ghana (Leti Arts), Tunisia (Digital Mania), Ethiopia (Qene Games), Kenya (Usiku Games), Tanzania (Khanga Rue), Rwanda (DopeApps), and African Diaspora (Messeka Games).
Pan Africa Gaming Group will be governed through a Founders’ Council combining many of the top gaming entrepreneurs across the continent. They will be joined by Peter Kihara (ex-Goldman Sachs & PWC) serving as the Group Chief Financial Officer and Jake Manion (BAFTA nominated Game Director at Aardman Animation in the UK) serving as Group Creative Director.
Each studio will maintain its sovereignty and autonomy when it comes to things such as the brand, leadership and financial independence. The founders will work together collaboratively, voting up/down proposals and resolutions brought to the Founders’ Council.
According to Dawit Abraham, CEO of Qene Games (Ethiopia) and spokesperson for the Pan Africa Gaming Group, the network has been formed to enable the Africa Gaming Industry to unlock the world’s next one billion players.
“Together, we represent over 200 professionals and 8 different languages. Our team has over 30yrs of experience, leading some of the top gaming companies globally, including Ubisoft, Electronic Arts & Aardman Animation. We have produced more mobile, PC & console games than anyone else on the continent. Most importantly, all of our network members are committed to #GamingForGood, harnessing the power of gamification to create a positive social impact in our local communities,” Dawit Abraham said.
The Group is developing & publishing locally relevant content that is relatable to African gamers. Despite the massive audience growing on the continent, there is still very little relevant, local content in Africa, according to Jake Manion.
“We are creating a portfolio of mobile-first casual games that are fun, non-violent, and gender-inclusive. Our games are Made-In-Africa, For Africa, featuring African heroes wrapped in local culture, music & environments. This allows our players to see themselves reflected in our games, which makes all the difference,” Jake Manion said.
PAGG’s more than one hundred existing games entertain, engage and educate. By harnessing the power of gamification, the Group is creating fun ways to solve some of the continent’s challenges, including healthcare, education, women’s empowerment and climate change.
Once developed though, content must be published in order to reach the audience. To that end, PAGG brings together the “Gara” African game store, and “AfroComix” the largest African eComics publishing platform. Through these PAGG will have a channel for distributing its games tied in with Africa’s dozens of diverse payment platforms including mobile money, airtime billing, and credit cards.
To expand these efforts in the future, PAGG is equipping and training Africa’s next generation of game developers, creating new jobs across the continent for youth. As an example, the Nairobi Game Development Center is a 6000 sq ft community co-working space that will be replicated in each of the African markets to train, incubate and host the next generation of talent.
“One of our core values is not just to build a collection of games, but to incubate Africa’s gaming industry of tomorrow. There is a wealth of incredible talent already on the continent, with more graduating every year from top-tier game development schools like Rubika. Most graduates though are relegated to doing remote work for overseas clients due to the lack of local gaming job opportunities. We’re going to fix that,” Eyram Tawia, CEO of Leti Arts in Ghana, said.
eGaming Integrity is proud to announce the appointment of Hayley Ashton as its new Compliance Manager, effective immediately. Hayley joins the firm in response to growing client demand for enhanced compliance support across the Isle of Man’s eGaming sector.
Hayley’s career reflects deep expertise across the regulatory and financial services sectors. She has gained extensive experience in anti-money laundering frameworks, risk assessment, and governance best practices, with a proven ability to support organisations in maintaining the highest compliance standards.
With diplomas in Anti-Money Laundering and Governance, Risk and Compliance from the International Compliance Association, alongside a BA in Primary Education with Qualified Teacher Status from Leeds Beckett University, Hayley combines technical knowledge with strong skills in training, leadership, and operational delivery.
Emma Shilling, Director at eGaming Integrity, commented: “The demand for practical, outcome-focused compliance advice continues to grow as the GSC elevates standards and the island prepares for MONEYVAL. Hayley’s appointment reflects our commitment to meeting that demand, and her experience and proactive style will ensure clients get the support they need where it matters most.”
