Dutch companies Signs4U, REAC and Cash Support are the latest companies to cancel their participation in ICE London 2022.
On behalf of the three companies, Martin Spies of Signs4U said: “We took the decision with considerable regret as we all respect the Clarion team and the London show very much.
“But our decision was taken for the obvious reasons….the timing is the principal one, close to Easter – too close – and the resulting expected reduction in footfall, because many of our customers will be on holiday with their families.
“There are other factors, such as the extra costs involved with Brexit and shipping product into the UK for the show, plus what are thankfully now only minor inconveniences brought about by the Omicron virus. But the timing is the principal reason for our joint decision.”
He said that he anticipated that in 2023 he and his partner companies will again be present at the show.