Hayley Ashton added: “I’m passionate about fostering compliance cultures that are both effective and sustainable. Delivering practical, outcomes-focused guidance tailored to real-world business contexts is where I believe compliance adds its most valuable contribution. I’m looking forward to working closely with our clients and helping them put robust, workable compliance practices in place.”
Hayley’s appointment strengthens eGaming Integrity’s team of industry experts and former regulators, reinforcing its leadership in mock audits, remediation and internal audits for the Isle of Man’s egaming licence holders.
The post eGaming Integrity Welcomes Hayley Ashton as Compliance Manager appeared first on European Gaming Industry News.
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WIN A SEAT TO THE BATTLE OF MALTA MAIN EVENT OFFERING A HUGE €1.5 MILLION GTD WITH ACR POKER ONLINE QUALIFER
Online Day 1 Qualifier takes place this Sunday, with lower-cost Last-Chance Satellites also running
ACR Poker is giving players another chance to turn their online grind into a live poker dream with an Online Day 1 Qualifier to the coveted Battle of Malta (BOM) Main Event which guarantees €1.5 million.
BOM stands as one of Europe’s most iconic poker festivals, celebrated for its electric atmosphere, elite competition, and unforgettable player experiences. This year, players can skip the live Day 1 Main Event grind and qualify straight from home with ACR Poker’s Online Day 1 Qualifier this Sunday, September 14th, heading to Malta already locked in for a payout.
The Online Day 1 Qualifier starts at 10:30am ET with a $625 + $75 buy-in, and competitors will play down to 15% of the field. Players who survive will receive the tournament’s minimum cash when they check in at the BOM live event and their chip count will be automatically transferred to Day 2 in Malta (November 2nd-5th, 2025).
Players seeking lower-cost routes to the Online Day 1 Qualifier can join Last-Chance Satellites, including a $66 Mega Satellite on Sunday, September 14th at 9:05am ET, with Super Sats Freerolls and $6.60 feeders available starting Friday, September 12th.
“Opportunities like this are what poker is all about,” said ACR Pro Chris Moneymaker. “The Battle of Malta is a bucket-list event for many players, and being able to qualify online makes it accessible to everyone, with a shot at huge prizes in one of Europe’s most exciting live events. I love that ACR is opening that door for players everywhere.”
BOM runs from October 28th-November 5th at Casino Malta, featuring a revamped nine-day schedule with a €2 million guarantee, including the €2,200 buy-in ACR Super High Roller and plenty of exciting off-the-felt activities. Last October, BOM reached new heights with a prize pool exceeding €4.7 million and participants from over 60 countries.
In July, ACR Poker and BOM hosted the first-ever online edition of the beloved European live poker festival, featuring 68 events and $5 million guaranteed. With buy-ins from $5.50, players of all levels had the chance to join the fun and compete for great prizes. Ten players were also awarded €8,000 travel packages to October’s BOM live event, courtesy of ACR Poker’s Beast tournament.
For further details about the Online Day 1 Qualifier, visit ACRPoker.eu.
The post WIN A SEAT TO THE BATTLE OF MALTA MAIN EVENT OFFERING A HUGE €1.5 MILLION GTD WITH ACR POKER ONLINE QUALIFER appeared first on European Gaming Industry News.
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The post 1 Reddit Post = 1,120 FTDs — No Site, No Backlinks! appeared first on European Gaming Industry News.
eGaming Integrity Welcomes Hayley Ashton as Compliance Manager
WIN A SEAT TO THE BATTLE OF MALTA MAIN EVENT OFFERING A HUGE €1.5 MILLION GTD WITH ACR POKER ONLINE QUALIFER
1 Reddit Post = 1,120 FTDs — No Site, No Backlinks!
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